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What makes content valuable in an AI world?

Kevin Indig

Read more about JetOctopus JS tools Last week, three things happened that are all related: 1/ The editor-in-chief at Tom’s Hardware, Avram Piltch, published an op-ed about how SGE is a “50 megaton bomb” and will destroy the web ecosystem if launched in its current form. The web is facing massive disruption from AI.

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Social business, the forest and the garden: Your intranet is not the Internet

Biznology

Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. Williams was published. In the meantime, this is what happened to Wikipedia: Wikipedia Growth – Source.

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Content Marketing: What Are Your Target Audience’s Interests, Needs, and Wants?

Writing on the Web

Yet how many of us post on a blog or upload a video to YouTube without taking time to survey what are our target audience ‘s interests, wants and needs? Content marketing requires that you publish frequently on your site, your blog, and in social media. Do you use social media like Facebook , Twitter or LinkedIn ?

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How to clean up a cluttered website? Content analytics is the answer

Biznology

Panda (Photo credit: Wikipedia). That’s where content analytics–the science of understanding your content and gleaning actionable insights from it–is essential to effective web publishing post Panda. You build the page and embed SEO-enhanced YouTube videos into it. You do the keyword research.

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How to put the "Viral" in B2B Marketing Viral Campaigns?

Ambal's Amusings

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Joe Pulizzi and Jonathan Kran z published The Content Marketing Playbook: 42 Ways to Connect with Customers. They published the eBook as web pages, in addition to the download. Ardath Albee's book eMarketing Strategies for the Complex Sale.

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Dispatch from CMW: Recapping Day Two

SnapApp

Why are we publishing on every channel at once? Among others, Drew told the story of a children’s clothing entrepreneur who got her start posting dresses on Facebook, then Instagram, before ever building a dedicated website; and Orabrush , who got the attention of Walmart employees with well-done YouTube videos and well-placed Facebook ads.

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Fill in your entire social media timeline backlog

Biznology

Like I say in all of my online reputation and SEO articles, your biggest vulnerability is your vacuum. If you consider it as scrap-booking or doing an historical retrospective of your company’s culture of history, it’ll make much more sense. Submit them under the proper date and even the proper time. How to start?