Trending Sources

Four ways Facebook Instant Articles will dramatically impact marketing

grow - Practical Marketing Solutions

Facebook announced it would open up Instant Articles -– formatted and optimized to load almost immediately -– to any publisher  without a special approval process. WordPress powers more than 25 percent of all websites, according to Facebook, so making it easier for WordPress users to sign up for Instant Articles will certainly open the floodgates to an incredible new wave of content.

How to be a Google+ success

Biznology

It just occurred to me, after spending a week deep-diving into Google+ , that Plus is not a social network — or even a social layer — it’s a global reboot of the message board. There are cooler, smarter, funnier people on Google+ than we have in our own lives now. Google Plus is a Forum and Not a Social Network. That’s apparently how Google+ is set up.

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Google is a lying liar that lies

Biznology

The following list of Google lying liar lies all have exceptions to the rules. And, Google does make examples of bad actors. That’s all Google has and that’s really all you have when it comes to whether or not someone clicks on your content or not. You still need to write for robots  – Google is smart. And Google acts pretty dumb. Do it! Do it!

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Google+ on its Third Birthday

Biznology

I have been covering Google Plus since its inception three years ago. It feels to me like a very rich, very opinionated Google has decided what the right way to do social media is and they’re going to implement this utopian vision whether or not anyone else is interested in joining — or attending — their Church of Plus. Is G+ Google’s Ellis Island ? No more.

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Staffing and Launching Your Content Marketing Program

on each of our primary distribution channels (email, Facebook, Twitter, LinkedIn, and Google+). The Content Strategist for a day-to-day text article. CREATE ASSIGNMENT editor-in-chief FIRST DRAFT writer ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY33 This process changes slightly for multimedia posts, or if. I’m the author of the article, but the system works the.

The 15 Best LinkedIn Pulse Articles On Marketing

B2B Marketing Insider

So In the spirit of learning from the best, here are the 15 best LinkedIn Pulse articles on Marketing. The 15 Best LinkedIn Pulse Articles On Marketing. 1. This popular article is a deeper dive into Marc Andreessen’s now-famous  Wall Street Journal essay from 2012 on “ Why Software Is Eating The World.” Dr. Fou is back with his second article on the list.

Google+ is an island of misfit toys

Biznology

Google+  Is Potentially Everyone. Maybe the promise of Google+ is not reconnecting with everyone you have or will have ever know – Facebook is amazing at that – maybe Google+ is designed to be the most effecting olly olly oxen free ever to exist, potentially. Does Google Know how Money Plus Is? Google+ Is Suffering from a Catch-22. Currently, Google+ is pristine.

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Is Google really Sauron?

grow - Practical Marketing Solutions

The big news this week is that Twitter retired the Tweet count button, and the blogosphere naturally exploded with outrage. When I first heard about this tweet button news, I was actually supportive of Twitter (maybe one of the ONLY people!) If I were the Twitter CMO I would probably do the same thing as part of a larger strategy of monetizing data. Is Google really Sauron?

How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. How can marketers best utilize Twitter’s expanded features and the latest tools?

B2B Marketing Trends for 2016

and Twitter followers. Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. He's been named one of the 50 most influential B2B marketing thought leaders, written articles on web and social media marketing for various publications, been quoted. B2B Marketing. know which half."

24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity

Will Google+ be a “Facebook killer” or just Google’s next failed social network? Then again, the average Facebook user spends nearly seven hours per month on the site—compared to just three minutes for the average Google+user. Many of this year’s best posts about Google’s newest social platform were written early in the year. You can!

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10 reasons why Twitter is content marketing’s best friend

grow - Practical Marketing Solutions

Twitter is much more than “what I had for breakfast.” ” But seriously, Twitter is an essential component of any content marketing strategy, which might seem surprising since we are pretty limited with what we can accomplish in 140 characters, right? Let’s expand our view of Twitter as an essential component of a content marketing strategy. As you.

The essential guide to building your business through Twitter search

grow - Practical Marketing Solutions

 . Many business professionals believe the Twitter search function is the most powerful tool for marketing insight ever created. If you search Google, Bing or Yahoo, your results will be articles, videos, and websites. But if you search Twitter, the results are real-time conversations. This is your ideal Twitter community, right? funny movies. Steelers win”.

Google demands your papers with the Hummingbird algorithm update

Biznology

Why is Google being such a dick? Because there’s not only billions of dollars being spent of getting to the top of Google, but everything to lose — losing just one spot, going from 2nd to 3rd, to say nothing about going from a top-three organic result on Google to the fifth spot. also rock a 78 Klout score (maybe that matters to Google? Google Bourse.

