KoMarketing Associates

FEBRUARY 10, 2021

By analyzing the factors of web pages that appear in Google SERPs for targeted keywords, SEOs are able to determine potential tactics for improving their pages’ positions in those results. A very simple SERP could look like this: You’ll also notice I used a long tail keyword – “goldfish farming online course.”

SERP 295

SERP Features Google Top of Funnel 295

KoMarketing Associates

MARCH 1, 2018

Display advertisements can be extremely effective at generating awareness, informing customers and potential customers of key changes and value propositions, and creating a huge digital footprint across many different websites that cover a vast array of topics and categories. Tailor calls to action in a way that confuses users.

Display 184

Display Advertisements Advertising Adsense 184

KoMarketing Associates

FEBRUARY 5, 2019

By staying on top of what’s showing up in search results around core keywords and phrases, search engine marketers will have a better understanding of what’s required to rank, and the types of assets needed in order to get there. Use keyword/keyword variation (when possible and natural). Best Practices. Best Practices.

SERP 120

SERP Features Top of Funnel Display 120

KoMarketing Associates

MARCH 13, 2018

Use Google Image Search to search for your logo and find locations where it has been placed without a link to your website. Many online publishers enforce the “ nofollow ” element to links created that go to third-party websites. Tactics that build brand awareness first and inbound links second. Network through LinkedIn.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

KoMarketing Associates

JULY 11, 2019

If you haven’t had a chance to catch up on the update, or you’ve perhaps been neglecting your LinkedIn Pages while you were pursuing other things, this article can give you a quick brush up. Of course, if you can sprinkle a couple of keywords into your company description, all the better. Add your website’s URL. Visit Website.

Linkedin 126

Linkedin Work Management Marketing Management Paid Search Agency 126

KoMarketing Associates

JANUARY 6, 2015

The same type of SEO program and tactics will not work for all three of these organizations because each their website experiences, business strategies, and personnel resources are quite different. Late, last year I wrote an article on LinkedIn about preliminary questions to consider when hiring an SEO vendor. Competitive assessment.

Enterprise Management 120

Enterprise Management Work Management CMS Development Marketing Management 120

KoMarketing Associates

OCTOBER 18, 2016

Google (Site:, Keyword Planner, Search Console). The Keyword Planner tool is great for analyzing keyword volume and competition, and also offers up long-tail related queries that you may not have otherwise thought of focusing your efforts on. YouTube allows users to upload videos that can be shared with the world.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120