Trending Sources

Defining Social Business: a Call for Clarity and Collaboration


This morning I launched the idea of c reating a collaborative (e)Book on social business on Twitter, it seemed to interest people, despite the day and time. Dada for his article on MarketingProfs since, besides defining what he feels is a social business, he looks at how others have defined it as well. I’ll add some more definitions. Yes, you are right: social business is a buzzword.

Content Marketing: What Content People Share And Why They Do It


The report also provides some interesting findings concerning the reasons why email is used so often to share content: it offers a possibility of saving and sorting content, as opposed to the more real-time nature of social networks such as Twitter. In decreasing order of importance, Chadwick Martin Bailey and iModerate Research Technologies found, people mostly share news about a family member or friends (81%), family pictures or video (80%), funny videos (63%), coupons/discount (54%) and news articles and blog posts (53%). Why do people share content? Thus context.

Customer Satisfaction and Social Feedback: No One Cares About You


A MediaPost article titled “Voice Of The Consumer Still In The Woods” earlier this year tackled a survey by MarketTools. Author Jack Loechner mainly looked at the social media aspect of the survey that found “94% of companies do not yet use social media channels such as Facebook and Twitter to gather customer feedback” in [.]. Customer engagement Customer experience Customer relationships Research business processes customer feedback customer satisfaction social feedback

Four ways Facebook Instant Articles will dramatically impact marketing

grow - Practical Marketing Solutions

Facebook announced it would open up Instant Articles -– formatted and optimized to load almost immediately -– to any publisher  without a special approval process. WordPress powers more than 25 percent of all websites, according to Facebook, so making it easier for WordPress users to sign up for Instant Articles will certainly open the floodgates to an incredible new wave of content.

B2B Marketing Trends for 2016

and Twitter followers. He's been named one of the 50 most influential B2B marketing thought leaders, written articles on web and social media marketing for various publications, been quoted. million newsletters/month generated  Over 2 million articles archived from almost 4,000 content sources  Over 10 billion social signals analyzed to rank content. B2B Marketing. Look for.

10 reasons why Twitter is content marketing’s best friend

grow - Practical Marketing Solutions

Twitter is much more than “what I had for breakfast.” ” But seriously, Twitter is an essential component of any content marketing strategy, which might seem surprising since we are pretty limited with what we can accomplish in 140 characters, right? Let’s expand our view of Twitter as an essential component of a content marketing strategy. As you.

How to be Twitterific – 39 Expert Twitter Guides and Tips


From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. How can marketers best utilize Twitter’s expanded features and the latest tools?

The Top #Nifty50 Women Writers on Twitter for 2013


Each year, the #Nifty50 awards honor 50 men and 50 women who actively engage on Twitter. In 2012, the #Nifty50 recognized the top men and women on Twitter in the technology realm. This year’s #Nifty50 highlights men and women who write—more specifically, who regularly produce some form of business-related online content (blog posts, news articles, videos, infographics, etc.)—and

The essential guide to building your business through Twitter search

grow - Practical Marketing Solutions

 . Many business professionals believe the Twitter search function is the most powerful tool for marketing insight ever created. If you search Google, Bing or Yahoo, your results will be articles, videos, and websites. But if you search Twitter, the results are real-time conversations. This is your ideal Twitter community, right? Are only in the language “english”.

B2B Marketing Trends for 2016

and Twitter followers. He's been named one of the 50 most influential B2B marketing thought leaders, written articles on web and social media marketing for various publications, been quoted. million newsletters/month generated  Over 2 million articles archived from almost 4,000 content sources  Over 10 billion social signals analyzed to rank content. B2B Marketing. Look for.

B2B Marketing: Top 100 Twitter Influencers

Onalytica B2B

It’s not about writing 10 articles a day, it’s about having a solid strategy and about solving your customers problems. We match the proportional usage of nouns in your content against an aggregate of what an influencer has posted on Twitter over the past 12 months to return the most relevant influencers. Top 100 B2B Marketing Twitter Influencers. Twitter Handle.

7 Must Read Blogging Articles

WindMill Networking

Twitter | Facebook |. Must Read Blogging Articles by Dave Schneider - Maximize Social Business. The number of blogging resources on the web is astounding. quick search for blogging returns 120 million results in Google. So where do you begin? It’s a tough question, and one I get all the time. You want to start a blog, but you don’t know where and how to begin. And even if […]. Author information. Dave Schneider. Dave Schneider contributes a monthly column on Blogging. Blogging

Here’s why 100,000 people unfollowed me on Twitter

grow - Practical Marketing Solutions

The other day, I was cleaning up my Twitter account and clicked on an analytics button that I had not used before. currently have about 60,000 people following me on Twitter, all of them are real people to the best of my knowledge. Nobody could possibly suck at Twitter so bad that 100,000 people followed and then dropped them moments later. What I saw made me gasp. Trust me.

