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Guerrilla Marketing Strategies: 10 Creative Marketing Ideas

seo.co

A tearable business card for a divorce lawyer (featuring contact information on both sides of the tear. A seed packet business card for a lawn care company. Astroturfing. Astroturfing, which gets its name from the artificial turf that mimics the real thing, is a way of using fake/paid endorsements to mimic social proof.

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Online Reputation Management: Using SEO to Defend Your Online Brand & Reputation

seo.co

Astroturfing – Or The Art of Masquerading. + Research shows that 92 percent of people hesitate to do business with a company that has less than four stars on Google. Did you know that 97 percent of companies say online reputation management is important to their business? Astroturfing – Or The Art of Masquerading.

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Guerilla Marketing Strategies: 10 Creative Marketing Ideas

seo.co

A tearable business card for a divorce lawyer (featuring contact information on both sides of the tear. A seed packet business card for a lawn care company. Astroturfing. If you’re okay with being controversial and potentially ruffling a few feathers, astroturfing could provide a good opportunity for high-ROI guerilla marketing.

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I was a teenage Russian troll OG

Biznology

While I was always a proponent of transparently pitching bloggers and message board and forum owners on behalf of our very cool clients, that was never the company core, though we did create many a blog and website posing as superfans. At first, we were just super-careful. Getting burnt was not an option.

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5 Attributes of a Healthy, Real-Time Culture

Convince & Convert

McMurry , a fast-growing custom publishing and advertising company in Phoenix with 165 employees, has a fantastic, effective mechanism for ensuring that its cultural principles are shared and understood in every corner of the organization. Employees of Jones Soda , a 100-person soft drink company in Seattle, are known as “Jonesers.”

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Not all integrations are created equal: 4 layers of app integrations with SaaS platforms

chiefmartech

A rich data integration exerts an opinion on how information is modeled and maintained. A light UI integration might only have a read-only spot in the platform’s interface where an app may surface limited information about its own data or activity. It can authenticate app ratings and reviews from real users to prevent astroturfing.

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Your online reputation should be a culmination of you

Biznology

So, you need to meet Google not even half-way — you need to spoon feed Google and you need to also turn that visual elephant that is you that Google cannot identify into simple text and textual content: ELEPHANT ==> hyperlink to information about you, an elephant. See what I mean?