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How to Create an SEO Strategy for 2018 [Template Included]

Hubspot

By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. You are associating these topics with popular short-tail keywords, as you can tell, but you're not dedicating individual blog posts to these keywords. Step 2: Make a List of Long-Tail Keywords Based on These Topics.

SEO 101
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How To Increase Blog Traffic: 25 Proven Strategies for Guaranteed Uplift

Optinmonster

Write Pillar Articles In our writing, we focus on writing one pillar article that covers everything, rather than writing a bunch of different blog posts all related to the same topic. Pillar articles are the highest quality posts that drive the majority of our traffic.) Google likes articles that are fresh and new.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40
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9 Ways to Make Your Marketing Analytics Actionable

Hubspot

To do so, group blog articles by topic (for HubSpot customers, export Blog Analytics and then sort in Excel) and then take a look at the views for those individual blog posts. Using this information, you might want to start targeting other long-tail keyword variations based on these high performing keywords.

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Learning SEO? The Beginner's List of Resources to Get Started

Hubspot

And you can't swing a spreadsheet without hitting an article about SEO that's either misleading, or just plain wrong. HubSpot's first season of Skill Up is all about SEO. I see a cool link on SparkToro Trending. Someone shares the same link in HubSpot's SEO Slack channel. So — how do you learn about SEO?

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The Quick Guide to Enterprise SaaS SEO

Single Grain

Think of enterprise SaaS SEO like building a house: It takes time and effort to lay down the foundation and establish the structure, but the efforts are always worth it in the end. Similarly, an effective SEO foundation builds a reliable source of traffic, leads and revenue in the long run.

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How to Optimize Your Landing Pages for Long-Term Lead Generation

Hubspot

One of the great things about inbound marketing is that your content keeps paying dividends over time, long after it was originally promoted. Often, here at HubSpot, we discover that as much as 90% of the new leads we generate each month actually converted on offers we didn't create or actively promote that month. Optimize the title.