Buzz Marketing for Technology

article thumbnail

The Marketing Technologist: Time has Come!

Buzz Marketing for Technology

In a recent Brandweek article I saw a quote from Lynne Seid , a senior partner at Heidrick and Struggles – one of the top recruiting firms in the world – in which she said: “We’re seeing the emergence of the chief digital officer reporting into a global CMO.” Enter the chief marketing technologist.&#.

article thumbnail

Web 2.0 Expo – cool stuff seen on the floor of the show

Buzz Marketing for Technology

Who started InsideView in 2005 because he saw that “business information was becoming more distributed over the web” though articles, interviews, various databases and then eventually social networks. InsideView also tells you who you are connected to in Facebook or LinkedIn. It's a form of “Smarketing” as Umberto called it.

Web 2.0 100