Stevens & Tate

MARCH 22, 2021

The days when you could simply throw a few select keywords into your content are long gone — SEO is a full-blown strategy that requires both on-site and off-site coordination. While almost all businesses use social platforms like Facebook and Twitter, there are a few others to consider as well; for example, TikTok.

Marketing Websites 52

Marketing Websites Marketing Automation Services Work Management Buyer Personas 52

Hubspot

AUGUST 11, 2019

HubSpot research shows 40% of salespeople view prospecting as the most difficult part of their jobs. Check out this article. Join or contribute to Twitter chats. Twitter chats are when a group of people meet on Twitter to discuss a certain topic, trend, or interest area using an agreed-upon hashtag.

B2B Sales 68

B2B Sales Lead Scoring Lead Ranking Sales Qualified Leads 68

Walker Sands

NOVEMBER 6, 2018

You also can look at your competitors; research and partner with industry leaders; and utilize hashtags (you’ll learn more about these topics later in this post) to learn more about your audience. Add competitors to your Pages to Watch section of insights on Facebook, create Twitter Lists and use LinkedIn’s competitor analysis tool.

Social Media 40

Social Media Organization Media PR 40

SnapApp

JANUARY 4, 2017

You can also see what topics and keywords are getting the most attention. Use a tool like Twitonomy or Followerwonk to analyze your competition’s Twitter audience. Use a tool like Twitonomy or Followerwonk to analyze your competition’s Twitter audience. When they are most active on Twitter. What hashtags they’re using.

Research 61

Research Campaigns Tips Content 61

Hubspot

MAY 16, 2017

Today, many people go to social networks like Twitter and LinkedIn to learn about and discuss news and business issues in our industry. On Twitter, we can identify potential buyers based on their tweets and following relations. On Twitter, we can identify potential buyers based on their tweets and following relations.

Intent Data 69

Intent Data Intent Lead Ranking Campaigns 69

Hubspot

FEBRUARY 6, 2019

To start, you can simply type keywords related to your job into the blue search bar. Believe it or not, Twitter is also a great way to find jobs (and people to fill them). And because most people won't think to head to Twitter when they're job hunting, it's a way to stand out from other applicants. Follow specific jobs hashtags.

Best Practices 52

Best Practices Startups Inbound Marketing Linkedin 52

Hubspot

SEPTEMBER 15, 2011

With 200 million members, Twitter is one of the most popular social networks out there. Used effectively, Twitter can help you promote your content, provide helpful customer service, generate leads and customers, and much more. 35 Tips & Tricks for Getting the Most From Twitter. HubSpot ). Choose a simple username.

Paid Content 28

Paid Content Twitter Work Management Paid Search Agency 28

Valasys

AUGUST 1, 2019

One high-quality post per day is sufficient (Source: HubSpot). This element is missing from the past-paced news feeds on other giant social media platforms such as Facebook & Twitter. The pieces of content shouldn’t be studded with too many keywords & with irrelevant hashtags.

Paid Content 45

Paid Content Advertising Agencies Linkedin Advertisements 45

Hubspot

DECEMBER 19, 2012

Today, Twitter said good morning to the world by announcing that users will soon (if not already) be able to download an archive of all their tweets from the beginning of time. This is certainly an exciting new feature from Twitter, who just yesterday announced in a tweet (how fitting!) What You'll Get From Your Twitter Archive.

Twitter 28

Twitter Planning Click Rate Advertising Agencies 28

Hubspot

SEPTEMBER 24, 2013

But never fear: With a little effort, the right keywords , and some strategizing, they’ll pop up faster than Waldo at the beach. Vaynerchuk indicated how easy it is to use Twitter''s search function to attach industry-specific keywords to Twitter users who may be interested in what you’re offering.

Social Media 28

Social Media Long Tail Marketing Media Work Management 28

Webbiquity

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s 1) TwitterCounter. Google Review Count: 436. 3) Tweriod.

Twitter 100

Twitter Marketing Automation Services Tools Best Practices 100

Hubspot

SEPTEMBER 8, 2011

Monitor Twitter for mentions of your company and industry-related terms. For Twitter specifically, you should be looking for industry tweets, @replies, and mentions of your business. Keyword search : [link] inbound+marketing. Location + Keyword Search : [link] 40.744544 %2C- 74.027593 %2C 5.0 feature=mhee.

