Writing on the Web

APRIL 18, 2011

Here’s a sample of what you’ll learn: For example, your content should accomplish these 4 goals: Connect with readers right away (ask them about their problems or challenges). Tell a story about a real person that illustrates the concepts in the article. Blog this on Blogger. Post on Google Buzz.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

MAY 2, 2011

So the video gives a sampling of what it’s like to see and hear him. Blog this on Blogger. Post on Google Buzz. Content Marketing Tip: Use Ready-to-Publish Articles. Sure, those options are also offered in the navigation bar, but people tend to ignore that and read what’s on the page first.

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

Online Marketing Institute

NOVEMBER 7, 2010

It’s already happened in the consumer world: Sites like Digg (social curation) which have little or no original content have become key resources for information. You will be navigating your prospects through this sea of content by leading them to the most relevant important information.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Convince & Convert

SEPTEMBER 21, 2010

There is an interesting article about it. There is an interesting article about it. What I like most about this article is that it gets “big business&# to think about acting like they are small. What I like most about this article is that it gets “big business&# to think about acting like they are small.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Online Marketing Institute

JANUARY 4, 2011

All you need to do is create an excel doc and add the email addresses of popular bloggers/journalists in your industry and brief description of what they cover (bonus points if you know these people well enough to do this without descriptions). Then, I sent each blogger quoted their image along with a link to the presentation.

Tactics 40

Tactics PR Planning Buzz 40

Webbiquity

JANUARY 17, 2011

70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. 35% of bloggers are professional journalists. Frequent best-of contributor Brian Solis shares stats from Technorati showing that nearly half of all bloggers are U.S.-based, Twitter has the fifth oldest.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Convince & Convert

MARCH 9, 2010

What about Baskin Robbins – with a promotion offering free samples (and extra napkins)? link] RT @leeodden @jaybaer [link] Dayngr Love the article and diggin' your blog! link] [link] Marcomé Digg your public! (: [link] AlexKaris Are You Taking Social Media Shortcuts? Of course facial hair supply.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133