SAVVY B2B MARKETING | MONDAY, MARCH 28, 2011
[Article, Blogger] 6 Ways To Win As A B2B Social Media Turtle
Find at least five influential individuals in your business who blog or contribute articles to online sites associated with the leading publications. Most bloggers welcome a lively debate, and new ideas just make their comment section more dynamic. 5. It’s time to come out of you shell. Content –Create, curate and convert.
SMALL MANUFACTURER BLOG | TUESDAY, FEBRUARY 15, 2011
[Article, Blogger] Building Relationships on Twitter: Consider What You Tweet
know getting RTs is the holy grail, and RTing other people’s stuff is a good thing to do, but really, if half your network RTs the latest Mashable article, do you need to do so too? Tweet A prospect called me last week to inquire about my social media services after following me on Twitter for over a year now. These are great questions!
INDUSTRIAL MARKETING TODAY | MONDAY, JANUARY 3, 2011
[Article, Blogger] Why Your Sales Funnel May Run Dry Without a Business Blog
You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. Savvy industrial bloggers can write articles using carefully researched keywords and phrases that match these searches. Happy New Year! The answer is a resounding yes.
BIZNOLOGY | TUESDAY, NOVEMBER 11, 2014
[Article, Blogger] 5 of my favorite productivity apps
Clipping important web pages that I want to keep (mostly recipes but hopefully more ideas for articles, columns, and blog posts). Photograph or clip articles, pages, and content that gives me business ideas or that I might want to give to prospects and clients. While I aspire to build Gerr.is It makes my head swim. So, here we go.
WEBBIQUITY | TUESDAY, MAY 14, 2013
[Article, Blogger] 30 Awesome Blogging Guides, Tips and Resources
Better yet, invite those experts to share their knowledge on your blog as guest bloggers. They are) not perfect but will give you a head start and reduce the time you spend on typing your blog articles.” Geoff Livingston lays out four steps to becoming an “A-list” blogger in your niche subject area. Why Blog.
BIZNOLOGY | TUESDAY, JANUARY 22, 2013
[Article, Blogger] Marketers still need to learn some basic HTML
Even in 2013, the Huffington Post’s blogger interface doesn’t offer a Rich Text Editor so writing in familiar WYSIWYG isn’t possible there. Related articles. I have recently been blogging for the Huffington Post and they use Six Apart ‘s Movable Type blogging platform. Then the work begins.
BUZZ MARKETING FOR TECHNOLOGY | WEDNESDAY, SEPTEMBER 15, 2010
[Article, Blogger] PR needs to Focus on Conversations
Engage with this article! Blog this on Blogger. Suggest this article to ToMuse. It’s no secret that the number of publications has declined over the last few years. The impact of that can be felt in B2C as well as B2B Marketing. But it’s a zero sum game and we are all fighting over the same shrinking slice of pie! Tweet This!
B2B MEMES | WEDNESDAY, MAY 2, 2012
[Article, Blogger] Three Common Failures in Online News: Are You At Fault?
But the evidence suggests that few if any e-news staffs are up to this challenge. I’ve come to this conclusion over the past two years as a result of two studies I’ve conducted of 100 sites and more than 1,000 e-news articles. Most industry bloggers insist that content generated should be exclusive—information unavailable elsewhere.
BIZNOLOGY | TUESDAY, JANUARY 1, 2013
[Article, Blogger] 11 digital marketing resolution ideas for ’13
However, if you’ll notice, most of what folks are sharing online via Twitter , Facebook , Pinterest , Tumblr, and Google + are articles via links. Related articles. I am in the midst of setting up my New Year’s resolutions for 2013. know not everyone does the resolution thing, but almost half of all Americans do.
GROW - PRACTICAL MARKETING SOLUTIONS | WEDNESDAY, DECEMBER 15, 2010
[Article, Blogger] SEO success for your blog in 10 easy steps
So with a little help from Ross Hudgens , I’ve put together this beginner’s SEO guide for bloggers. I’ve rated each step by importance and degree of difficulty. If you’re a landscape photography blogger, you’ll have a different set. You’ve posted your article. Read this guest post from the Genius Eric Pratum.
