Writing on the Web

AUGUST 13, 2014

How do you know if your content is working for you? But if I had a metric I could look at and be able to tell if my content is working, i.e. having an impact on readers, then maybe I’d become more analytical. Or for overall Web content marketing? Articles…56%. Why can’t we have a report for our blogs?

Content Marketing 100

Content Marketing Planning Content Landing Pages 100

Writing on the Web

DECEMBER 26, 2012

“ Content is king. Most businesses (be they blog owners, start-ups, or established brands) now know that if they want a competitive advantage, they have to keep information-hungry customers in a ready supply of fresh, relevant, and interesting content. One of the biggest problems with content is finding someone to write it.

Content Marketing 100

Content Marketing Business Customer Satisfaction Content 100

Writing on the Web

JANUARY 19, 2012

2012 Content Marketing – how did we get here so fast? Here’s a checklist for reviewing your 2011 content marketing results so you can know where to spend your time and energy in 2012: What were your most effective blog posts in terms of numbers of page views? Related posts: A Checklist for 2009 Content Marketing Plans.

Planning 100

Planning Marketing Plans Content Marketing Content 100

Writing on the Web

DECEMBER 9, 2010

Here are some content marketing tips to save you time and energy while getting more visibility on the Web. The point is that as long as you are writing quality posts for your readers, use that content in multiple ways, at multiple points in time, and deliver it multiple ways. Submit it to article directories with different a title.

Tips 100

Tips Content Marketing Autoresponders Digg 100

Writing on the Web

MARCH 17, 2014

for Your Expert Ebook" src="[link] width="300" height="225" title="How to Research Content for Your Expert Ebook" /> How should you research content in order to write your expert ebook ? Then I turn to the content research on topics and subtopics. How to Research Content. How to Use eBooks to Research Content.

Research 100

Research Content Wikipedia Marketing Proposals 100

Writing on the Web

MARCH 6, 2013

What’s the most important thing you can do to improve your skills as a writer, blogger, or content marketer? I first read about it in Harvard Business Review in a 2007 article called Cognitive Fitness by Roderick Gilkey and Clint Kilts. If that’s not a job description for the professional content marketing writer, what is?

Content Marketing 100

Content Marketing Planning Content Blogger 100

Writing on the Web

OCTOBER 3, 2012

How do you create quality content that attracts online readers and yet works to promote the growth of your business? Creating great content for your business blog is a what and how issue, as in what constitutes “good” content, and how does one produce that content so that it brings in the readers that a business blogger wants.

Blogger 100

Blogger Content Trigger Marketing Business Blogging 100

Writing on the Web

JANUARY 3, 2011

This is a guest post from Sam Briones, a freelance writer, who explains how to get targeted traffic to read your online content. You may be on your keyboard all day and night, writing about content that you are knowledgeable and passionate about. When submitting articles, take care to choose the right category. Tweet This!

Tips 100

Tips Peer-to-peer Digg Domain 100

Writing on the Web

MARCH 27, 2013

Content should be focused on readers, not you and your business. Here’s how online content marketing works for small businesses: Relationships : Whenever you write content (blog posts, e-newsletter articles, emails), keep the focus on what problems you can solve for your customers. What are their struggles?

Content Marketing 100

Content Marketing Content Copywriting Social Media 100

Writing on the Web

APRIL 16, 2011

Time Saving Tips Webinar" alt=" Content Marketing for Professionals: Time Saving Tips Webinar" />. Are you getting results from your content marketing? I’ve been working with some really great clients who understand good content marketing. ET: Time Saving Tips for Content Marketing Results. Or your blog?

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Writing on the Web

AUGUST 29, 2012

alt=" Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?" />. width="210" height="139" /> Content marketing is all about quality content that grabs the attention of your ideal prospects and clients. Content marketing requires that you publish frequently on your site, your blog, and in social media.

Ning 100

Ning Content Marketing Wikipedia Work Management 100

Writing on the Web

SEPTEMBER 24, 2011

The rules haven’t changed, but it’s surprising how many people start writing web content without regard for the basics. Content marketing is a buzz word not just because marketing people like new buzzes. Even if the Internet changes at lightening speed, the writing basics for content remain the same.

