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  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, JUNE 2, 2013
    [Article, Blogger] Five marketing and business lessons from Japan
    met with some of the country’s top bloggers and marketing thought leaders and I learned that traditional media still has a very strong hold on the media culture here. Bloggers are still in the early stages of establishing a foothold — quite different from  America. by Ryan Hanley Nice article. Bowing deeply.
  • SAZBEAN  |  MONDAY, MARCH 12, 2012
    [Article, Blogger] Better Email Results…Instantly!
    If you’ve been following Darren for more than a few months now you will have noticed how much emphasis he places on email marketing for bloggers and how important it is for his business. The same is the case for most top bloggers I know. Here are three practical ways bloggers can get more from their email marketing efforts—instantly!
  • NUSPARK  |  SATURDAY, JUNE 8, 2013
    [Article, Blogger] 24 Favorite Inbound Marketing & Digital Media Buying Tools That Don’t Include Google
    Buzzstream is a neat tool that helps me find bloggers and engage with influential bloggers, with the goal to get article backlinks as part of the link building process. Although I have a stable of accomplished writers, sometimes we just need extra content for blogs or articles, purely for SEO purposes. look it up.  Zerys.
  • BLOG MY CALLS  |  THURSDAY, JANUARY 9, 2014
    [Article, Blogger] Content Marketing: A Study of Quality vs. Quantity
    'Earlier this week we wrote an article about the paradox of content marketing: that Google says longer articles are better but, at least on our site, shorter articles get more visitors. There are some bloggers and content marketing experts who argue that quality is all that is needed to get Google to take notice.
  • DELICIOUS B2BMARKETING  |  MONDAY, APRIL 4, 2011
    [Article, Blogger] 4 Content Strategies for B2B Corporate Blogging
    My last article, " 5 Steps for Crafting an Effective B2B SEO Blogging Strategy ," focused on developing an organizational plan for a corporate blogging strategy. This article focuses on the writing component. Develop badges, awards, and general ways bloggers can showcase recommendations. Newsletter problems?
  • BIZNOLOGY  |  TUESDAY, APRIL 30, 2013
    [Article, Blogger] Social media tip: People don’t like being collected
    'You know how much I am obsessed with “ long-tail blogger outreach ,” right? Related articles. am a man possessed! That That said, I really don’t collect people. People don’t like being collected. have been consulting some bouncing social media babies recently and they’re doing it right. At the very least.
  • WRITING ON THE WEB  |  WEDNESDAY, AUGUST 1, 2012
    [Article, Blogger] Guest Blogging: How to Write a Compelling Email Offer
    very smart tactic for small business professionals is to invite guest bloggers. Lately I’ve been getting one or two emails a week from aspiring freelance bloggers asking to submit guest posts. Specifically I enjoyed your post for the busy business blogger. Too busy to keep up with posting on your business blog?
  • EMAGAZINE B2B BLOG  |  THURSDAY, JUNE 13, 2013
    [Article, Blogger] What’s Happening in the World of B2B Online Marketing?
    Below is a list of thought-provoking articles on the subject of B2B Online Marketing: 5 reasons why email marketing out-performs social media in B2B market. Lee Odden is one of my favorite bloggers (and not just because we share a first name!)In Because it still works, and in some cases it gives better results than everything else.
  • WRITING ON THE WEB  |  FRIDAY, FEBRUARY 18, 2011
    [Article, Blogger] Connect Your Blog to Facebook Automatically
    The other day I was horrified to learn that a dear client was manually posting his blog articles to Facebook. Blog this on Blogger. Are your blog posts fed automatically into Facebook? Yikes! No wonder blogging seems tiresome and time-consuming. It had been so long since I set this up myself, I was a bit rusty on the steps required.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JUNE 12, 2012
    [Article, Blogger] Case study: IKEA launches social offer to drive sales
    As this article details, IKEA first set a clear business goal: increase the ticket size (amount per transaction) of sales. The Shared Space had more than 36,000 unique users in the first month, and according to the article its Facebook fans tripled in a month. By Neicole Crepeau, Contibuting {grow}  Columnist. Oh, and guess what?
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, JANUARY 24, 2014
    [Article, Blogger] Sales Prospecting Perspectives Weekly Recap - Week of January 24, 2014
    To start off our weekly recap, here are our favorite marketing and sales articles from this week. Wednesday: Guest blogger Lauren Weatherall from TinderBox wrote If Sales Technology is the Future, How Do We Keep B2B Sales Interactions Human? Thursday: Finally, on Thursday, previous blogger Kim Staib returned to us. on Wednesday.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, FEBRUARY 27, 2011
    [Article, Blogger] How Social Media Turned a Brand Into a Revolution
    This exchange (as reported by the New York Times ) was part of a remarkable two-year social media collaboration that began with bloggers calling for labor strikes and resulted in an energetic youth movement that is toppling dictators. Ghonim filled the site with video clips and newspaper articles about police violence. Was I wrong?
  • B2B MARKETING INSIDER  |  THURSDAY, MARCH 8, 2012
    [Article, Blogger] Is Your Content Boring? Here’s 6 Steps To Great Content
    Or as I said in this recent article on the CMI website, B2B Marketers “have always done content marketing.” According to the research, Joe identified the top content marketing types (in order) as: Articles. Or have hired editors, journalists or a “chief-blogger”? Does your content bore your audience to death? Blogs. Newsletters.
