Biznology

MARCH 8, 2018

I recently commented on a LinkedIn post about the power of LinkedIn as a content marketing platform. I get that LinkedIn has a lot of appeal as a central place to find people. My problem with LinkedIn is I can’t find content in the platform. After striking out with LinkedIn search, I searched in Google.

Wikipedia 208

Wikipedia Keywords Linkedin Search Marketing 208

Biznology

OCTOBER 23, 2018

One of the best things about video interviews is because you can extend your publication’s reach from just the world of Google textual search to the second most important search engine on planet earth (sorry Bing): YouTube. Every member of the Newconomy website is given their own crypto wallet.

Disintermediation 126

Disintermediation Ad brokers Communities Youtube 126

Biznology

JUNE 27, 2017

Fully, generously, and even a little verbosely populating your website, your blog, your social media profiles, and your social media content is 100x more important to your success than “optimizing for search.” While they launched their new website , they didn’t spend any time optimizing for search.

Google 179

Google Blogspot Ideal Customer Profiles Content 179

Biznology

APRIL 24, 2015

In their search for lookalikes, they identified 6,000-7,000 prospects. “We First they identify the attributes and behaviors of top buyers, using the rich detail that can be found on LinkedIn or other social sites. Save this article as a PDF. We examine those who buy and later become long-term clients.”. Like this post?

Ideal Customer Profiles 80

Ideal Customer Profiles Case Studies Case Study Marketing Management 80

Biznology

JANUARY 21, 2013

At first, it looked like a great way for bloggers and sites to promote their content and hopefully get noticed in the otherwise bland search engine results pages. After I clicked on Sarah’s article it took me a few minutes to read her post, then I backed out of the page using my browsers “Back” button and saw this….

SEO 80

SEO Google SERP CTR 80

Biznology

APRIL 17, 2015

Your Website – The Hub. I’ve said it before and I’ll say it again: for 99% of businesses, the website should be the hub of your content marketing efforts. That makes the website a great first place to look to expand your audience. Save this article as a PDF. Social Media – The Amplifier. SEO is just the start.

Content Marketing 80

Content Marketing Content Social Media SEO 80

Biznology

JUNE 2, 2015

How do I get all the way to the end of an article without ever really knowing anything about the author — or how to make content (even newspapers gladly give out their reporters’ email addresses, why are you so special that you refuse to receive unsolicited email? Why do I ever click on a link only to reach a 404 error?

Internet Marketing 80

Internet Marketing CAN-SPAM Youtube Ideal Customer Profiles 80