WebMarketCentral

APRIL 11, 2008

The 10Ps of blogging may seem to be quite enough, but a recent article by Matt Richtel of the New Yorks Times entitled Work fast, die young: The blogger lifestyle? There are also corporate bloggers, analysts, journalists, and people who just enjoy writing as a creative outlet. Which brings us back to Richtel's article.

Blogger 20

Blogger Paid Search Agency PR Tagging 20

WebMarketCentral

SEPTEMBER 15, 2009

The larger point of this article is spot on, namely that adherence to any set of static practices will, over time, erode the competitiveness of any enterprise. Advanced link-building—blogging, commenting, content marketing , guest posting, blogger outreach, interactive PR , etc. To me, that is nothing but useless marketing-speak.

Practices 20

Practices SEO Best Practices Blogger 20

WebMarketCentral

FEBRUARY 25, 2008

Here are some of the best articles and blog posts from 2007 on optimizing the use of web analytics. Bloggers Ponder Google's RSS Syndication Stats by MediaPost Online Spin Following Google's acquisition of Feedburner , Max Kalehoff ponders the importance of the "reach" metric for bloggers. But which metrics are really important?

Analytics 20

Analytics Best Practices Blogger Banner Ads 20

WebMarketCentral

FEBRUARY 13, 2008

Expanding beyond the scope of his book, here are some of the best articles and blog posts of 2007 on maximizing the impact of public relations activities through interactive PR. David Meerman Scott's The New Rules of Marketing & PR provides an excellent primer on the subject. tags: interactive PR, Web 2.0 tags: interactive PR, Web 2.0

PR 20

PR Web 2.0 Best Practices Blogger 20

WebMarketCentral

DECEMBER 17, 2009

Find the answers to these questions and others here in more of the best blog posts and articles on search engine optimization from the past year. How does the increasing use of social media affect SEO efforts? What common SEO mistakes should you avoid, and what myths to dispel?

SEO 20

SEO Marketing Analytics Tools Best Practices PageRank 20

WebMarketCentral

SEPTEMBER 8, 2008

Learn all of this and more in the articles and posts highlighted below, some of this year's best so far on business blogging. How can you get the most out of your RSS feed(s)? How can you more effectively convert blog readership into revenue? What SEO tactics are crucial to incorporate on your blog?

RSS 20

RSS Blogger Best Practices Business 20

WebMarketCentral

DECEMBER 9, 2009

Discover the answers to these questions and others here in more of the best blog posts and articles about social media marketing so far this year. She explains how to use tactics like blogger outreach, social networking and social news marketing to create engagement with prospects and move them toward your solutions.

Social Media 20

Social Media Social Marketing Web 2.0 Forrester 20

WebMarketCentral

MARCH 19, 2009

It may seem a little odd to see an article about the best WordPress-related posts on a Blogger blog, but for various reasons the WordPress platform inspires a sort of geeky passion that Google's blogging platform just doesn't.

Blogspot 20

Blogspot Tips Tools Best Practices 20

WebMarketCentral

NOVEMBER 18, 2009

Publishers no longer have a monopoly on content creation, but they can potentially create integrations with bloggers, Twitter feeds, YouTube videos, LinkedIn groups and other places where their industry is being discussed and provide a centralized portal for vendor, user and independently created material. Conversation Aggregation.

Social Media 20

Social Media Aggregators Thought Leadership Media 20

WebMarketCentral

MARCH 3, 2008

My Search Engines Blogger David Berkowitz provides an excellent list of specialized search engines to help monitor buzz, find content within blogs, research websites, and find images, video clips and people. A free trial of the software is available here.

Tools 20

Tools Best Practices Web 2.0 Digg 20

WebMarketCentral

JANUARY 18, 2008

My last post listed several of the best news articles from 2007 on how to effectively use social networking sites for marketing. Forget UGC, Discover User-Generated-Linkbait by Distilled Blogger Tom Critchlow lays out an interesting strategy for building rich website content by leveraging user-generated content on discussion forums.

Linkbait 20

Linkbait Social Media Ning PageRank 20

WebMarketCentral

APRIL 22, 2007

There are several ways your business can benefit from blogging short of starting your own blog, from simply identifying and monitoring the most influential blogs in your industry, to asking bloggers to write about interesting developments at your company, to guest-blogging. —to help promote your business blog and make it successful.

