The Point
JULY 15, 2010
Salesforce.com is a dominant player in the CRM category and an integral part of many companies’ lead management, database marketing, and demand generation programs. Actually, it’s much easier for Marketing and lead cultivation people to get instant value out of Salesforce.com (SFDC) than it is for reps.
Customer Experience Matrix
MARCH 25, 2009
If so, the obvious but unspoken threat looming over the industry (“the elephant in the room of Damocles”) was always Salesforce.com , which is the main data source for most demand generation products. Tags: crm salesforce.com lead management sales automation demand generation.
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ANNUITAS
JUNE 18, 2012
They’re asking questions such as, “I read this article, is this right?” The best vendor event I ever attended was a Salesforce.com road show. The main attraction was five customers on stage who in their words were there to share “the good, the bad and the ugly of working with Salesforce.com”. They are leading buyers astray.
ANNUITAS
JUNE 18, 2012
They’re asking questions such as, “I read this article, is this right?” The best vendor event I ever attended was a Salesforce.com road show. The main attraction was five customers on stage who in their words were there to share “the good, the bad and the ugly of working with Salesforce.com”. They are leading buyers astray.
Customer Experience Matrix
JULY 30, 2009
Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. The current version also hosts landing pages and Web sites, manages a lead database with profiles and Web activity history, generates lead scores, sends alerts to sales people, and synchronizes data with Salesforce.com.
ViewPoint
JULY 11, 2011
Curious about how long each has been a public company, I checked on the years in which their stocks were offered: Salesforce.com – 2004; SuccessFactors – 2007; and NetSuite – 2007. One answer includes applying, tracking and measuring best-practice sales lead management processes.
Lead Liaison
OCTOBER 12, 2017
In this article we’ll discuss why Microsoft Dynamics CRM and marketing automation integration matter to businesses with a sales and marketing team. As a user myself, I first started using Salesforce.com. For example, Lead Liaison’s LMA has a concept of Lifecycle Stages.
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