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Everything You Need to Know to Dominate Local Search

Hubspot

From on-page optimization to inbound link building to social media involvement, here is the ultimate guide for how to optimize your website for local search so you can dominate the search engine results pages (SERPs). Source: HubSpot via Google ). Be a guest blogger, talk to and about (positively, of course!) Get links online.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. SEMrush) The U.S.

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Digital Advertising Glossary: The A-Z Beginner’s Guide

Outbrain

When a blogger or website owner promotes ads for an advertiser on their site, this is called affiliate advertising. They are designed to enhance the experience of the reader by suggesting articles that may interest them, based on their past online activity. According to Hubspot, video is the preferred medium for web users.

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B2B SEO: How to Rank Your Business Website Higher in Search

Single Grain

B2B SEO refers to getting your business site ranked higher in the SERPs in order to drive more traffic and sales to you. In this article, you will learn how B2B SEO is different from B2C SEO, why B2B SEO is important for your business, and the best B2B SEO techniques to improve the visibility of products.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

Looking at five leading social networks (Twitter, Facebook, YouTube, Google+ and Pinterest), Fortune 100 company names are mentioned more than 10 million times per month. Of Twitter’s 165 million users, half access Twitter on mobile devices at least occasionally. ( HubSpot ). YouTube and Video Marketing Trends.

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How to Create a Promotional Strategy for Higher Conversions

Optinmonster

HubSpot Email Marketing has some of the most powerful analytics while remaining intuitive and easy to use for non-tech users. Also, why not check out HubSpot’s free CRM ? Get started with HubSpot today! Earlier in this article, we looked at email marketing and why it needs to be the backbone of your promotional strategy.

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What Is B2B Content Marketing? Definition, Channels, Best Practices with Examples

Martech Advisor

In this article, we cover the concept of B2B content marketing, core content marketing formats and distribution channels, advantages, and best practices, along with B2B content marketing examples to help you win at your content initiatives in 2020. Blog articles are an excellent resource to appeal to the top-of-the-funnel (TOFU) audience.