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 12, 2013
    [Article, Blogger] Google Authorship brings your staff out from behind your brand
    Related articles. 'Encourage your entire staff to link their Google+ profiles to your business site. All they need is access to an email address (such as chris@gerr.is ) on the same domain as your content — any content. According to the instructions, it’s not limited to journals, papers, blogs, magazine, or social sites.
  • WRITING ON THE WEB  |  WEDNESDAY, JULY 31, 2013
    [Article, Blogger] Business Blog Writing: Must You Write It Yourself?
    Or can you outsource it to writers and guest bloggers ? Content subscription services: Find a content provider in your field and buy generic articles, then adapt them for your blog in your own voice. We provide research-rich content that forms the backbone of the article. 'Do you do all your own blog writing?
  • WRITING ON THE WEB  |  THURSDAY, JUNE 30, 2011
    [Article, Blogger] Serial Writing Formula: 1=5+2=7+1
    You take one main concept, break it down into a list of 5 key elements, write an introductory overview, write a concluding summary, and here’s what you get: 7 stand-alone articles to post on your blog and to submit to article directories. idea = 5 points + intro + summary = 7 articles + 1 PDF report. Blog this on Blogger.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JANUARY 8, 2013
    [Article, Blogger] How I totally screwed up my blogging strategy
    It could be an article we read, a speech we attend, or something we hear on the news. Being a good blogger means always being alert to these ideas — and most important — capturing them. Smith Very helpful article, it helps the creative process flow rather. It is quite sickening to reach a point where the ideas stop.
  • B2BBLOGGERS  |  FRIDAY, SEPTEMBER 17, 2010
    [Article, Blogger] Start With Relevant, Aspire To Remarkable
    Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. The tools to create content are easily accessible, extremely affordable, and not very difficult to learn. That said, just because you can, doesn’t mean you should. With the power to publish comes great responsibility.
  • HUBSPOT  |  MONDAY, MARCH 10, 2014
    [Article, Blogger] 8 Things I Wish I Knew Before I Started Blogging
    According to our Marketing Benchmarks From 7,000 Businesses report, the average company will see a 45% growth in traffic when increasing total blog articles from 11-20 to 21-50 articles. Writing & Editing Aren''t the Only Skills a Blogger Needs. 'Trying something new for the first time can elicit a whole range of emotions.
  • WEBBIQUITY  |  TUESDAY, FEBRUARY 21, 2012
    [Article, Blogger] The Two Core Elements of B2B Social Media Marketing Success
    Bylined articles. According to Google, there have been 77,400 blog posts, articles and guides written that contain “SEO basics” in the title tag. Identify the top blogs in any segment using AllTop , then note who those bloggers include in their blogrolls. Content is like singing a song. On American Idol. Video.
  • AD YOUR COMMENT HERE  |  FRIDAY, OCTOBER 22, 2010
    [Article, Blogger] 5 Great Resources to Maximize the SEO of your Online Content
    This article suggests several key questions to ask, as well as identifies topics related to these different types of content and media for optimization, giving you a better picture of what you have to work with. This article highlights 10 blog SEO tips that may help you out, whether you’re a seasoned blogger or just getting started.
  • ANYTHING GOES MARKETING  |  THURSDAY, JANUARY 25, 2007
    [Article, Blogger] Viral Marketing in B2B - It Works!
    MarketingSherpa has kindly kept their top 12 viral campaigns from 2006 article open to public. I've created a " Feed Icon Library " that bloggers can go to and access cool blog feed icons for their own blogs. PS - as a blogger, you can also think of ways to bring people back to your blog. It's Time to get Interactive. Chad H.
  • WRITING ON THE WEB  |  WEDNESDAY, AUGUST 15, 2012
    [Article, Blogger] SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do
    This article explains the basics. If you wanted to use keywords in an article you were writing, you would use a keyword tool to find a handful words that were relevant to your article. SEOmoz has also written an in-depth article on keyword research that you might find useful. Image: Wikipedia ). Links.
  • FEARLESS COMPETITOR  |  SATURDAY, SEPTEMBER 3, 2011
    [Article, Blogger] Content Curation. 5 Ways to Succeed, Eventually
    One of our favorite bloggers is Jay Baer of Convince and Convert. You’ll have to visit the original post to read the full article but you get the main points here. B2B Lead Generation | Content Curation. He recently had a great guest post from Neicole Crepeau, I wish to share the gist of this post with our readers this. Saturday.
  • BIZNOLOGY  |  TUESDAY, DECEMBER 13, 2011
    [Article, Blogger] Social media success demands talent above technology
    ” Well, my response is the topic of this post today, “The article is only about the what and why of the Social Media News Release and not the how. Social Media News Releases and Blogger Pitch Emails are more about the quality, simplicity, efficiency, and targeting of the writing, structure, and presentation of the page. 
  • HUBSPOT  |  WEDNESDAY, JUNE 23, 2010
    [Article, Blogger] The Ultimate Glossary: 101 Social Media Marketing Terms Explained
    Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Digg - Digg is a social news website that allows members to submit and vote for articles. TypePad - TypePad is a free and paid blogging platform similar to Blogger.
