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25 Timeless Articles Every Content Marketer Needs to Read

Marketing Insider Group

Over the years, we’ve read (and written) some of the best marketing articles, making our judgment pretty great when it comes to determining value. The best marketing articles are not only chock-full of valuable insight, but they also stand the test of time. 25 Best Marketing Articles No time to sift through Google SERPs?

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CMSWire's Top 10 Marketing Articles of 2023

CMSWire

Explore the top 10 breakthrough marketing articles of the year. Unveil insights and strategies that are redefining the marketing landscape. Continue reading.

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2023 in review: Our top 10 articles on marketing automation

Martech

So we’re putting together 10 of the most popular articles by our SMEs from 2023 on different topics. Today: marketing automation. The email marketer’s guide to effective marketing automation by Ryan Phelan. The 3 Rs of marketing automation: Relevance, response and ROI by Stephanie Trovato. Get MarTech!

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2023 in review: Our 10 top articles on CDP

Martech

So we’re putting together 10 of the most popular articles by our SMEs from 2023 on different topics. Consumer packaged goods brands can drive ongoing marketing ROI by harnessing the value of first-party data through a customer data platform. The post 2023 in review: Our 10 top articles on CDP appeared first on MarTech.

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The Top 3 Tips for Writing Successful White Papers

In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership. It may even damage your organization's reputation.

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2023 in review: Our 10 top articles on email

Martech

So we’re putting together 10 of the most popular articles by our subject matter experts from 2023 on different topics. First up: Email Marketing. 3 ways email marketers should actually use AI by Brian McKenna. Explore the three key ways to integrate AI into email marketing for improved engagement and conversions.

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2023 in review: Our top 10 articles on CRM

Martech

So we’re putting together 10 of the most popular articles by our SMEs from 2023 on different topics. Done well, GPT-powered email marketing can lead to conversion lifts, long-term engagement and a bigger base of loyal customers. 5 ways CRMs are leveraging AI to automate marketing today by Gene Marks. Today: CRM. Here’s how.

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How Enriching the Lives of Your Clients Leads to Greater Sales Success

Speaker: Ari Capogeannis, Director - Revenue Marketing at NVIDIA and Bill Pappa, Sales and Marketing Leader at Ai Media Group

This could be in the form of an article you shared on LinkedIn, a comment to their post, or a card sent on their birthday. In this fire-side chat Marketing Technologist, Ari Capogeannis and Sales & Marketing Leader, Bill Pappa, will answer all of your questions and teach you: Effective ways to engage prospects through direct mail.