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7 Must Read Blogging Articles

WindMill Networking

quick search for blogging returns 120 million results in Google. Twitter | Facebook |. Must Read Blogging Articles by Dave Schneider - Maximize Social Business. The number of blogging resources on the web is astounding. So where do you begin? It’s a tough question, and one I get all the time. You want to start a blog, but you don’t know where and how to begin. And even if […]. Author information. Dave Schneider. Dave Schneider contributes a monthly column on Blogging. Blogging

B2B Marketing Trends for 2016

and Twitter followers. Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. He's been named one of the 50 most influential B2B marketing thought leaders, written articles on web and social media marketing for various publications, been quoted. B2B Marketing. know which half."

Marketers Are Dramatically Underreporting Results from Twitter

Digital B2B Marketing

B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true. How many leads came from Twitter? Twitter Traffic Is Significantly Understated.

18 Expert Guides to Using Google+ for Business

Webbiquity

Despite the reputation Google+ has in some circles for being the social network that everyone has joined but no one uses , marketers are increasing viewing it as a vital platform for branding and engagement. So what are the best practices for posting and sharing content on Google+? What are the best tools for analyzing Google+ activity and results? ” Google+ and SEO.

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Spending more time on SEO than adding value to Google?

Biznology

asked him what he thought of Hummingbird, Google’s latest search algorithm, and he said: “Aside from just making sure you have all of the share and +1 buttons sorted out on your sites and committing to Google Authorship, the only thing that’s left is simple: creating content that gives value to Google.” ” Give Value to Google.

Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook

The Point

It seems only yesterday that “PPC advertising” was synonymous with Google AdWords. Google still dominates search advertising – at last count, it handles roughly two-thirds of all Web search queries , a market share that won’t be decreasing any time soon. Billion with Google in 2013. Twitter. 6. Its top 25 US-based search advertisers alone spent more than $1.3 Facebook.

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B2B Marketing Trends for 2016

and Twitter followers. Coached the president of a small sales management training company to become a widely-known figure in social media, capture the #1 Google search spot, and. He's been named one of the 50 most influential B2B marketing thought leaders, written articles on web and social media marketing for various publications, been quoted. B2B Marketing. know which half."

Looking in Google’s funhouse mirror

Biznology

Google’s the worst boyfriend in the world! However, Google’s reflection isn’t a personal slight, it’s simply an emergent fractal representing how people actually search — for you — and not how you want them to. Anyway, let’s get back to Google’s mirror. Related articles. And it won’t be easy for you, either. Really?).

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter’s 200 million users collectively tap out a billion tweets per week.

Google+ changed my life and it can change yours

grow - Practical Marketing Solutions

How Google+ Saved Me I knew that you could build a business through social media, I just wasn’t sure how it all worked. Eventually, Google Plus led me into one of the best jobs I could ever have. believe that Google+ probably saved my life. Some people claim Google+ is a ghost town but I am living prrof of the vibrant community there. How Google+ Saved Me.

34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

Google+ (or Google Plus) is many different things, depending on who you ask. It’s the tool Google will use to beat Facebook. It’s Google’s latest attempt at social media, and they finally got it right. It’s “the linchpin of Google’s plan to own the entire internet” (see below for the source of that quote). ”).

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The Most Common Keywords Found in the Top-Shared Articles [New Data]

Hubspot

Crafting a clear, relevant, and click-worthy title is the most important thing you can do to ensure that the article you spent hours and hours researching and writing performs well. great headline ensures that your post is found in search results and shared on social media, meaning more people will read and benefit from your article. Liked this article? Analytics. Baking.

Google+ for SEO? Don’t Focus on Your Brand Page!

Digital B2B Marketing

Google, Plus Your World was rolled out just over a week ago, and the online world has adopted the rallying call to get onto Google+ for the SEO benefits. Multiple articles point to brand pages as the solution. The problem is, Google+ Brand Pages are not the ticket to SEO success. On Google+, Ford Motor Company is in 4,968 people’s circles.

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Our Favorite Blog Posts & Articles for 2015

KoMarketing Associates

Here is a look back at some of our favorite blog posts and articles from 2015. Lessons Learned from New Google CTR Data. For so long, we have accepted that a position one ranking in Google will generate a 20-30% CTR. The article from SEER showcases how a #1 ranking only generated a 5% CTR and while that was still a large amount of traffic, it wasn’t the CTR they assumed.