  • BIZNOLOGY  |  TUESDAY, MAY 6, 2014
    [Article, Blogger] Lurkers are the 99.989% of Social Media
    Amateur radio reminds me of what it was like being a blogger in the late 90s using tools like Greymatter , Zope , and Pyra Labs (pre-Blogger). It took me a while to register the importance of my long tail blogger outreaches. According to an article by Spring Metrics , “A 2007 Article in Target Marketing cites 2.9%
  • DELICIOUS B2BMARKETING  |  THURSDAY, DECEMBER 23, 2010
    [Article, Blogger] B2B Social Media Marketing -- Does It Work?
    Kaila is also the editor of the SEO & Link Building Best Practices Blog and is a frequent industry guest blogger. Article Archives by Kaila Strong Social Syncing: Cross Platform Marketing - Nov 8, 2010 Social Search Commands for Everyday Use - Oct 11, 2010 Search and Social: Are You Missing Out? Are you a Search Engine Watch Member?
  • SAZBEAN  |  TUESDAY, DECEMBER 27, 2011
    [Article, Blogger] How to Create Enough Quality Content for Daily Blog Posting
    For the record, I’ve never bought into the theory that you have to post fresh content on a daily basis to be a successful blogger. For instance, every Friday, you could do a roundup post counting down the most interesting blog posts and news articles from around the web related to your niche. That’s where being a good reader will help.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, FEBRUARY 8, 2011
    [Article, Blogger] The Trojan Horse social media marketing strategy
    There are three examples that come to mind — perhaps you can name more … Badges — My oh my bloggers love badges.  Comments are scanned by search engines, and associating a link with a popular blog article can’t hurt.  The Greek tale of the Trojan Horse is among the most well-known stories in history. Probably. 
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, JANUARY 10, 2014
    [Article, Blogger] Sales Prospecting Perspectives Weekly Recap - Week of January 10, 2014
    Without further ado, here are our favorite articles from the sales and marketing world this week! And here are some articles you may have missed from the Sales Prospecting Perspectives blog this week. Wednesday: On Wednesday, guest blogger Matt Heinz of Heinz Marketing wrote 12 Tips for Building and Managing a Bigger Sales Pipeline.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Article, Blogger] Grow Your Wiki
    guest blogger. I’m the first-ever guest blogger for the Wikinomics Blog , and will be writing a four-part series over the next several weeks. Read the full article: Enterprise 2.0: About. Services. Contact. Archives. 21 days of wiki adoption. 9rules. adsense. advertising. analysis. Apple. Atlassian. AusWeb07. Barack Obama.
  • SAVVY B2B MARKETING  |  WEDNESDAY, DECEMBER 9, 2009
    [Article, Blogger] 5 Ways to Repackage Your Best B2B Content
    eBooks If you have a lot of content scattered in blog posts, presentations, articles and such, consider repackaging it as an eBook. Share quotes from experts: Ambal Balakrishnan routinely features B2B bloggers and experts in her blog ClickDocuments. I think about B2B marketing at the strangest times. Will it make their job easier?"
  • WEBBIQUITY  |  TUESDAY, MAY 14, 2013
    [Article, Blogger] 30 Awesome Blogging Guides, Tips and Resources
    Better yet, invite those experts to share their knowledge on your blog as guest bloggers. They are) not perfect but will give you a head start and reduce the time you spend on typing your blog articles.” Geoff Livingston lays out four steps to becoming an “A-list” blogger in your niche subject area. Why Blog.
  • SAVVY B2B MARKETING  |  MONDAY, MARCH 28, 2011
    [Article, Blogger] 6 Ways To Win As A B2B Social Media Turtle
    Find at least five influential individuals in your business who blog or contribute articles to online sites associated with the leading publications. Most bloggers welcome a lively debate, and new ideas just make their comment section more dynamic. It’s time to come out of you shell. Basic Training – Research and prepare.
  • SALES INTELLIGENCE VIEW  |  FRIDAY, MARCH 18, 2011
    [Article, Blogger] The Death of Cold Calling – Ending the Debate
    This post is the #4 most tweeted article from all of my posts on the blog. few blog articles were made in response to the post from people with their own take on the idea that cold calling is dead. The Cold Calling Debate. I’ve been a little rash when it comes to my thoughts on why cold calling is the bottom of the barrel.
  • B2B LEAD GENERATION BLOG  |  WEDNESDAY, NOVEMBER 9, 2011
    [Article, Blogger] Lessons from a B2B Summit Coach: Five Steps to Cut through the Noise, Turn off the Hype and Create a B2B Social Media Program that Works
    You can repurpose relevant content you’ve already created – this could be whitepapers, articles, and news releases. Use guest bloggers or provide content from a third-party source that’s respected in your field.  .  . Why is she so certain? Read more about who attended here.)  . Here’s what she has to say about her experience.
  • WRITING ON THE WEB  |  SATURDAY, FEBRUARY 26, 2011
    [Article, Blogger] High Quality Content Sites Is What Google Wants
    Here’s an excerpt from Website Magazine , an article from Mike Phillips that constitues good search marketing advice: From the Official Google Blog : “ Many of the changes we make are so subtle that very few people notice them. Blog this on Blogger. Related posts: Search Engine Results: 3 Tips for Savvy Bloggers.
  • VIEWPOINT  |  TUESDAY, FEBRUARY 28, 2012
    [Article, Blogger] Confidence is the Feeling You Have Before You Understand the Situation
    James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. Are we doing that?” ” Talk about a confidence destroying discussion. What’s a marketing manager to do? And yet, it isn’t that difficult.
