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How to Balance Personalized Marketing With Data Privacy in 2021

Webbiquity

Over the past three years, data privacy has received a great deal of media attention, driven mainly by the implementation of GDPR in the EU. Yes, privacy legislature is excellent news for consumers, especially when considering the consequences of data breaches. falls under these privacy regulations. Image credit: Despositphotos.

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The power of customer data across the journey: Acquisition

Martech

Over the next three articles, we’ll explore: The important role data plays across the customer journey. This article will look at the first part of the customer journey: acquiring and educating new customers. to learn how potential customers interact with your brand and products. What about data privacy?

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Generative AI Regulations – What They Could Mean For Your Business

Salesforce Marketing Cloud

Most countries are just trying to ensure generative AI is subject to existing measures around privacy, transparency, copyright, and accountability,” said Danielle Gilliam-Moore, director, global public policy at Salesforce. There is the need to verify articles, social media posts, art, and more. How is it being used?

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What’s New with HubSpot Advertising & a Cookieless Future [2023 Update]

SmartBug Media

Also on the radar is the way consumers are becoming increasingly concerned with privacy. Our panel discussion featured Crystal King , Social Media Professor at HubSpot, and Michael Birky , Paid Media Director at SmartBug Media. This is super good for consumer privacy. situation].”

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DealSignal vs. Clearbit: Choosing the Right Data Solution

DealSignal

Whether you’re a small business owner, a marketing leader, or simply exploring data solutions, this article is tailored for you. It helps businesses identify key targets and connect with decision-makers, tapping into a wide network of B2B companies.

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Facebook Marketing in the Time of #Deletefacebook

Martech Advisor

In the era of #deletefacebook, do marketers still need a strategy for this social media platform? The answer is a resounding YES – in this article, we explore this terrain with insights from leading marketers and commentators. But this doesn’t make Facebook marketing strategies irrelevant in 2020. Five experts weigh in: 1.

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The Best Medical Conference Apps [2024]

SpotMe Blog

Disclaimer: If you are considering changing your medical conference app, it is vital to consult your organization’s internal policies, recommendations, and lists of approved partners before consulting this list. Want to jump straight to the list of the best medical conference apps? Why Do You Need A Medical Conference App?