SAZBEAN | MONDAY, JUNE 11, 2012
[Article, Blogger] The Only Blog Post Idea List You’ll Ever Need
There are so many articles out there on how you can come up with new blog post ideas, but do any of the suggestions actually work? Needless to say, it’s been tricky coming up with this many ideas. I’ve read all kinds of different suggestions on how to overcome blogger’s block, but each person’s experience is different.
SALES PROSPECTING PERSPECTIVES | FRIDAY, FEBRUARY 7, 2014
[Article, Blogger] Sales Prospecting Perspectives Weekly Recap - Week of February 7, 2014
Without further ado, here are our favorite sales and marketing articles from this week: HubSpot interviewed Buzzfeed''s Newsletter Editor to find out how the company known for gifs and cat pictures revived the email newsletter. What were your favorite articles Happy Friday, Sales Prospecting Perspectives readers!
CHRIS KOCH | WEDNESDAY, JULY 28, 2010
[Article, Blogger] Do too many cooks spoil the blog?
The advantage to multi-author blogs (though not necessarily to the audience’s advantage), is that the workload can be shared, reducing the dreaded gaps in posts if bloggers get really busy in their day jobs. There is also less disruption when a blogger leaves the fold. They enjoy getting to know the blogger over time.
WEBBIQUITY | TUESDAY, FEBRUARY 21, 2012
[Article, Blogger] The Two Core Elements of B2B Social Media Marketing Success
Bylined articles. According to Google, there have been 77,400 blog posts, articles and guides written that contain “SEO basics” in the title tag. Identify the top blogs in any segment using AllTop , then note who those bloggers include in their blogrolls. Content is like singing a song. On American Idol. Video.
SAZBEAN | MONDAY, JULY 30, 2012
[Article, Blogger] How to Blog to Build Your Service-based Business
Earlier this year, through emails with ProBlogger about upcoming guest post ideas, I thought about an article about how blogging fed my business model. But business is very healthy, I’ve been booked solid all year and will be for the next few months, and revenue is growing year on year. News & Notes
B2B LEAD GENERATION BLOG | WEDNESDAY, NOVEMBER 9, 2011
[Article, Blogger] Lessons from a B2B Summit Coach: Five Steps to Cut through the Noise, Turn off the Hype and Create a B2B Social Media Program that Works
You can repurpose relevant content you’ve already created – this could be whitepapers, articles, and news releases. Use guest bloggers or provide content from a third-party source that’s respected in your field. . . Why is she so certain? Read more about who attended here.) . Here’s what she has to say about her experience.
WRITTENT | WEDNESDAY, JANUARY 28, 2015
[Article, Blogger] 7 Writing Strategies to Boost Traffic on Your Blog
Every blogger wants to boost traffic on their blog, but not everyone has the right online writing strategies. Once the original poster catches wind of your article, there’s a good chance that he or she will respond to it on their blog. Get renowned bloggers to guest post on your blog. Image source. New blogs pop up every day.
BIZNOLOGY | TUESDAY, JULY 26, 2011
[Article, Blogger] Blog so you can be taken completely out of context
by Chris Abraham. I am in the middle of guiding some new bloggers over at Marketing Conversation. What I mean is that my bloggers tend to write based on a lot of assumed context. other article--they won't make it back If you don't have. Don't just excerpt a social media news article onto your blog. One of the biggest.
GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, DECEMBER 9, 2012
[Article, Blogger] The results are in: An experiment in social influence
What happens when a blogger asks his audience to do something beyond clicking a “like button?” And by the way, if you missed the article and would like to help me support a charity that is turning lives around, you can learn more in my original post. Comments This is the best article about influence I've ever read! I.
FEARLESS COMPETITOR | THURSDAY, MARCH 24, 2011
[Article, Blogger] How to Do Great Marketing with (Almost) Zero Money
Sign up for a blogging platform like WordPress, Blogger or Typepad. Then write and publish articles. In our case, we turned a popular blog article, 7 Keys to Successful Lead Nurturing into a very slick looking Cheat Sheet. Use the form below to send me a personal note or Leave a Reply to post a permanent comment on this article.
BLOG MY CALLS | TUESDAY, MAY 21, 2013
[Article, Blogger] Call Tracking and Local Search: Don't Throw Out the Baby With the Bathwater
Lately we''ve seen several articles decrying call tracking. Most articles point out that there are specific and important ways to use call tracking correctly that DO NOT HARM SEO. These articles advocate call tracking, even after raising concerns. Other articles aren''t quite as nuanced. Why Marketers Shouldn''t Do This.
