Anything Goes Marketing

article thumbnail

Sealing the Deal: Your Landing Page

Anything Goes Marketing

Here's a good article from e-consultancy called " A 10-point checklist for landing page design ". This article also describes how to improve your Google Adword " quality score ". Nothing too new in the article but it's well written and an easy read. Nothing too new in the article but it's well written and an easy read.

article thumbnail

Email Marketing 101: Tips and Best Practices

Anything Goes Marketing

For a basic overview of some of the differences between B2B and B2C email marketing, check out check out Tricia Robinson's article called " B2B vs. B2C Email Marketing ". This is definitely worth a read as there are some great articles from industry experts regarding email design, copy, best practices and strategies.