  • B2B MARKETING INSIDER  |  TUESDAY, FEBRUARY 28, 2012
    [Article, Blogger] Why Now Is The Time To Build Your Personal Brand
    was recently asked by  Bill Strawderman  (@ marketingbard ), head of digital marketing at AT&T and Trish Nettleship (@ Trishnet ), the brains behind the AT&T Networking Exchange blog, to address their blogger community on my own Personal Brand journey. Brands used to be only for businesses. Layoffs. Downsizing. Rightsizing.
  • ONPATH  |  TUESDAY, DECEMBER 14, 2010
    [Article, Blogger] I am not 140 Characters: A collection of Tweets never Twitted about on Twitter
    Article by Cale Helmer (Business Development Trainer - OnPath). borrowed from another blogger, but aptly put at the time). Articles: Why Twitter Matters / Why Twitter Sucks / Why Twitter isn’t a waste of time. Article by Cale Helmer (Business Development Trainer - OnPath). “It’s an utter waste of time.
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 4, 2012
    [Article, Blogger] Are Broken Links Ruining the SEO Authority of Your Site?
    The websites that need to worry about broken links the most are the sites that are the most active and continually adding content via a blog or an articles section. Bloggers often link out to outside sources to prove a point, back up a statement, or argue something that was previously published. Photo credit: mag3737.
  • WEBMARKETCENTRAL  |  FRIDAY, AUGUST 10, 2007
    [Article, Blogger] PR and Blogging Outreach: Macro Issues
    When Tom asked me to contribute an article about PR and blogging outreach, I was both flattered and yet apprehensive at the same time. I've been guilty of sending inappropriate pitches to reporters—and in the age of growing blogosphere influence and shrinking print staffs—bloggers as well. mean, I admit it. know, I know.
  • FEARLESS COMPETITOR  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Article, Blogger] How Do You Do It? – My super secret (shh!) 6 Tips for blogging success
    In this post, I’ll share 6 tips on how YOU can learn to be a VERY prolific blogger too. Read a great article or find a great TV show? Read an interesting blog article? for a great example of embedding a presentation in a blog article. B2B Lead Generation | 6 Tips for Blogging Success. 1,085 Posts. The answer is One.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, OCTOBER 28, 2012
    [Article, Blogger] 8 ways blog writing is unique
    They may be great writers, but they are not great bloggers. Although you wouldn’t normally end a whitepaper or news article with a question, it makes perfect sense for a blog. There are many great writers who have unsuccessful blogs. Here’s why. There’s a big difference. 1) Headlines matter. Blog readers are SKIMMERS.
  • DELICIOUS B2BMARKETING  |  THURSDAY, MARCH 24, 2011
    [Article, Blogger] Top 5 Mistakes to Avoid on Your Company Blog
    Mashable recently asked Karr, internet marketing experts, and small business bloggers about the most common mistakes that companies make when starting a blog — and how to avoid them. Whoever you delegate to write your articles must be enthusiastic about the chosen topic(s). Have an account? We ‘Heart’ It! Analysis?
  • HUBSPOT  |  MONDAY, FEBRUARY 6, 2012
    [Article, Blogger] Why You Need Social Media Followers Who Won't Ever Buy
    If the title of this article wasn't enough of a hint, yes, more followers is always better. They can introduce you to co-marketing partnerships, put in a good word with investors, and provide introductions to other influencers, bloggers, and experts in your industry. Which is better? The answer may surprise you. Need I say more?
  • WINDMILL NETWORKING  |  TUESDAY, JANUARY 31, 2012
    [Article, Blogger] The Top 20 Twitter Clients being Used in 2012
    Twitterfeed  is a utility that allows bloggers to “feed” their blog posts or other RSS content to Twitter, Facebook and other platforms thereby enabling publishers to reach a wider audience and while receiving real-time data. asked my 2,500 group members: What Twitter client do you use for business ? SproutSocial. Thanks! Echofon.
  • WEBBIQUITY  |  MONDAY, DECEMBER 30, 2013
    [Article, Blogger] 10 of the Best Web Analytics Guides and Tips of 2013
    To bloggers? Find the answers to those questions and many more here in ten of the best posts and articles about web analytics from the past year. 'As the old b-school maxim goes, “you can’t manage what you can’t measure.” Which sources sent the most traffic to your site last month? What are the trends over time?
  • BIZNOLOGY  |  MONDAY, JANUARY 21, 2013
    [Article, Blogger] Google Authorship is Changing the Game for SEO and Digital Marketing
    At first, it looked like a great way for bloggers and sites to promote their content and hopefully get noticed in the otherwise bland search engine results pages. After I clicked on Sarah’s article it took me a few minutes to read her post, then I backed out of the page using my browsers “Back” button and saw this…. An SEO Boost.
  • B2BBLOGGERS  |  FRIDAY, NOVEMBER 19, 2010
    [Article, Blogger] Experimentation Is The New Best Practice
    The B2B marketing trend that I cover in this article has more to do with your personal approach to marketing than a new technology or B2B social media. Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. Source: Wikipedia. You are not leading, you are waiting.