RSS 28

RSS Paid Search Agency Blogger Youtube 28

Hubspot

AUGUST 12, 2020

You can use the Prospects tool in HubSpot CRM to identify these companies. If Twitter handle exists, follow and retweet. If company blog exists, subscribe and comment on recent article. That article you wrote the other day was great. Passive Call #1 / Persona A. Passive Email #1 / Persona A. Passive Call #2 / Persona A.

Sales Management 95

Sales Management Top of Funnel Buy Advertising Agencies 95

Hubspot

MARCH 6, 2014

But over here at HubSpot, we''re just excited to see mainstream, enterprise-level adoption of the concepts we’ve been championing for the past eight years. Specifically, Oracle has started to encourage its employees to use Twitter to engage with prospects in meaningful, helpful dialogue during the sales process.

Eloqua 28

Eloqua Cold Calling Training Demand Generation Agencies 28

Hubspot

JULY 31, 2015

To help you get familiar with the concept of influencer marketing, HubSpot teamed up with with influencer marketing platform, Traackr , to create The Content Marketer's Guide to Influencer Marketing. Back in March, Kim wrote an article for Inc.com on marketing experts to follow on Twitter. 1) @Mention them.

Advertising Agencies 28

Advertising Agencies Paid Search Agency Planning Curation 28

Hubspot

MARCH 18, 2015

A short description ( HubSpot recommends between 100-200 words ). The tool automatically changes hashtags to HTML, so feel free to highlight a few keywords. You can post any image on Facebook or Twitter and provide a link to "Pin It with one click." Reach your audience on Facebook and Twitter.

Ideal Customer Profiles 28

Ideal Customer Profiles Landing Pages User-Generated Content Social Media 28

Hubspot

OCTOBER 13, 2011

If you remember, Realtime Search was discontinued in Google web search due to Google's failure to come to an agreement with Twitter , whose data Google had been accessing to deliver accurate real-time results. In addition, it also released hashtag support. How Real-Time Search & Hashtag Support Works in Google+.

Paid Search Agency 28

Paid Search Agency Google Adwords Social Media 28

Hubspot

OCTOBER 11, 2011

In order to make social media an effective lead generation machine, you first need to generate a following -- fans for your Facebook page, followers for your Twitter account and LinkedIn company page, etc. Twitter, for example, offers an official follow button that enables your site visitors to become a Twitter follower with just one click!

Social Media 28

Social Media Media Landing Pages User-Generated Content 28

Optinmonster

JANUARY 14, 2024

It offers extensive features for keyword research, site audits, competitor analysis, and tracking search engine rankings. The platform includes tools for identifying valuable keywords, optimizing on-page SEO, and uncovering technical issues that may affect website performance.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Hubspot

DECEMBER 27, 2011

For example, we know we shouldn't publish a blog article without keywords in the title. Create and Closely Monitor a Hashtag. Do this by creating a hashtag for attendees to use in social media conversations throughout your event. Connect with HubSpot : But what about webinars?

Webinar Metrics 28

Webinar Metrics Top of Funnel Planning Work Management 28

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API. Digg - Digg is a social news website that allows members to submit and vote for articles.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

MARCH 29, 2013

3) Identify a Long-Tail Keyword Phrase With High Search Volume. Long-tail keyword phrases are very targeted search terms, typically three words or more. Try to identify a long-tail keyword phrase, preferably something educational, that your audience would really benefit from learning. All from a simple long-tail keyword phrase!

Paid Content 28

Paid Content Inbound Marketing Long Tail Marketing Landing Pages 28

Tomorrow People

SEPTEMBER 27, 2022

This article shares what you need to know. This article provides an overview of what GTM strategies are and what’s included in them. Only then should you start annotating and labelling relevant keywords and phrases that may help you draw conclusions about your research. These keywords and phrases are known as ‘codes’.

