Why Content is the #1 Ranking Factor and How to Maximize It
Marketing Insider Group
FEBRUARY 22, 2021
Domain authority is a factor Moz developed (and now widely used) that judges how likely a page is to rank in search engine results, ranging from one to 100 with 100 being the highest authority possible. Even the highest authority sites like Wikipedia and YouTube only make it into the high 90s. Consistently Proving Your Authority.
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