PAUL GILLIN | TUESDAY, SEPTEMBER 6, 2011
[Article, Blogger] The Trouble with Klout
Both are sought-after speakers and the subject of extensive Wikipedia articles. Except that Klout doesn’t currently monitor blogs, other than those on Google’s Blogger service. Estimating influence is a delicate balance of art and science. People are drawn to quantitative methods because scores are easy to understand.
WRITING ON THE WEB | WEDNESDAY, OCTOBER 15, 2014
[Article, Blogger] How to Lure Readers to Your Blog from Social Media
from Social Media" width="300" height="212" title="How to Lure Readers to Your Blog from Social Media" /> Let’s face it; sometimes it’s hard to draw people’s attention away from their many social media accounts. I know that I’m guilty of not being willing to leave the social media site I’m browsing to visit an outside blog or article.
GROW - PRACTICAL MARKETING SOLUTIONS | MONDAY, FEBRUARY 16, 2015
[Article, Blogger] 10 soul-grabbing brands that prove you don’t need SEO to succeed
Did I search for “how Google is making us dumb” to find his article? If Blogger Joe Smith from Paducah Kentucky had written precisely the same post that Seth wrote, I probably never would have seen it … and that has everything to do with this serious problem we all face of overwhelming content density. Of course not.
FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 7, 2011
[Article, Blogger] How Do You Do It? – My super secret (shh!) 6 Tips for blogging success
In this post, I’ll share 6 tips on how YOU can learn to be a VERY prolific blogger too. Read a great article or find a great TV show? Read an interesting blog article? Check out “ The Power of B2B Lead Nurturing. for a great example of embedding a presentation in a blog article. 1,085 Posts. One man. Bingo.
B2B MARKETING INSIDER | MONDAY, FEBRUARY 10, 2014
[Article, Blogger] Twitter Stock Is Getting Killed (And Why It Doesn’t Matter)
Some writers and bloggers piled on. Piling on a bit, John Dick published this article on AdAge that Twitter Doesn’t Represent The Real World. As a blogger, I found Twitter hard to figure out right away. Their CEO said they were making improvements. Twitter Announced Their First Quarter Earnings. Twitter reported $0.02
HUBSPOT | THURSDAY, DECEMBER 20, 2012
[Article, Blogger] The Business Blog Editorial Calendar Every Marketer Needs [Free Template]
In fact, according to the 2012 State of Inbound Marketing , 70% of companies that publish articles 2-3 times per week have acquired a customer through their blog. You can have the best bloggers who create the most remarkable content in your industry, but if those writers don’t follow through, you’re stuck. Authors and Due Dates.
BIZNOLOGY | TUESDAY, APRIL 15, 2014
[Article, Blogger] Remember LinkedIn for social media marketing
In spite of all those campaigns, all those clients, and all those hours, I tend to spend all of my energy on blogs, bloggers, Twitter, Facebook , Pinterest, and even reddit, message boards, fora, and email lists before I spent time on maybe the most powerful top-down influential platforms in the social media- and social networking- sphere.
GROW - PRACTICAL MARKETING SOLUTIONS | WEDNESDAY, MAY 13, 2015
[Article, Blogger] If you stopped publishing your social content, would anybody notice?
If you were to look at social sharing, for instance, the stats show that most people retweet articles that they haven’t even read! Brooke Ballard is an in-the-trenches digital marketer & owner at B Squared Media , blossoming blogger, and co-host of @ReadySetPodcast. Debate even. Do we post more? The same? community?
MARKETING INTERACTIONS | THURSDAY, MARCH 25, 2010
[Article, Blogger] Why a Blog Improves Social Media for B2B
Publishing a new article once a month on your website isn't enough to keep up a consistent dialogue. On a blog, it's perfectly acceptable, even encouraged, to link to other bloggers and add your ideas to the ones they've shared. 21% - Microblogging (Twitter). 7% - Blogging. Blogs can help with that. The Internet moves fast.
SAZBEAN | THURSDAY, JUNE 21, 2012
[Article, Blogger] Fresh Ways to Handle Blog Criticism
When a blogger writes a negative comment about you, or goes on an outright tirade, it can be hard to bite your tongue and move on. Jedi craves not these things, but many bloggers do. It doesn’t even have to be about you or your article. Sometimes being famous isn’t all it’s cracked up to be. Why readers post negative comments.