Marketing Analytics Tools 156

Marketing Analytics Tools Startups Paid Content Sales Management 156

Tomorrow People

SEPTEMBER 27, 2022

This article shares what you need to know. This article provides an overview of what GTM strategies are and what’s included in them. Only then should you start annotating and labelling relevant keywords and phrases that may help you draw conclusions about your research. These keywords and phrases are known as ‘codes’.

Marketing Analytics Tools 156

Marketing Analytics Tools Startups Paid Content Sales Management 156

KoMarketing Associates

SEPTEMBER 7, 2017

According to a study done by eMarketer and referenced in the above Hootsuite article, 39 percent of B2B professionals found that social selling reduced contact research time, 33 percent found that it increased the number of incoming leads, and 31 percent found that it leads to deeper relationships with clients.

Social Marketing 151

Social Marketing B2B Marketing B2B Skype 151

Hubspot

JANUARY 24, 2012

To do so, make sure your landing pages are equipped with social sharing buttons and that you're actively sharing it via your social channels, optimize your landing pages with the keywords you want your page to get found for, and make sure every web page and blog post you create includes a relevant call-to-action for your landing pages.

Top of Funnel 28

Top of Funnel ROI Landing Pages Lead Scoring 28

Sprout Social

DECEMBER 20, 2023

Agorapulse supports publishing and scheduling on Facebook, Instagram, X (formerly Twitter), YouTube, Google My Business and TikTok. What makes it unique is that, as of the writing of this article, Buffer offers their AI Assistant to all new users, including those on the Free plan. Source: HubSpot) 7.

Enterprise Management 111

Enterprise Management Work Management Marketing Management Brand Identity 111

Hubspot

JUNE 23, 2010

An example of this is the Twitter API. is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. BoardReader - BoardReader is a free search engine that allows users to search for keywords only in posts and titles of online forums, a popular forum of social networking.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Webbiquity

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Most effectively use Twitter advertising?

Twitter 100

Twitter Tips Tools Tactics 100

Optinmonster

JANUARY 14, 2024

It offers extensive features for keyword research, site audits, competitor analysis, and tracking search engine rankings. The platform includes tools for identifying valuable keywords, optimizing on-page SEO, and uncovering technical issues that may affect website performance.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Hubspot

FEBRUARY 8, 2016

A lot of words have been added to the dictionary over the past few decades thanks to social media, but few have become so widely used and accepted as "hashtag.". For a long time, the hashtag symbol (#) was known simply as the "pound" symbol. What Does 'Hashtag' Mean? Read this blog post for more instructions on using hashtags.).

Twitter 28

Twitter Facebook Custom Publishing Hubspot 28

Webbiquity

JANUARY 9, 2012

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter Tips, Tactics and Techniques.

Twitter 100

Twitter Tactics Tools Tips 100

Hubspot

JUNE 5, 2012

At HubSpot, we sell marketing software , and our ideal customers are constantly trying to learn how to be better marketers; so here are a few examples of how-to posts we've written that teach them how to be just that: How to Set the Right Lead-Gen Goals for Your Marketing Team. How to Use Hashtags on Twitter: A Simple Guide for Marketers.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009.

Twitter 100

Twitter Stats Tools Tips 100

Marketing Insider Group

APRIL 27, 2015

Here I have listed my favorite free content marketing tools to help you assess your current ranking on the important keywords your potential buyers are using. I list out tools to help you determine which keywords you should be using. Signing up offers unlimited reporting on all your links, keywords and competitors.

Planning 100

Planning Marketing Plans Budget Programs Content Marketing 100

Scoop.it

MARCH 17, 2022

In this article, we talk about building a content strategy for your small business that brings consistent results over time. For example, if you run a hardware store and publish a blog with DIY tips, you may notice that your most popular articles are those that instruct readers on wall mounting TVs. And that’s just one statistic.

Small Business Marketing 90

Small Business Marketing Webinar Metrics Top of Funnel Ad Building 90

Hubspot

FEBRUARY 7, 2013

on a Sunday to hear you talk about long tail keyword research techniques , know what I mean? Social Media - Let everyone know about your upcoming webinar via your social channels, particularly Facebook, LinkedIn, and Twitter. Keeping the conversation going on social media by using a webinar hashtag.

Webinar Metrics 28

Webinar Metrics Landing Pages Co-Registration Long Tail Marketing 28