seo.co

MARCH 12, 2021

When you think about marketing, what comes to mind? For most business owners and marketers, traditional strategies and textbook campaigns are first up. For many, guerrilla marketing is the answer. What is Guerrilla Marketing? The concept of guerrilla marketing is derived from the idea of guerrilla warfare.

Astroturfing 98

Astroturfing Creativity Marketing Strategy Marketing & Strategy 98

seo.co

MARCH 12, 2021

When you think about marketing, what comes to mind? For most business owners and marketers, traditional strategies and textbook campaigns are first up. For many, guerilla marketing is the answer. What is Guerilla Marketing? The concept of guerilla marketing is derived from the idea of guerilla warfare.

Guerilla Marketing 64

Guerilla Marketing Astroturfing Creativity Marketing Strategy 64

Biznology

OCTOBER 8, 2013

A venerable tradition in public relations is the grass-roots campaign. If, on the Internet, no one knows you are a dog, why bother getting real people for your grass-roots campaigns? These fake grass roots campaigns, called astroturfing, caught on about ten years ago and still haven’t died out. . How do I know?

Social Media 80

Social Media Astroturfing Practices Media 80

Biznology

DECEMBER 19, 2017

I sat in an open-plan room occupying a former newsroom, spending all my days under cover, marketing on behalf of Sci-Fi Channel (now SyFy), Buena Vista (now Disney), TomTom, Paramount Pictures, Coca-Cola, McDonalds, Disney, Reebok, EA, RCA, and NBC. What we did was called word of mouth marketing. And that was just me, from 2002-2006.

Astroturfing 99

Astroturfing Paid Search Agency Communities Internet Marketing 99