HUBSPOT | WEDNESDAY, JANUARY 30, 2013
[Article, Blogger] The Blog Editor's Ultimate Guide to Managing Multiple Contributors
But managing a blog with multiple contributors is a whole different ballgame than having just one or two dedicated bloggers. Your Blog's Voice/Tone/Style: What tone of voice and writing style should your bloggers strive to achieve? The Blog Editorial Process: How should bloggers work with you during the editorial process?
NUSPARK | SUNDAY, SEPTEMBER 19, 2010
[Article, Blogger] Google Instant—Affects on Search Marketing
There’s already been a myriad of articles, analysis, and opinion on how Google Instant may affect SEO, pay-per-click, and overall search behavior. I can imagine how many bloggers spent the night playing with Google Instant and writing about the experience to be the first one to offer an opinion. thought I’d wait a few days.
WEBBIQUITY | TUESDAY, MARCH 25, 2014
[Article, Blogger] Six Best Practices for Marketing with White Papers
It’s extraordinarily unlikely that your white paper will be the first ever written on a specific topic, so before diving in and writing, conduct some research to discover what’s already been written by analysts, journalists, bloggers, and competitors. Though the format is sometimes misused (i.e., Solve a real problem.
SMALL MANUFACTURER BLOG | FRIDAY, OCTOBER 7, 2011
[Article, Blogger] Surprise Your Customers with Direct Mail Love
First off, the Publicity Club of New England's October program is," Blogger Relations for PR Pros." Scheduled for October 19 at 6:00 PM, the program features a panel of bloggers from CBS.com, Boston.com and yes, yours truly — with other panelists to be announced. Interesting articles. Tweet October, 2011. Volume 11, Number 7.
WEBBIQUITY | MONDAY, DECEMBER 30, 2013
[Article, Blogger] 10 of the Best Web Analytics Guides and Tips of 2013
To bloggers? Find the answers to those questions and many more here in ten of the best posts and articles about web analytics from the past year. As the old b-school maxim goes, “you can’t manage what you can’t measure.” Which sources sent the most traffic to your site last month? What are the trends over time?
GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, JUNE 9, 2013
[Article, Blogger] If I give away my content, don’t I give away my business?
His business is rich with content! He has penned articles, written a couple of books (which don’t sell very well) and contributes to academic journals. by Claudia Licher Being a blogger myself, I found your view very motivating and. The other night I had dinner with some dear friends who have a successful consulting business.
DIGITAL VOICES | FRIDAY, OCTOBER 4, 2013
[Article, Blogger] This Week in Digital Strategy 10.4.13
We have rounded up all the best articles relating to social, mobile, analytics, and cloud technologies. Our own Brett Borgeson wrote a great piece as a guest blogger about the SMAC Stack for MITX. Our AVP Brett Borgeson was a guest blogger for MITX this week in anticipation of our SMACdown event at this year’s FutureM conference.
SALES PROSPECTING PERSPECTIVES | FRIDAY, MARCH 7, 2014
[Article, Blogger] Sales Prospecting Perspectives Weekly Recap - Week of March 7, 2014
To get your sales team prospecting effectively and your marketing team supporting sales effectively, here are some of our favorite sales and marketing articles from this week: With our new Social Selling eBook published, we''ve been listening for advice other people are giving for social media and sales. However, it''s not always that easy.
KOMARKETING ASSOCIATES | THURSDAY, MAY 21, 2015
[Article, Blogger] What To Do When B2B Content Marketing Efforts Hit a Proverbial Wall
There are so many new opportunities (applications, communities, articles) being released in the online marketing space that it is easy to get overwhelmed or simply off track. There are times when a content marketing initiative’s results seem to plateau. More importantly, this doesn’t just happen with unsuccessful strategies.
BIZNOLOGY | TUESDAY, JULY 1, 2014
[Article, Blogger] Google+ on its Third Birthday
It’s all about flushing the grouse, getting all of the anonymous content creators to reveal themselves, to come in from the cold, to associate a real name and identity with videos on YouTube , articles in the Blogosphere, columns in online publications, etc. I have been covering Google Plus since its inception three years ago. No more.