Business Blogging 20

Business Blogging Web 2.0 Digg Tools 20

WebMarketCentral

FEBRUARY 27, 2008

Social Media Today A "moderated online business community for social media bloggers, marketers, PR and media professionals," Social Media Today provides the opportunity to network with other marketing professionals, post content, and comment on posts. Worth reading just for the comment from Charles Knight. net, complete Web 2.0

Web 2.0 20

Web 2.0 Ning Wiki Enterprise Management 20

WebMarketCentral

DECEMBER 17, 2008

Get the answers to these questions and more in the pieces below, some of the best articles and blog posts from the past year. This article answers those questions and more. How can you ensure that your site works well on mobile devices as well as conventional browsers? Flash, widgets and Web 2.0 Do you need a.mobi domain?

Design 20

Design Marketing Websites Forrester Best Practices 20

WebMarketCentral

MAY 4, 2009

Find the answers to these inquiries and more here in some of the best articles and blog posts about interactive PR from the last year. Loren Baker contends that the best way to generate links is to think beyond the one-off pitch and build relationships with key bloggers in your industry. Thankful For PR 2.0

PR 20

PR Best Practices Blogger Copywriting 20

WebMarketCentral

AUGUST 10, 2007

When Tom asked me to contribute an article about PR and blogging outreach, I was both flattered and yet apprehensive at the same time. I've been guilty of sending inappropriate pitches to reporters—and in the age of growing blogosphere influence and shrinking print staffs—bloggers as well. I mean, I admit it. Is this viable?

PR 20

PR Outreach Blogger Web 2.0 20

WebMarketCentral

JULY 14, 2008

On the content network, people are doing other things, such as reading articles, so ad copy has to be punchier and more action-oriented to get someone to click away from the page they are reading. This research is excellent for finding new sites for PR, direct advertising buys or blogger outreach.

Enterprise Management 20

Enterprise Management Work Management Marketing Management B2B Marketing 20

WebMarketCentral

SEPTEMBER 10, 2008

Social Bookmarking Sites like Digg , del.icio.us , StumbleUpon , Mixx and Searchles are great places to spread the word about your own thought leadership content as well as, and even more importantly, positive coverage your company gets from other bloggers, journalists or analysts. potentially viral, and increasingly searchable.

Social Media 20

Social Media Wiki Optimization Digg 20

WebMarketCentral

JULY 13, 2009

Find those answers and others here in more of the best articles and blog posts about social media marketing from the last year. Pitch an influential blogger on the story. Just make sure you can articulate the news in way that's interesting to the blogger and his or her readers. Got something to tell the world?

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

JULY 5, 2006

If (like me) you've chosen Blogger as your platform for online disquisition, you've noticed that it's fast and reasonably intuitive, but lacks a few basic functions. The folks at Quick Online Tips have rectified that with Free Essential Tools for Bloggers , an excellent list of add-ons that expand the capability of the platform.

Tools 20

Tools RSS Blogger Mobile Marketing 20

WebMarketCentral

MARCH 6, 2009

Many of last year's best articles and blog posts on the topic of website design were reviewed here in two posts on the best of website design so far in 2008, but to help answer the questions above, here are a few more. What are the current best practices in website design? What common design mistakes should you avoid?

Design 20

Design Marketing Websites Best Practices Microsite 20

WebMarketCentral

NOVEMBER 5, 2009

Find the answers to these questions and others here in more of the best articles and blog posts on social media marketing from this year so far. He also quotes a HubSpot study finding that three-quarters of bloggers in small to midsize companies say that " their company blogs were 'useful,' 'important,' or 'critical' to their business."

Social Media 20

Social Media Social Marketing Web 2.0 Paid Search Agency 20

WebMarketCentral

MARCH 5, 2008

From advertising to white paper syndication to voicemail, here are a few of the best marketing-related newsletter articles and blog posts from 2007 that simply didn't fit into any other category. Check out these stories from the penultimate entry in WebMarketCentral's Best of 2007 series. Good question!

Best Practices 20

Best Practices Web 2.0 Paper SEM 20

WebMarketCentral

MARCH 6, 2006

on WebMarketCentral, as well as to 5 Tips for Promoting Your Blog to Popular Bloggers on Peter Davidson's excellent BeConnected blog. Peter provides some wise advice about how promoting your blog to bloggers is completely different from traditional PR.

Consulting 20

Consulting RSS Blogger PR 20

WebMarketCentral

MAY 11, 2009

Find the answers to these questions and others here in more of the best blog posts and articles on SEO from the last year. What emerging topics and techniques should SEO specialists investigate? How can PR and SEO work together more productively?

