Article Google Optimization SEO 
The Effective Marketer
JUNE 23, 2009
Class: Advanced SEO Tactics: On Beyond Keyword Research (GF401) Professor: Rand Fishkin, SEOmoz SEOmoz is one of the best places for Search Engine Optimization (SEO) information, and the presentation was full of nice tidbits about SEO. If you haven’t done already, check out the review of the first 5 presentations.
The Effective Marketer
MAY 1, 2012
The emphasis on creating quality content has increased markedly since Google put the hammer down on many old tried and tested SEO tactics. Optimizing content in this way can help rank better as more of your content is shared and read by web users. Google will also see the lack of fresh content and rank your far lower.
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