Process vs. Product: Six New-Media Principles, No. 6
B2B Memes
NOVEMBER 28, 2011
They are no longer handed the finished product in the form of an article and asked to move along. Behind every fact-checked and edited story is a tale of false leads, dead ends, and empty promises. Traditionalists might contend that such real-time publishing leads to a fragmentary and confusing picture.
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