BIZNOLOGY | MONDAY, AUGUST 12, 2013
[Article, Blogger] 3 Reasons your Guest Blogging Efforts are Unsuccessful
This is because guest blogging, at its purest, provides an opportunity for a mutually beneficial relationship between webmaster and guest blogger. The webmaster receives quality content for their site and its readers, and the guest blogger gains exposure and is typically allowed to link back to their own site which provides some SEO benefit.
WEBBIQUITY | MONDAY, JANUARY 17, 2011
[Article, Blogger] Best Social Media Stats, Facts and Marketing Research of 2010
70% of bloggers are organically talking about brands on their blog, and 38% of them post brand or product reviews. 35% of bloggers are professional journalists. 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. Year in Numbers: Top 10 Marketing Charts and Research Articles of 2010 by MarketingProfs.
WEBBIQUITY | THURSDAY, MARCH 26, 2015
[Article, Blogger] Five Expert Guides to the Best Blogging Tools
Adrian Cordiner demonstrates how to use 18 useful post topic / content asset idea-generating tools, such as BuzzSumo , which will “will spit out the most popularly shared articles (amongst other content types such as infographics) over any time in the last year.” Image credit: Twelveskip. Sharing your content socially?
BIZNOLOGY | MONDAY, FEBRUARY 4, 2013
[Article, Blogger] 3 More Critical Roles that Need SEO Skills
The main difference between the two roles is bid and budget management, which is beyond the scope of this article. But that is of minimal consequence compared to a reputable journalist or blogger writing an article or post with the link inside of it. Panda and Penguin. It needs to be built into the publishing process.
THE EFFECTIVE MARKETER | THURSDAY, JANUARY 26, 2012
[Article, Blogger] Proven Tactics to Increase Blog Traffic
The tactics discussed in the article are: Target Your Content to an Audience Likely to Share. Uncover the Links of Your Fellow Bloggers (and Nab ‘em!). Thanks to Christopher S. Participate in the Communities Where Your Audience Already Gathers. Make Your Blog’s Content SEO-Friendly. Incorporate Great Design Into Your Site.
WRITING ON THE WEB | TUESDAY, JUNE 15, 2010
[Article, Blogger] Twitter: the little bird that grew up strong
Engage with this article! Blog this on Blogger. Suggest this article to ToMuse. At the time the Twitter home page question was something such as: “Let your family and friends know what you are doing now. I thought to myself: Why should they care about this and why should I join the site? Thus I didn’t join. Digg this!
HUBSPOT | FRIDAY, AUGUST 3, 2012
[Article, Blogger] How Not to Steal People's Content on the Web
So let's walk through a couple common scenarios bloggers come across when creating their content, and figure out how to address them! Let's say you're quoting another blogger in your post -- hey, sometimes they just explained it so perfectly! How to Give Credit to Guest Bloggers and Ghost Writers. Not cool! What do you do?
BIZNOLOGY | TUESDAY, JUNE 25, 2013
[Article, Blogger] Are you a social media marketing trapper?
Related articles. I believe that all social media marketing campaigns should probably start with foraging (as I discussed last week) — but as you grow, you need to evolve, especially if you need to bring home more and more food. Social The vertical’s catnip, if you will. What do you have planned for when the trap is sprung? snare?
SAVVY B2B MARKETING | TUESDAY, JUNE 22, 2010
[Article, Blogger] 12 Ways to Promote Your eBook or White Paper
Post parts of the eBook as a series of shorter articles that each point to the piece. Share it with relevant bloggers Consider sharing your eBook with key bloggers in your industry. Oftentimes, when your content doesn't perform well, it's not because it isn't useful, but it's because you aren't marketing the piece well.
BLUE FOCUS MARKETING | TUESDAY, MARCH 13, 2012
[Article, Blogger] Do the Math to Calculate the ROI of Business Blogs
Tom Pick, in his article, “ How to Get More Blog Traffic ,” credits “curation syndication” sites B2B Marketing Zone , Social Media Informer and Social Media Today for building his website traffic, although he also notes that the best syndication sites will vary by industry. Marketers should banish the thought that everything is permanent.