Content 100

Content Buzz Copywriting Rules 100

Writing on the Web

SEPTEMBER 16, 2011

Here’s a checklist for editing your blog content before you publish. For any content that is vitally important, i.e. sales content or articles delivered to clients, I use Barbara Feiner , a professional editor. Related posts: Edit Your Content: A Checklist of 12 Things Not to Miss.

Wikipedia 100

Wikipedia Content Keywords SEO 100

Writing on the Web

SEPTEMBER 27, 2011

In a previous post, Writing Web Content that Gets Results: Questions , I reviewed the basic rules of writing web content. In this post, we’ll explore the 5 content marketing questions that will help you organize and simplify your web page and blog writing by asking 5 important questions: What is the problem (pain, predicament)?

Content Marketing 100

Content Marketing Content Custom Publishing Newsletter 100

Writing on the Web

SEPTEMBER 3, 2010

How do you write compelling content that attracts and engages readers? This is the job of good content marketing and the challenge for online professionals who write blogs, articles, and web pages. First, let’s deal with the compelling content thing. Content Marketing with Emotions: Write with Feeling.

Trigger Marketing 100

Trigger Marketing Digg Content Buzz 100

Writing on the Web

SEPTEMBER 2, 2010

Here’s what’s coming soon: I’m preparing to deliver a big webinar series on better blog writing , and a live workshop on the psychology of content marketing for an ad agency in the Netherlands in November. Let me know how I can serve you, if I can help you have a better, more interesting blog or content marketing on the Web.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. More than ever before, content is king!

Rules 100

Rules Content Digg Press 100

Writing on the Web

FEBRUARY 26, 2011

There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. For professionals who use online content to market their services, you need to keep an eye on your analytics , and continue to follow good advice for content marketing. Tweet This!

High Quality Lead 100

High Quality Lead Google Digg Content 100

Writing on the Web

APRIL 18, 2011

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? And then publish a lot of content in many different forms. Outsourcing your content needs will save you a lot of time, but only if you do it right.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

SEPTEMBER 17, 2010

I’ll be teaming up again with Suzanne Bird-Harris in December for a workshop on blog writing and content marketing with blogs, but in the meantime, here are 3 steps to get you started. Then I have a virtual assistant submit the video to several video sharing sites, similar to article directory sites.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

JULY 13, 2010

I know, I know, there are so many, but if you could distill them into the most crucial for online content marketing, how would you do it? (I’m Search Engine Optimized content on blogs, web pages, articles, social media profiles. Quality content builds trust and connections with readers. How do I get clients ?

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

Writing on the Web

MAY 2, 2011

How should content marketing be used on the home page of your website? No matter what business you’re in, your content must achieve 4 things. No matter what business you’re in, your content must achieve 4 things. I had cobbled together the content from a bunch of different sites, and it was really stale. **I

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Writing on the Web

SEPTEMBER 24, 2010

I suppose it depends on what you’re writing, but I can’t think of many web pages, blog posts, articles where these 5 questions wouldn’t be appropriate. Example: Imagine I’m writing copy designed to promote my ebook, Content Marketing with Blogs. You won’t run out of for content ideas for quite a while.

Content 100

Content Digg Custom Publishing Buzz 100

Writing on the Web

JULY 19, 2010

Most educated professionals I know will tell you they struggle when it comes to preparing speeches and writing content. Content creation, whether for speeches, classes, articles, or web pages, should produce a clear message to influence people. You’re supposed to build your content around this intention.

Process 100

Process Ning Digg Content 100

Writing on the Web

JUNE 4, 2010

I write articles, newsletters and blogs for executive coaches, leadership recruiting experts, and consultants dealing with CEOs. My content marketing consulting blog is here, at WritingontheWeb.com , all about online content marketing. This blog is currently ranked #5 in the Top42 Content Marketing Blogs. A copywriter?

Positioning 100

Positioning Content Marketing Banners Content 100

Writing on the Web

FEBRUARY 26, 2016

It is a sinking feeling when you’ve created quality content for your site that’s been optimized for content and keywords, and it’s still not showing up on the first page (or pages!) And don’t forget the power of getting found online through articles directories. If I Googled your business name, what would I find?