  • MARKETING INTERACTIONS  |  TUESDAY, NOVEMBER 2, 2010
    [Article, Blogger] Cold Calling with Content
    Content includes voicemails, conversations, emails, articles, Tweets, Answers on LinkedIn, status updates and wall posts on Facebook, blog posts, webinars, videos, podcasts, eBooks, white papers, customer success stories, etc. Anthony Iannarino over on Sales Blogger Union that discussed how we needed to turn influence upside down.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, JULY 21, 2008
    [Article, Blogger] Confessions of a CKO: What I Should Have Done
    < £ Salon Bloggers & > May 31, 2004. -->. Ive addressed what I believe to be the ubiquitous principles of KM in a recent article , and will have more to say about that soon. KM Blogger list. The thoughts expressed herein are strictly those of the blogger. May 2004. Apr Jun. MADE IN CANADA. level. skills.
  • CONFLUENT FORMS  |  MONDAY, FEBRUARY 1, 2010
    [Article, Blogger] Blog tip #3: Interesting designs are widely available for your Blog
    Being able to fully customize the layout and design of your blog, while still being hosted by a free blog platform, is unique to Google's Blogger service. For everyone else I recommend attempting small changes to one of the default templates provided by Blogger or venturing out to find a template that speaks to you.
  • BIZNOLOGY  |  TUESDAY, JULY 1, 2014
    [Article, Blogger] Google+ on its Third Birthday
    It’s all about flushing the grouse, getting all of the anonymous content creators to reveal themselves, to come in from the cold, to associate a real name and identity with videos on YouTube , articles in the Blogosphere, columns in online publications, etc. 'I have been covering Google Plus since its inception three years ago. “Again.
  • HUBSPOT  |  THURSDAY, JANUARY 16, 2014
    [Article, Blogger] Is Earned Media Becoming "Hacked" Media?
    Finally, earned media typically refers to the output of public relations -- articles placed in publications, commercial blogs, or analyst reports. 'Digital and social media kicked up quite a bit of dust when they first joyrode through marketers’ once-tidy offices. Significant Changes to Earned Media. Earned media is different. They did.
  • BIZNOLOGY  |  FRIDAY, APRIL 25, 2014
    [Article, Blogger] 5 simple steps to increase your online visibility
    WordPress and Blogger are two that provide a profile and image for heightened visibility. Harness that power by also including relevant links within your comments that lead back to your website or blog, particularly if the topic applies to articles or blogs you’ve written in the past. What good are they if no one is reading?
  • KOMARKETING ASSOCIATES  |  FRIDAY, NOVEMBER 15, 2013
    [Article, Blogger] 5 Must-Watch Google Webmaster Videos for the B2B Marketer
    Whether it’s Rand Fishkin from Moz, Wil Reynolds  from SEER, or Danny Sullivan from MarketingLand, everyone has a favorite blogger. For some great B2B content marketing resources, I recommend reading these articles: 10 Content Marketing Resources for the B2B Marketer. Underrated Content Marketing Assets for B2B SEO. Schema 101.
  • HUBSPOT  |  THURSDAY, AUGUST 29, 2013
    [Article, Blogger] 6 Essential Components of Top Notch Nonprofit Blogs
    Or, create a post that explains terms used in your industry or develop a post that lists other resources, bloggers or experts. 6) Recruit guest bloggers or hire someone to write for you. In addition, you can recruit guest bloggers -- your constituents, experts in the community, board members, or volunteers. million.
  • BIZNOLOGY  |  TUESDAY, JANUARY 22, 2013
    [Article, Blogger] Marketers still need to learn some basic HTML
    Even in 2013, the Huffington Post’s blogger interface doesn’t offer a Rich Text Editor so writing in familiar WYSIWYG isn’t possible there. Related articles. I have recently been blogging for the Huffington Post and they use Six Apart ‘s Movable Type blogging platform. Then the work begins.
  • WRITTENT  |  TUESDAY, MAY 28, 2013
    [Article, Blogger] 30 Low-Cost Ideas for Content Marketing on a Shoestring Budget
    You can’t produce custom blog articles, eBooks, or multi-media content without  time, which is the world’s most precious, non-renewable resource. With permission, use their words as inspiration for blog articles, buyer persona profiles, testimonials, and a case study. Report on your findings in a blog article. Answer Questions.
  • WINDMILL NETWORKING  |  THURSDAY, AUGUST 30, 2012
    [Article, Blogger] Journalist Byte: Five Suggestions for PR 2.0 Relationship Building
    Additionally, i) Regarding relationships with journalists or bloggers, if you have in your Bio that you work in any area of communication, there is no valid reason or advantage to having a “private” account. Forbes.com was relaunched with hundreds of blogger contributors who are paid per visitor. My Five Suggestions. link].
  • SYNECORE  |  TUESDAY, JANUARY 21, 2014
    [Article, Blogger] Looking for Content Marketing Success? Try an Editorial Calendar.
    Doing so also ensures no one blogger will be overwhelmed. For example, maybe Wednesdays always feature “How-To” articles and Fridays are reserved for for “Q&A’s.” 'Your organization creates a blog. Check. Your organization regularly posts content to its blog. Regularly posting content is the key to blogging success. Writer.
  • WRITING ON THE WEB  |  WEDNESDAY, OCTOBER 3, 2012
    [Article, Blogger] Quality Content: How to Write Great Blog Posts Every Time
    Creating great content for your business blog is a what and how issue, as in what constitutes “good” content, and how does one produce that content so that it brings in the readers that a business blogger wants. Sweet because it has to attract readers to your article (think arresting titles). It’s click and bye-bye !
