Vidyard

AUGUST 11, 2014

One of Google’s objectives is to program its search engine to understand user queries in a way that is similar to human understanding. While the keywords in the latter could reflect several different TV shows, Google took what it understood to be a recent pop culture phenomenon as the most likely answer to the question.

Video Marketing 50

Video Marketing SEO Lead Scoring Lead Ranking 50

Vidyard

MARCH 6, 2015

Here’s how to convert using video and landing page optimization: 1. ”, check out this goanimate article on video placement. Include your video in SEO efforts It’s hard for people to be converted to customers from your engaging video if they don’t know it exists!

Landing Pages 51

Landing Pages Video Marketing Optimization Buzz 51

Vidyard

AUGUST 1, 2017

Improved SEO First off, utilizing video in content marketing efforts will no doubt improve your SEO. In fact, according to Comscore, adding a video to your website can increase the chance of a front page Google result by 53 times. Want to learn more about how to properly optimize your videos for search?

Planning 65

Planning Marketing Plans Video Marketing Content Marketing 65

Vidyard

AUGUST 1, 2017

Improved SEO. First off, utilizing video in your content marketing efforts will no doubt improve your SEO. In fact, according to Comscore, adding a video to your website can increase the chance of a front page Google result by 53 times. Want to learn more about how to properly optimize your videos for search?

Planning 69

Planning Marketing Plans Video Marketing Content Marketing 69

Vidyard

MAY 1, 2014

If you are not getting the conversion numbers you expect from your landing page, use a tool like Optimizely to quickly A/B test and improve. Thankfully, simply having a video on your landing page makes it 53% more likely to show up on the first page of a Google search. These are both passive optimizations, however.

Landing Pages 51

Landing Pages Video Marketing Conversion Tips 51

Vidyard

JANUARY 21, 2013

The other day, we came across an article titled “ 21 Reasons Why Readers Don’t Like Your Blog ”; after reading it, we searched articles along the same train of thought but for videos, and nothing appeared. So, our team has put together 21 (of the many) reasons why people don’t like your video.

Video Marketing 51

Video Marketing Work Management Marketing Management Youtube 51

Vidyard

OCTOBER 27, 2019

But it also increases the amount of time people spend on a page (known as dwell time), an important factor in search engine optimization (SEO). Just remember, search engines like Google can’t understand what happens within your video. Using the same content in two different locations can harm SEO in both places.

Distribution 65

Distribution Paid Content Video Marketing Best Practices 65