Buzz Marketing for Technology

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Internet resources on information overload and productivity | ManagingIO

Buzz Marketing for Technology

Internet resources on information overload and productivity. Some of the articles/ studies are not the newest ones, but I preferred quality over publishing dates.  Articles worth reading  . NY times article pointing to the $650 billion cost estimate of information overload published by a US research firm. Entries RSS.

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5 Excellent Productivity Tips For Google Reader

Buzz Marketing for Technology

5 Excellent Productivity Tips For Google Reader. Today I decided to mention few productivity tips for this app, which will help you manage your RSS feeds better. I have personally found that List view is a better and more productive way to navigate through the feeds. Google Tutor. These are very simple but useful tips.

Google 100
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Understanding productivity in the Information Age - MIT Sloan Newsroom

Buzz Marketing for Technology

Understanding productivity in the Information Age. The researchers found that information workers whose strong e-mail networks allow them to receive new information sooner than their peers — or to receive more pieces of new information — are likely to be more productive than their less well-connected counterparts.

Product 100
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Are You a Productive Reader? - Stepcase Lifehack

Buzz Marketing for Technology

PRODUCTIVITY. Enter your email address: May 23rd, 2008 in Productivity. Are You a Productive Reader? But are you productively literate? Here are a few more tips about reading productively: Use an index card as your bookmark. Any other advice for more productive reading? CONTRIBUTE. COMMUNICATION. TECHNOLOGY.

Product 100
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Making Marketing Agility Cool

Buzz Marketing for Technology

Winning companies are defined today not by their product and service offerings but by the manner in which they respond to the needs of their consumer. I loved the article by Nick Carr a few. Social Media Marketing and Darwin: Evolution or Irrelevance “If you don’t like change, you’re going to like.

Planning 100
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Why CMO’s Need To Be More Involved in Ecommerce

Buzz Marketing for Technology

The ambitious CMO knows that their company site must be more engaging than the competitions’, as well as a place that customers trust, valuing the available products, services and information on offer. Product recommendations and other offers are then provided based on what the various groups are most likely to purchase.

eCommerce 100
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The 4 C’s of B2B Marketing

Buzz Marketing for Technology

Borden published his 1964 article, Concept of the Marketing Mix. I would argue this killer combo of marketing is mainly for B2C marketing and thus it is best applied to the marketing of products, especially mass retail products. Sharing is how you build a Brand In a recent BusinessWeek article featuring Tony Hsieh from Zappos.