  • B2B LEAD GENERATION BLOG  |  TUESDAY, DECEMBER 30, 2008
    [Article, Blogger] How to use social media for lead generation
    Those stories generated links from other industry blogs and articles in major trade publications.     Modified press release strategy for blogger coverage. EST to late morning/early afternoon to accommodate West Coast bloggers. I’ve been blogging for over five years. Shifted release time from 8 a.m.
  • WEBBIQUITY  |  WEDNESDAY, JUNE 30, 2010
    [Article, Blogger] Business Blogging – Do You Have What It Takes?
    Successful business bloggers are interested in and knowledgeable about much more than just their own products and/or services. What separates blogs from other forms of writing (white papers, articles, e-books, etc.) Many bloggers fail at this point because they get discouraged and abandon their blogs. How do you get there?
  • WWW.BRAINSHARK.COM  |  THURSDAY, MAY 30, 2013
    [Article, Blogger] Are Your Marketing Messages Aligned with Sales Conversations? [Q&A]
    Home Ideas Blog Brainshark Articles Are Your Marketing Messages Aligned with Sales Conversations? Ideas Blog Customer Articles Success Stories Example Presentations Product Suggestions Brainshark Articles Best Practices Industry Trends Mobile Product Updates News & Events Featured Presentations Blogger Bios Community.
  • WRITTENT  |  TUESDAY, AUGUST 6, 2013
    [Article, Blogger] 13 Time-Saving Blogging Tips from the World’s Busiest Marketers
    The benefits of custom article marketing are clear; and recent studies have found that 60% of consumers cite custom content as a key factor for developing an affinity towards companies. Blogger Crystal Paine takes a particularly strict approach to budgeting her time at her computer, even using a timer while on social media networks.
  • HUBSPOT  |  THURSDAY, MAY 26, 2011
    [Article, Blogger] How Social Media Is Impacting Search With Rand Fishkin [@InboundNow #22]
    Getting bloggers to link to you. to calculate content authority (How important is this article that was tweeted a ton of times?) Getting Bloggers to Link to You. One of my favorite things that people say is 'I really want to get links from all these bloggers. How do I get links from all these bloggers?' No one can.
  • BIZNOLOGY  |  TUESDAY, JULY 26, 2011
    [Article, Blogger] Blog so you can be taken completely out of context
    am in the middle of guiding some new bloggers over at Marketing Conversation. What I mean is that my bloggers tend to write based on a lot of assumed context. other article--they won't make it back If you don't have. Don't just excerpt a social media news article onto your blog. Image by quinn.anya via Flickr. assume.
  • VIEWPOINT  |  TUESDAY, OCTOBER 15, 2013
    [Article, Blogger] Internet Radio - Its Time Arrived Several Years Ago!
    'James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. This is a result of a new study by Edison Research apparently sponsored by Pandora Media Inc. The study found that 53% of web users listen to internet services.
  • FEARLESS COMPETITOR  |  THURSDAY, MARCH 24, 2011
    [Article, Blogger] How to Do Great Marketing with (Almost) Zero Money
    Sign up for a blogging platform like WordPress, Blogger or Typepad. Then write and publish articles. In our case, we turned a popular blog article, 7 Keys to Successful Lead Nurturing into a very slick looking Cheat Sheet. Use the form below to send me a personal note or Leave a Reply to post a permanent comment on this article.
  • SOCIAL MARKETING FORUM  |  SATURDAY, NOVEMBER 27, 2010
    [Article, Blogger] How Social Media are Challenging the Old Media Business Models
    It could be very attractive idea for bloggers who already have well established personal brands and maintain their own platforms. Here is the list  of top articles analyzing the new media business models: Making money from journalism: new media business models (by [link]. Source: Paul Bradshaw ). But the times are changing. Madness?
  • B2BBLOGGERS  |  WEDNESDAY, AUGUST 11, 2010
    [Article, Blogger] How Simple Is Your Strategy?
    Get all the articles via email. Unleashing Your Revenue Engine – Eloqua Experience Keynote Recent Guest Bloggers 1. August 11th, 2010 | By Jeremy Victor This tweet by @MarkYolton inspired me today. was struck me by its simplicity. And, by the ease at which you can tell Mark wrote it. How simple is your strategy? Every conversation?
  • WWW.BRAINSHARK.COM  |  WEDNESDAY, JUNE 26, 2013
    [Article, Blogger] 3 Ways to Use Brainshark Video Presentations to Promote Your Brand on Twitter
    Home Ideas Blog Brainshark Articles 3 Ways to Use Brainshark Video Presentations to Promote Your Brand on Twitter. Ideas Blog Customer Articles Success Stories Example Presentations Product Suggestions Brainshark Articles Best Practices Industry Trends Mobile Product Updates News & Events Featured Presentations Blogger Bios Community.
  • HUBSPOT  |  SUNDAY, DECEMBER 23, 2012
    [Article, Blogger] Instagram Responds to Privacy Policy Backlash, and Other Marketing Stories of the Week
    So Come All Ye Bloggers ! Savvy business bloggers know that consistent, frequent blogging is critical to online marketing success. Happy Holidays, marketers! :-). Are you enjoying your cozy, festive weekend with family and friends? It's time to deck the halls with the top marketing stories of the week. Not bad! Uh oh.