29 (of the) Best Twitter Guides, Tips and Infographics of 2013


Twitter became a publicly traded company on November 7 and saw the price of its shares climb 73% on the first day of trading. Does anyone still thing Twitter is for the birds? What are the best ways to drive website or blog traffic with Twitter? To grow your company’s Twitter following? Utilize Twitter advertising? Get the most out of Twitter search?

Best Twitter Tips, Tools and Tactics of 2011


In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter’s 200 million users collectively tap out a billion tweets per week.

B2B Marketing Trends for 2016

and Twitter followers. He's been named one of the 50 most influential B2B marketing thought leaders, written articles on web and social media marketing for various publications, been quoted. million newsletters/month generated  Over 2 million articles archived from almost 4,000 content sources  Over 10 billion social signals analyzed to rank content. B2B Marketing. Look for.

5 Ways Twitter is changing the world (despite what the critics say)

grow - Practical Marketing Solutions

I was recently interviewed by CNN  about how Twitter is shaping the world. Despite the gloomy projections of analysts and the cries of the purists who long for the “old days” on Twitter, this is a media channel that has profoundly changed our world … and continues to do so. 1. Today, news breaks on Twitter. Twitter is the wind. Twitter is the wind.

The Most Common Keywords Found in the Top-Shared Articles [New Data]


Crafting a clear, relevant, and click-worthy title is the most important thing you can do to ensure that the article you spent hours and hours researching and writing performs well. great headline ensures that your post is found in search results and shared on social media, meaning more people will read and benefit from your article. Liked this article? Analytics. Baking.

Our Favorite Blog Posts & Articles for 2015

KoMarketing Associates

Here is a look back at some of our favorite blog posts and articles from 2015. The article from SEER showcases how a #1 ranking only generated a 5% CTR and while that was still a large amount of traffic, it wasn’t the CTR they assumed. This article makes you realize that we have to be prepared for the Mobile shift coming up, where the U.S. From Casie Gillette.

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Marketers Are Dramatically Underreporting Results from Twitter

Digital B2B Marketing

B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true. How many leads came from Twitter? Twitter Traffic Is Significantly Understated.

What Makes Content Compelling? An Analysis of 3 Top-Performing Articles [Infographic]


Sexually Suggestive Emojis ": We scraped Twitter to discover how users are expressing themselves with flirtatious and sexually suggestive emojis across Europe and the United States. Inbound is no longer something entirely foreign to marketing teams: Globally, three out of four marketers prioritize an inbound approach. However, is this kind of guaranteed success even possible?

Tweet like Guy Kawasaki for Twitter success


Here are some of the least flattering blog posts, including Dear Guy Kawasaki, You Tweet Too Much , Guy Kawasaki is too ‘popular’ to stop autotweets during Boston bombings , Andrew Goodman to Guy Kawasaki: You are Ruining Twitter! ,  Is Guy Kawasaki Singlehandedly Ruining Twitter? Too many people mistake Twitter to be geographically-limited — and maybe it is.

Three Tips for Improving Twitter Ad Campaigns

grow - Practical Marketing Solutions

By Eric Wittlake, {grow} Contributing Columnist You could say I’ve become mildly addicted to Twitter ads recently. Without the benefits of business information, like LinkedIn, or granular interest information, like Facebook, Twitter ad campaigns are a unique challenge for B2B marketers, and that makes a successful program that much more rewarding. Stick with me here. Now what?

3 Social Selling Templates for LinkedIn and Twitter Messaging

Sales Prospecting Perspectives

With social selling gaining momentum for sales professionals, inside sales reps are making their presence known in the digital sphere, specifically on LinkedIn and Twitter. message to specific followers will aid you in getting more sales on LinkedIn and Twitter, but actually, that question assumes that your buyer needs your help; it’s leading. Twitter. Twitter. Twitter.

20 More of the Best Twitter Tips, Tactics and Tools of 2012


As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. ” How can you grow and maintain an active, relevant Twitter following? Twitter Tips and Guides.

32 Blog Post Ideas for Your Next Article


Feeling a little stumped about your next article? Tad Chef recommends asking a question on Twitter, and embedding the most clever answers into your blog. Create a resource list of your website’s articles on a given topic. The post 32 Blog Post Ideas for Your Next Article appeared first on Writtent Blog. Image source. Write the Perfect Content. Winning Tweets.

FAQ 41

Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook

The Point

Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. Twitter and even Facebook have shown more limited success, but both can be a good fit for certain B2B companies whose target markets align well with specific interests or keywords. Twitter. 6.