Google 100

Google Business SEO Keywords 100

Writing on the Web

MARCH 5, 2015

Newsletter articles. Passages you’ve highlighted in an article or book. Article Ideas blog content blog inspiration business blogging original content' Speeches, presentations. Outlines for classes, teleseminars. Client projects. Notes from a phone call or conference. Your own ‘to-do’ list.

Business Blogging 100

Business Blogging Business Class Conference 100

Writing on the Web

JULY 9, 2014

You may be doing all the right content marketing things (e-newsletter, blog, social media, articles, etc.) Could it be the article is too long? Could it be that I don’t choose the right article for my clients (they are small business owners and at time managers in various companies)? How’s your e-newsletter ?

Newsletter 100

Newsletter Work Management Thought Leadership Banners 100

Writing on the Web

SEPTEMBER 4, 2013

When your business website has a well-defined blog, and if you write or hire a writer to frequently update new content on it, you can be sure that your website traffic will go only one way – up. You need to make sure that your blog content stands out among other similar blog content on the web. Use SlideShare. Guest Author bio.

Business Blogging 100

Business Blogging Tips Business Social Media 100

Writing on the Web

NOVEMBER 20, 2014

I have been asked to be a keynote speaker with many organizations such as BAIFA, BOMA and Executive Forums because people read a particular article and asked me to speak on that subject. Article Ideas Content Marketing Email Marketing Tips How to.Tips e-newsletters newsletters social proof' What are you including?

Newsletter 100

Newsletter Work Management Marketing Management Planning 100

Writing on the Web

JUNE 27, 2011

I think I got the idea from Jeff Herring, The Article Guy , who said if you can write a 7 item grocery list, you can write a good article. Now Jeff teaches article writing for people who struggle with writing and have a hard time coming up with stuff. Edit each blog post into a stand alone article. Tweet This!

Autoresponders 100

Autoresponders Digg Press Paper 100

Writing on the Web

OCTOBER 1, 2014

How do you create quality content that attracts online readers and yet works to promote the growth of your business? Creating great content for your business blog is a what and how issue, as in what constitutes “good” content , and how does one produce that content so that it brings in the readers that a business blogger wants.

Blogger 100

Blogger Trigger Marketing Business Blogging Opinions 100

Writing on the Web

JANUARY 5, 2011

You may be doing all the right content marketing things (e-newsletter, blog, articles, etc.) Could it be the article is too long? Could it be that I don’t choose the right article for my clients (they are small business owners and at time managers in various companies)? Stumble upon something good? Tweet This!

Newsletter 100

Newsletter Digg Work Management Banners 100

Writing on the Web

JULY 31, 2013

And a good blog has fresh content at a minimum once or twice a week. The solutions: The systems I’ve found to work best with the clients I serve involves a combination of learning to write quick posts, getting contributions from qualified guest authors, and using an appropriate content subscription service.

Business Blogging 100

Business Blogging Business Blogger Custom Publishing 100

Writing on the Web

FEBRUARY 26, 2015

Article Ideas How to.Tips On Writing Better Writing for the Web Writing Great Blog Content Writing Great Copy blog content blog writing business blogging business blogs how to start blogging writing on the web' Okay, it might not be literature, but at least it will elevate the quality of your blog writing. Try it out.

Blogger 100

Blogger Business Blogging Paper Tips 100

Writing on the Web

JULY 11, 2013

Clearly, one of the most important things that you can do when it comes to a business blog is to share new content. Why not make good use of older content? This requires that you do more than just write an article from the heart. The good news is, you can put every piece of content that you write to work for you.

Business Blogging 100

Business Blogging Optimization Business Keywords 100

Writing on the Web

AUGUST 23, 2010

You may be a thought leader in your field, but if you’re not publishing content on the Web, you’re not going to get found, get known, and get clients. Somethings like social media updating and article submissions can be handled by a V.A. Content Marketing Results: 18 Ways to NOT Get Blog Traffic.

Digg 100

Digg Marketing Management Buzz Blogger 100