  • WEBBIQUITY  |  MONDAY, JANUARY 9, 2012
    [Article, Blogger] Best Twitter Tips, Tools and Tactics of 2011
    Nearly 3/4 of active Twitter users are bloggers. Daniel Flamberg shares some fascinating intelligence on Twitter users, such as that: • 72% of active Twitter users are bloggers. 56% write articles for third-party sites. It has enabled revolutions in real life as well as in digital marketing. More than 80% of U.S. The conclusion?
  • HUBSPOT  |  TUESDAY, APRIL 17, 2012
    [Article, Blogger] 10 Ways to Instantly Amplify the Social Proof of Your Marketing
    In an article about social proof , TechCrunch clearly identified 5 different categories of social proof: Expert Social Proof: Approval from a credible expert, such as an industry blogger or other authority. To learn how to ramp up your media and blogger relations efforts to get more coverage, check out this blog post.
  • WEBBIQUITY  |  MONDAY, OCTOBER 29, 2012
    [Article, Blogger] Maximize Your Online Visibility: The Web Presence Optimization (WPO) Framework
    But it may also be sent to specific journalists and bloggers, who need to be followed up with, shared socially, and have any questions or comments responded to. Industry Presence (trade association articles, association membership lists or directories, trade show exhibitor lists, industry analyst coverage, etc.). How many conversions?
  • SALES LEAD DYNAMICS  |  WEDNESDAY, OCTOBER 20, 2010
    [Article, Blogger] Extra, Extra: To Get More Leads, Harness the Power of the Press Release
    Influential Bloggers in your industry. Whitepaper, article, or book. Once upon a time a press release was designed solely to get media attention. The goal was a (favorable) mention in print or on the air. The media were the messengers. Things have changed. You are now the messenger. You may not be able to afford a PR firm. Award.
  • TRADESMEN INSIGHTS  |  THURSDAY, AUGUST 18, 2011
    [Article, Blogger] Are You Using Social Media to Drive Traffic to Your Blog?
    Other questions you should be asking yourself: What networks send you the most traffic as a blogger? What’s been your most shared article and what can you learn form this? Let’s face it, one of the reasons you have a blog is to get your message out to as many people you can who share the same interests.
  • WRITTENT  |  MONDAY, NOVEMBER 18, 2013
    [Article, Blogger] Top 25 Must Read Content Marketing Blogs
    vast wealth of articles designed to aid in ‘advancing the practice of content marketing.’ Manager of the Ontario Lottery and Gaming Corporation, author, and multi-award winning blogger. Created by Kristi Hines, she provides ‘blogging tips for personal and professional bloggers.’ image credit: Flickr.
  • INBOUND SALES NETWORK  |  THURSDAY, NOVEMBER 24, 2011
    [Article, Blogger] Is Content Curation Stealing or a Shrewd B2B Marketing Practice?
    Tony Karrer is the Co-Founder and CTO of Aggregage , and a long-time blogger on his eLearning Technology blog and his SoCal CTO blog. Brian Rice: In the case of Business 2 Community we only share articles that we have been given expressed approval from the content owners. Content marketing is changing the way B2B marketers work.
  • WINDMILL NETWORKING  |  WEDNESDAY, AUGUST 21, 2013
    [Article, Blogger] From Link Love to Hate; Don’t Let Your Content Get Slammed by Google’s New Rules
    Or use content such as press releases or articles in your social media marketing efforts? by Joel Don (@joeldon) Related Stories Professional LinkedIn Profile Tips: A Checklist of 17 Must-Have Items Build Your Network of Brand Ambassadors with Blogger Outreach 5 Ways to Power Up Pinterest in Your Real Estate Biz.
  • SAVVY B2B MARKETING  |  MONDAY, MAY 23, 2011
    [Article, Blogger] 3 (Eye-Opening) Benefits I Learned Writing a Free E-Book
    Collect your articles. About the author: Thomas Clifford is an award-winning business communicator and blogger. Tom’s copywriting focuses on jargon-free marketing articles, homepages, landing/sales pages, e-books and B2B case studies. This week we are thrilled to welcome Tom Clifford. Actually, you’re wrong. Wrong.
  • BIZNOLOGY  |  TUESDAY, APRIL 15, 2014
    [Article, Blogger] Remember LinkedIn for social media marketing
    In spite of all those campaigns, all those clients, and all those hours, I tend to spend all of my energy on blogs, bloggers, Twitter, Facebook , Pinterest, and even reddit, message boards, fora, and email lists before I spent time on maybe the most powerful top-down influential platforms in the social media- and social networking- sphere.
  • ANYTHING GOES MARKETING  |  TUESDAY, JANUARY 23, 2007
    [Article, Blogger] Even Your Father is on YouTube
    I've been reading a few articles lately about how some user-generated content ad campaigns such as the one that Dove ran called Dove Cream Oil Body Wash Ad Contest "failed" as it wasn't well received by the YouTube community. As a blogger and a marketer, you need to look at YouTube in a broader context. What does this all mean?
  • BIZNOLOGY  |  TUESDAY, AUGUST 20, 2013
    [Article, Blogger] How to recover from the ravages of Google Penguin and Panda
    Online Engagement and Blogger Outreach. Related articles. 'People are freaking out about the new Google Search. Online marketplaces that have historically been very profitable in the past have dropped off a cliff for many companies, be it direct sales eCommerce or public relations campaigns. How it moves through cyberspace. Do it.
