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| Page 1 of 5 | Previous | Next | DIGITAL B2B MARKETING DECEMBER 4, 2012 3 Ways To Use the Value of a Like or Follow Dan Zarella and Hubspot gave the “what is your social media audience worth” pot a good stir last week. It doesn’t matter if you like Hubspot’s formula or not (at least not for this article). Share your view in the comments below or with me on Twitter (@wittlake). Measurement Social Media Facebook hubspot twitterThen what? | WEBBIQUITY OCTOBER 5, 2010 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Twitter Facts, Figures & Stats. | | | | | | | INBLURBS SEPTEMBER 6, 2011 Ten Simple Steps to make Twitter your Business Leads Machine Social media sites like Facebook with its more than 750 million users, Twitter with its more than 280 million users and the business network LinkedIn with its more than 100 million users offer wide opportunities for businesses, not matter if they are B2B or B2C, to get seen and to get in touch with their future customers. Twitter has more than 280,000,000 users worldwide. | WEBBIQUITY JUNE 4, 2012 6 Reasons a Blog Should be the Center of Any Social Content Strategy Twitter gives you only 140 characters, LinkedIn limits you to a corporate profile and product descriptions, Facebook limits you to whatever Mark Zuckerberg decided this morning. According to research from HubSpot , “Businesses with websites that have 401-1000 web pages get six times more leads than those with 51-100 pages. And blogging makes Twitter use much more successful. | WEBBIQUITY JANUARY 9, 2012 Best Twitter Tips, Tools and Tactics of 2011 In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter’s 200 million users collectively tap out a billion tweets per week. | B2B MARKETING INSIDER JANUARY 24, 2013 Top 50 B2B Marketing Influencers On Twitter Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. Write articles, share knowledge and make connections. | | | | | | | | | -
CLIENT BRIDGE | FRIDAY, FEBRUARY 11, 2011 HubSpot Innovations for 2011 Hubspot CEO Brian Halligan presents several new features in their inbound marketing software for the coming year. Competitors report will provide new benchmarks to compare social media reach for Twitter and Facebook. View Original ArticleSome of the features include: Content Management System (CMS) will include mobile-ready templates. Email Management templates will be optimized for mobile consumption. MORE >> -
DIGITAL B2B MARKETING | WEDNESDAY, MARCH 7, 2012 A New Definition for Inbound Marketing According to Hubspot , a leader in inbound marketing, the definition of inbound marketing is “ marketing focused on getting found by your customers. Share your perspective in the comments below or with me on Twitter ( @wittlake ). will outline a new functional definition for inbound marketing, adding additional key components and expanding on the role of search and social in inbound marketing, in the next post on inbound article. Content Demand Generation Content Curation content marketing hubspot inbound marketing michael brenner outbound marketing search social MORE >> -
WEBBIQUITY | TUESDAY, OCTOBER 16, 2012 87 More Vital Social Media Marketing Facts and Stats for 2012 48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. Twitter is about in the middle (55% of users age 35 or older) while 65% of Facebook users are over 35 (didn’t this start with college students?) Slashdot is almost 90% guys); LinkedIn is close to a 50-50 split; Twitter and Facebook are both about 40% male / 60% female; and women account for almost 90% of Pinterest users. 83% use Facebook and 53% are on Twitter, though that gap is expected to narrow by 2014 due to rapid growth in Twitter use. Twitter Facts. But 3.1 MORE >> -
BLUE FOCUS MARKETING | SUNDAY, SEPTEMBER 16, 2012 2012 #Nifty50 Top Men in Technology on Twitter Last year, my colleague Tom Pick ( @TomPick ) and I introduced the #Nifty50 awards , which honored 50 men and 50 women who were leading the way in social media through their active engagement on Twitter. So, without further ado, here are the 2012 #Nifty50 Men, each of whom has represented the technology world on Twitter with class, dedication and integrity. Once you’ve taken a look at these Twitter innovators below, don’t forget to check out the 2012 #Nifty50 Women at Webbiquity too! Brian tops most CMO and Twitter lists, and is super-smart and well-connected. MORE >> -
WEBBIQUITY | MONDAY, FEBRUARY 11, 2013 20 More of the Best Twitter Tips, Tactics and Tools of 2012 As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. As noted here in a preliminary summary of the best Twitter articles and posts of 2012 last fall, “ Twitterers collectively post a billion tweets every three days. ” How can you grow and maintain an active, relevant Twitter following? Most effectively use Twitter advertising? MORE >>
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