Hubspot

MARCH 24, 2013

Read the full article at CNN Money. This means that marketers can utilize their cover images as a way to generate leads! Not only will lead gen be easier, but marketers can track that particular channel specifically by using tracking tokens within the links. Read the full article at HubSpot.

Facebook 28

Facebook Lead Scoring Lead Ranking Paid Search Agency 28

Hubspot

NOVEMBER 18, 2014

Select Facebook, LinkedIn, and Twitter. To walk you through the mechanics of a successful status update on Facebook, LinkedIn, and Twitter, I developed the following presentation. Here are the specific ones mentioned: Posts with hashtags ( # ) see 60% more interactions on average. Twitter Best Practices.

Linkedin 28

Linkedin Twitter Facebook Click Rate 28

Hubspot

OCTOBER 25, 2012

Plus, seeing how other companies match up their target personas' proclivities with marketing activities should serve as guidance for those still trying to figure out how to create marketing their leads and customers will love. One of HubSpot's customer, Goodbye Crutches, actually has four buyer personas! Goodbye Crutches.

Buyer Personas 28

Buyer Personas Paid Search Agency Companies Multi-Channel 28

Hubspot

JANUARY 24, 2012

Depending on the goals of your content, submissions can also be categorized as new leads (if lead gen is the goal) or reconverted leads (if lead nurturing is the goal). Social Media Shares: How many people are sharing your ebook's landing page on sites like Facebook, Twitter, LinkedIn, and Google+?

Top of Funnel 28

Top of Funnel ROI Landing Pages Lead Scoring 28

Hubspot

JUNE 5, 2012

At HubSpot, we sell marketing software , and our ideal customers are constantly trying to learn how to be better marketers; so here are a few examples of how-to posts we've written that teach them how to be just that: How to Set the Right Lead-Gen Goals for Your Marketing Team. Mention Tools. Don't gloss over that.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Hubspot

AUGUST 30, 2013

I don''t know about you, but I''m tired of hearing "social media gurus" compare the effectiveness of Twitter versus LinkedIn, or Facebook versus Twitter, or Linkedin versus Facebook, or whatever other comparison you bring to the table. Our data shows that LinkedIn is 277% more effective for lead generation than Facebook and Twitter.

Linkedin 28

Linkedin Twitter Facebook Social Media 28

Directive Agency

JUNE 29, 2016

Alison offers a full course that includes an emphasis on Facebook, Twitter, Blogging, and Podcasting. Twitter 101. HubSpot Academy Certification. HubSpot offers a few classes to HubSpot customers only, but they also offer four courses free and open to everyone. HubSpot Design Certification. Linkedin 101.

Paid Content 40

Paid Content Social Media Social Marketing B2B Marketing 40