SEO 20

SEO Best Practices PR PageRank 20

WebMarketCentral

JANUARY 5, 2009

These individuals are often the "face" of their organizations; as they get quoted in press releases and news articles, pen bylined articles, speak at conferences, and talk to industry influencers and prospective customers, their names can become almost as well known as their brands. Consider writing a Wikipedia page about yourself.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

WebMarketCentral

SEPTEMBER 15, 2008

Learn these answers and more from this collection of blog posts and articles, some of the best reporting on online research topics so far this year. The question now is.read the article! Why do PPC costs keep rising? How can you convert more clickers into buyers? technologies now mainstream?

Marketing Budget 20

Marketing Budget Web 2.0 Research Paid Search Agency 20

WebMarketCentral

NOVEMBER 16, 2009

Discover the answers to these questions and others here in more of the best articles and blog posts on the practice of SEO so far this year. What key trends in search should you be aware of, and how can you adapt to them?

SEO 20

SEO Forrester Best Practices Adwords 20

WebMarketCentral

SEPTEMBER 11, 2006

If readers know nothing about a blogger's background, they have no way of assigning credibility, or skepticism, to the author's arguments. Interestingly, Housley's article was posted just shortly after another by Michael Murray titled " Five Ways a Blog Helps You to Market Your Business." Blogs are given credibility by their authors.

Ideal Customer Profiles 20

Ideal Customer Profiles Blogger Marketing Management Impressions 20

WebMarketCentral

MAY 15, 2007

Blogger extraordinaire Paul Dunay is working on a survey of Web 2.0 Previous articles in this series: Web 2.0 However, there's been a shortage of quantifiable data. lead generation tools, but the results haven't been released yet. So, I started an experiment last month to provide some metrics. Conclusion: Web 2.0

Web 2.0 20

Web 2.0 Tagging Traffic B2B Thought Leadership 20

WebMarketCentral

DECEMBER 18, 2007

If not, you can still build awareness and credibility for your organization by commenting on existing blogs related to your industry, and/or reaching out to bloggers in your field with interesting information about your product/service (such as a white paper or report) that they may want to write about. Tag your content on social media sites.

PR 20

PR Social Networks B2B Tagging 20

WebMarketCentral

AUGUST 14, 2008

In my continuing effort to clean out my bookmarks and stay ahead of the game for the Best of 2008 series in January, here are a dozen of the most linkworthy articles and posts on search engine marketing so far this year.

Search Engine Marketing 20

Search Engine Marketing Search Marketing Marketing Analytics Tools Paid Search Agency 20

WebMarketCentral

JANUARY 9, 2008

Welcome to the first in a series of posts on the best blog posts, articles and websites from 2007 covering various marketing topics. To start off, here is a list of the best tools for analyzing and optimizing SEO efforts. For example, Flash content, Javascript and images are invisible to search engines.

Analysis 20

Analysis SEO Tools SEM 20

WebMarketCentral

JULY 30, 2007

DMNews referred to microsites as "the next big thing in B2B" in this helpful article. To be successful as a blogger, an individual's position in the organization or functional area is far less important than writing skills and a strong grasp of what interests customers and prospects.

Viral Marketing 20

Viral Marketing Lead Generation Microsite Sales Qualified Leads 20

WebMarketCentral

SEPTEMBER 4, 2008

Get the answers to these questions plus learn more about the largest and the fastest-growing social bookmarking and social networking sites in this installment of some of the best SMO blog posts and articles written so far in 2008. How 30 minutes a day can result in 250 inbound links by Search Engine Marketing Exposed Anthony Kirlew , a.k.a.

Social Media 20

Social Media Optimization Linkbait Media 20

WebMarketCentral

JUNE 30, 2009

Whether you are an entrepreneur, employee, blogger or stay at home parent, life requires you to have strength of character. This article reviews free search engines for finding and listening to music online, from the popular Last.fm Without it you risk being tossed to and fro by the whims of life.

Marketing Budget 20

Marketing Budget Classified Ads Best Practices Budget Programs 20

WebMarketCentral

OCTOBER 1, 2008

Actually, I think that's past tense, considering that this copycat page gets a spot on the first page of Google while my original article on how to get bloggers to write about you doesn't show up in the top 100 positions. That's just not right.)

Practices 20

Practices Google Adwords Advertising Agencies 20