  • HUBSPOT  |  FRIDAY, DECEMBER 30, 2011
    [Article, Blogger] The Ultimate Glossary: 120 Social Media Marketing Terms Explained
    Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Digg - Digg is a social news website that allows members to submit and vote for articles. TypePad - TypePad is a free and paid blogging platform similar to Blogger.
  • INDUSTRIAL MARKETING TODAY  |  FRIDAY, JUNE 17, 2011
    [Article, Blogger] Why Industrial Companies and Manufacturers Struggle with Content Marketing
    If you are in this situation, help yourself by: Creating thought leadership content from technical articles (See my post, Thought Leadership: Marketing Engineering Services with Technical Articles ). Inviting guest bloggers to post on your company blog if you have one. Assimilate all that knowledge.
  • BIZNOLOGY  |  MONDAY, MAY 13, 2013
    [Article, Blogger] What’s Changed, What Hasn’t in Media Relations
    Everyone is doing everything: The ease of creating online content extends to journalists, who are now routinely writing articles, blogging and tweeting on the side, as well as creating videos and infographics. 'Photo credit: lierne. As you know, the news media is not dead. Now more than ever, you’ve got to do your homework.
  • INBLURBS  |  THURSDAY, FEBRUARY 10, 2011
    [Article, Blogger] Make your corporate blog more popular and credible
    Make good relationships with your industry related bloggers. Also you should regular read and comment on industry related blogs and maintain friendly relationship to those bloggers. Go through this list and look out for industry related bloggers. Send article as PDF. Blog Catalogue. Technorati Blogged. Blog Top List.
  • INBLURBS  |  MONDAY, DECEMBER 27, 2010
    [Article, Blogger] 6 smart steps to start up your Inbound Marketing in 2011
    Furthermore is every blog article an additional chance to get found from customers online when they are researching for products and services in your industry. The more blog articles you have published the better. Promote your blog articles, reports, eBooks and white papers in social media to attract leads. Send article as PDF.
  • B2B MARKETING SAVVY  |  MONDAY, AUGUST 31, 2009
    [Article, Blogger] Twitter Analytics: Five Practical, Lesser Known Free Tools for B2B Professionals
    BackTweets   A real-time, conversational-tracking tool which allows for keyword and/or URL searches to find conversations related to a post or article; connects: WordPress, Blogger, TypePad, Tiwtter and Friendfeed. BONUS: Articles that Business Professionals Can’t Afford Not to Read. And results were positive.  Welcome!
  • WWW.BRAINSHARK.COM  |  THURSDAY, FEBRUARY 28, 2013
    [Article, Blogger] Content Tips: Repurposing Blog Posts into Video Presentations
    Home Ideas Blog Brainshark Articles Content Tips: Repurposing Blog Posts into Video Presentations. Ideas Blog Customer Articles Success Stories Example Presentations Product Suggestions Brainshark Articles Best Practices Industry Trends Mobile Product Updates News & Events Featured Presentations Blogger Bios Community.
  • REPUTATION TO REVENUE  |  MONDAY, JANUARY 31, 2011
    [Article, Blogger] Four levels of B2B content sharing: Publishing isn't everything
    Commenting on other blogs, articles, community sites, tweets, and other social sources provides a fairly simple way to build visibility, demonstrate knowledge, and make or strengthen connections. Indeed, there are four levels of content sharing that B2B marketers should include in their social media mix. Four Levels of Content Sharing.
  • HUBSPOT  |  WEDNESDAY, APRIL 16, 2014
    [Article, Blogger] Setting Up Your Blog? Use This Checklist to Start Off on the Right Foot
    If you''re using the HubSpot COS blog, you can check a box to make sure your blog homepage shows a summary of each article. Whether you''re working with other bloggers at your company or working with guest bloggers, having author profiles set up is a great way to attribute your posts but also give some SEO value. Blogging
  • NUSPARK  |  THURSDAY, AUGUST 22, 2013
    [Article, Blogger] The Many Roles of an SEO Professional; What an SEO Tactician Does
    We seek out online editors, bloggers, resource directories, review sites, and more, prioritize them on page rank and other factors that support their value,  and get your firm listed, or “back linked” mostly via guest articles.  . 'What is a search engine optimization tactician. We are Content Strategists. We tweet, post, and share.
  • FEARLESS COMPETITOR  |  MONDAY, OCTOBER 17, 2011
    [Article, Blogger] Content Marketing: 7 Simple Steps to Get Started
    Contributing Blogger. In this broader community there are lots of great ideas and the best part about social media and bloggers is they are open for comment, dialogue and sharing of information. B2B Demand Generation | Guest post by Jep Castelein. ” Jep’s now with Marketo. top B2B demand generation expert once said to me.
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, JANUARY 31, 2014
    [Article, Blogger] Sales Prospecting Perspectives Weekly Recap - Week of January 31, 2014
    Here are a few of our favorite articles in sales and marketing this week: Data is at the heart of every B2B marketers'' daily tasks: email campaigns, webinar invitations, whitepaper downloads, etc. Wednesday: On Wednesday, guest blogger Jeff Shore shared advice for dealing with sales frustrations: Be Bold, Delete Your Frustration.
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