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What Your Business Needs To Know About Google+

It's All About Revenue

by Jesse Noyes | Tweet this Unless you’ve avoided the Internet over the past two weeks, you’ve probably heard about Google’s big play into the social web. It’s called Google+ , and it’s been labeled the search giant’s Facebook contender. Google+ is aiming at Facebook, LinkedIn and Twitter users. At its core Google+ is a social media platform, much like Facebook.

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How to recover from the ravages of Google Penguin and Panda

Biznology

People are freaking out about the new Google Search. In the past, too, Google was a little desperate. Google really needed to allow a very nascent industry to mature. That said, you could very well lose your shirt in the time it takes Google to soften its algorithm enough to return your site back to the first page from being excommunicated to the 5th page of Google.

The Rise of Social Business – Broader than Facebook, Twitter, LinkedIn, Google+ Combined

Blue Focus Marketing

To transform into a social business, companies need to have more than a mere linear presence on Facebook, Twitter, LinkedIn, Google+ and blogs. Scott Goodson in an article for Forbes claims, “It’s not just about ‘going social.’ It’s about becoming a social business. Google+ Social Business TwitterWhat Does Social Business Really Mean? Reason for Social Business?

Three Tips for Improving Twitter Ad Campaigns

grow - Practical Marketing Solutions

By Eric Wittlake, {grow} Contributing Columnist You could say I’ve become mildly addicted to Twitter ads recently. Without the benefits of business information, like LinkedIn, or granular interest information, like Facebook, Twitter ad campaigns are a unique challenge for B2B marketers, and that makes a successful program that much more rewarding. Stick with me here. Now what?

20 More of the Best Twitter Tips, Tactics and Tools of 2012

Webbiquity

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. ” How can you grow and maintain an active, relevant Twitter following? Twitter Tips and Guides.

Maximize your SEO benefit on Google+ in 8 simple steps

Biznology

Let me boil my last post, Google Plus was born prematurely and you should take advantage , down to practical pieces. To help you carefully handle Google+ for maximum advantage, I’ve assembled eight steps that help you get the best searh visibility from your Google+ posts. Here’s my Google+ public profile. Use a clean URL when you add your content to Google+.

Google Starts Highlighting In-Depth Articles in Search, and Other Inbound Stories

Hubspot

There was a ton of stuff that happened in the news this week -- it seemed like Facebook, Twitter, and Google rolled out a bagillion features, and I was struggling to keep up with it all amidst my other marketing duties. Google Search Starts Highlighting In-Depth Articles on Search Results Pages (via TechCrunch ). Let''s get to it! Get 75 Free Stock Photos. But hey.

9 Tips to Spot Amazing Article Writers

Writtent

Article writers – truly amazing ones who create content that will knock your visitors’ socks off – can sometimes be hard to come by, depending on your niche. Here’s a list of 9 quick tips to help you spot  amazing article writers. 1. Google “Your Location Freelance Writer”. When trying to find article writers, Google can be your best friend. Search Social Media.

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8 Key Changes In Google Search B2B Marketers Should Know

KoMarketing Associates

As detailed in an article on Search Engine Land this past month, a new Google eye tracking study  outlines the evolution of Google search results from 2005 to today. Searchers are now looking outside of the “ golden triangle” of top organic results when performing Google keyword searches. Mobile Prioritization in Google Search Results. last month.

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9 Content Marketing Articles You Shouldn’t Miss

B2B Marketing Insider

But before I do, I thought it would be a good idea to share some of the best articles this year on the topic. Last week I covered the  8 Marketing Strategy articles  you missed when you were too busy. And 6 Social Media and Search articles you missed when life was too hectic. It’s a big week here in the world of content marketing. It used to be so easy.

Google Plus was born prematurely and you should take advantage

Biznology

There is unnecessary unrest that has been buffeting the launch of Google’s newest online social network, Google Plus, and the reason for that is simple:  Google was forced to launch G+ because Twitter blocked Google’s real-time and direct access to Twitter updates. This Back on July 3rd, Twitter cut Google off. OK, enough of that.

38 Incredibly Amusing Twitter Bios

Hubspot

Unsurprisingly, a Twitter bio is equally challenging. You mean to tell me that I have 160 characters (thanks for the extra 20?) to explain to the Twittersphere who I am, what I do, and why my Twitter is worth the follow? The basic Twitter bio above was generated here. We’ve seen enough “Actor/Entertainer/Jazz Pianist” Twitter bios, seriously. You bet. Side note: Cheese.