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Guerrilla Marketing Strategies: 10 Creative Marketing Ideas

seo.co

In fact, your customers might even be better equipped to do so. Astroturfing. If you’re okay with being controversial and potentially ruffling a few feathers, astroturfing could provide a good opportunity for high-ROI guerrilla marketing. Buzz marketing could be described as the opposite of astroturfing. Buzz Marketing.

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Online Reputation Management: Using SEO to Defend Your Online Brand & Reputation

seo.co

Astroturfing – Or The Art of Masquerading. + One brand has been around for 20 years and is known for treating its customers well. The other brand is a startup and there have been several reports of them stiffing customers. Which one do you think the average customer is going to trust more? Customer loyalty.

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Guerilla Marketing Strategies: 10 Creative Marketing Ideas

seo.co

In fact, your customers might even be better equipped to do so. Astroturfing. If you’re okay with being controversial and potentially ruffling a few feathers, astroturfing could provide a good opportunity for high-ROI guerilla marketing. Buzz marketing could be described as the opposite of astroturfing. Buzz Marketing.

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How to avoid the martech black hole and ride the crest of change

Martech

Define, prioritize and align your business, marketing, customer experience and technology goals before replacing, updating, or consolidating anything. You’ll be much closer to a 360-degree view of your marketing efforts and, with the right data management strategy, your customers, too. There’s a tool for everything.

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Best practices for social media shilling

Biznology

These fake grass roots campaigns, called astroturfing, caught on about ten years ago and still haven’t died out. . All this was brought to mind when I recently did some dog food research for a client and it occurred to me that quite a few of the comments are astroturf. Well, from 2003-2006 I was in the astroturfing business.

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5 Attributes of a Healthy, Real-Time Culture

Convince & Convert

They have to respond with confidence, fail quickly and learn from their missteps, motivate individuals, inspire teams, connect with customers, and demonstrate interest and compassion in their daily business endeavors. Sadly, Astroturf didn’t.). Businesses must operate more nimbly and broadly than they’ve ever needed to before.

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Not all integrations are created equal: 4 layers of app integrations with SaaS platforms

chiefmartech

Nearly every SaaS product has APIs, and nearly all the major marketing platforms have “app marketplaces” where customers can choose apps from a wide pool of certified technology partners. More sophisticated workflows can incorporate custom algorithms, maybe even AI functionality, to dynamically route and respond to events.