PPC 87

9 Tips to Spot Amazing Article Writers


Article writers – truly amazing ones who create content that will knock your visitors’ socks off – can sometimes be hard to come by, depending on your niche. Here’s a list of 9 quick tips to help you spot  amazing article writers. 1. When trying to find article writers, Google can be your best friend. They manage the entire article writing process for you. Company News

Spot 26

9 Content Marketing Articles You Shouldn’t Miss

B2B Marketing Insider

But before I do, I thought it would be a good idea to share some of the best articles this year on the topic. Last week I covered the  8 Marketing Strategy articles  you missed when you were too busy. And 6 Social Media and Search articles you missed when life was too hectic. It’s a big week here in the world of content marketing. It used to be so easy.

The 6 Most Common B2B Questions about Twitter

B2B Marketing Traction

Learning to use Twitter can be perplexing, because it has it’s own language and coding. In this blog post I provide answers and how-to’s for the six most common questions B2B companies have about getting started on Twitter. 1. The @ sign is used to designate a Twitter user’s name. How do I begin to learn how to use Twitter? Twitter Icon.

Top 50 B2B Marketing Influencers On Twitter

B2B Marketing Insider

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. Write articles, share knowledge and make connections.

Why You Can't Resist Clicking on This Article: The Clickbait Conundrum


You stumble across it in your Facebook feed or Twitter feed. Suddenly, 10 minutes go by -- you''ve scrolled through the whole article and realized it''s a load of crap that was meant to waste your time. Most people have the same experience with clickbait. It reads, "13 Problems Every Blonde Bostonian Working at a Marketing Software Company Has." You recognize it''s pandering to you.

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How Much Should Sponsored Articles Really Cost? [New Data]


Sponsored articles are one of the new shiny new objects in the content marketing world. Sitting at the intersection of editorial thought leadership and native advertising, sponsored articles have only recently risen to prominence as a tactic worthy of garnering a share of marketing budgets. What Should Sponsored Articles on Blogs Cost? Everything else was classified as a blog.

38 Incredibly Amusing Twitter Bios


Unsurprisingly, a Twitter bio is equally challenging. You mean to tell me that I have 160 characters (thanks for the extra 20?) to explain to the Twittersphere who I am, what I do, and why my Twitter is worth the follow? The basic Twitter bio above was generated here. We’ve seen enough “Actor/Entertainer/Jazz Pianist” Twitter bios, seriously. You bet. Side note: Cheese.

11 Ad Agencies You Need to Follow on Twitter


It's quite simple: You can't expect to sell the merits of your agency's social media expertise if your Twitter presence is underdeveloped or inactive. Your agency's Twitter shouldn't be a jumble of PR announcements and random links -- it should be a reflection of your agency's personality. 11 Ad Agencies to Follow on Twitter. 1) R/GA. Handle : @RGA. August 31, 2016.

ManageFlitter is my favorite follow/unfollow Twitter tool


ManageFlitter must have read my article from last week and they came back to me with a solution. I suggested that nobody offered a web service that allowed Twitter marketers to simply and easily follow other Twitter accounts based not on keywords or hashtags or location or popularity but based simply on Twitter handles. This would be in breach of Twitter’s rules.

5 Data-Backed Twitter Tips You Should Know


To actually grow your business with Twitter, it''s not enough to merely tweet for the sake of tweeting -- you''ve also got to measure your efforts, and analyze them to see your performance. Below are five takeaways I''ve found from analyzing HubSpot''s Twitter account. Data-Backed Twitter Tips to Try. 1) Tweet about social media -- specifically Twitter. Twitter

11 Twitter Tips for Building Business Relationships

PWB Marketing Blog

More and more businesses are jumping into Twitter to find new customers and connect with current ones. The word’s out that Twitter builds relationships – but many businesses get it wrong. Twitter has unwritten rules of engagement. Know the norms on Twitter. If you’re using Twitter to build business relationships, follow these eleven tips. Make the tweet personal.

5 Brands That Are Crushing the Twitter Marketing Game in 2016

Content Standard

But one such older platform is far from becoming extinct: Twitter. Want proof that Twitter’s still a top contender among social platforms in 2016? Look no further than the countless resources hundreds of brands invest into perfecting their Twitter marketing strategies. Is there another brand that has a Twitter strategy you admire? consistent and tailored cadence.

How to Use Hashtags on Twitter, Facebook & Instagram


While hashtags were originally made famous by Twitter , they're now used on many major social networks, including Facebook and Instagram. Let's explore what a hashtag is, why they're so great, and how they work on Twitter, Facebook, and Instagram. How Hashtags Work On Twitter, Facebook & Instagram. How Hashtags Work on Instagram. 1) How Hashtags Work on Twitter.