CONTENT MARKETING TODAY | FRIDAY, DECEMBER 23, 2011
[Article, Blogger] Maximize The Content Marketing Impact of Your Newsletter
Your hyperlinked newsletter articles make the natural content connection. In addition, try to link to more related stories on your site or blog from the original article. 2. Remember, news releases are for much more than getting press; they are for building key links and for helping bloggers and influencers find your site.
BIZNOLOGY | FRIDAY, APRIL 25, 2014
[Article, Blogger] 5 simple steps to increase your online visibility
WordPress and Blogger are two that provide a profile and image for heightened visibility. Harness that power by also including relevant links within your comments that lead back to your website or blog, particularly if the topic applies to articles or blogs you’ve written in the past. What good are they if no one is reading?
INBLURBS | WEDNESDAY, JULY 27, 2011
[Article, Blogger] Quality Lead Generation through Blogging
This article discusses some of best ways to generate leads for your business and some of the top blogging tools which help you to drive traffic for your blog. How to change your business blog to lead generating machine? By writing articles regularly in your business blog , it is easy for you to share your articles in social media.
B2B MARKETING INSIDER | FRIDAY, DECEMBER 19, 2014
[Article, Blogger] Content Marketing Trend: “Micro-Content”
These video bloggers have massive followings and use them to market GrapeStory’s clients. This article originally appeared on the NewsCred Blog. By NewsCred contributor, Kylie Jane Wakefield. Gary Vaynerchuk is a digital marketing legend. Now, he runs VaynerMedia, a company that produces content and marketing campaigns for big brands.
PAUL GILLIN | THURSDAY, MARCH 24, 2011
[Article, Blogger] B2B Blogging Gets Publishing Discipline
The program is backed by an editorial calendar and a roster of bloggers selected for their communication skills and ability to address different audience segments. The team posted 30 articles in February, along with 10 videos, giving both their audience and Google plenty of reason to come back. 27 of the PDF). Holy cow! Publishers?
SAZBEAN | MONDAY, MARCH 12, 2012
[Article, Blogger] Better Email Results…Instantly!
If you’ve been following Darren for more than a few months now you will have noticed how much emphasis he places on email marketing for bloggers and how important it is for his business. The same is the case for most top bloggers I know. Let me be straightforward with you: I’m no email marketing expert and I don’t plan to be soon.
SYNECORE | TUESDAY, JANUARY 21, 2014
[Article, Blogger] Looking for Content Marketing Success? Try an Editorial Calendar.
Doing so also ensures no one blogger will be overwhelmed. For example, maybe Wednesdays always feature “How-To” articles and Fridays are reserved for for “Q&A’s.” Or, perhaps you even have a series of “How-To” posts throughout the month. …. Your organization creates a blog. Check. Now, I’m sure you’ve heard this before. Writer.
LOOPFUSE | MONDAY, SEPTEMBER 13, 2010
[Article, Blogger] 7 Must-Follow Marketing Automation Blogs « Loopfuse Marketing.
David has covered the industry for a long time and is possibly the most knowledgeable (and objective) blogger in the field. Marketing Consiglierie : Allinio’s corporate blog is filled with marketing events/conference news, and general best practice help and advice for those starting out. Insightful and regularly updated. LoopFuse ,Inc.
INBLURBS | MONDAY, AUGUST 26, 2013
[Article, Blogger] Internet Advertising – a New Dimension of Business Promotion
Paid articles or publications. These articles and publications can be a description or your company or an interview with its manager or one of the specialists working for you. Author Bio: Rose Finchley is passionate writer and blogger. In her spare time she loves to read and write articles for different blogs. Text links.
CLIENT BRIDGE | FRIDAY, MARCH 18, 2011
[Article, Blogger] Blog Metrics to Track
Media links How many media companies and bloggers link into your blog as a source of information? Blog-related expenses Track costs for your bloggers, editorial staff, technology support, design and other areas that affect your blog. View Original ArticleBlogs are still the heart of social media and content marketing.
WRITING ON THE WEB | WEDNESDAY, JULY 31, 2013
[Article, Blogger] Business Blog Writing: Must You Write It Yourself?
Or can you outsource it to writers and guest bloggers ? Content subscription services: Find a content provider in your field and buy generic articles, then adapt them for your blog in your own voice. We provide research-rich content that forms the backbone of the article. Do you do all your own blog writing?
BIZNOLOGY | MONDAY, MAY 13, 2013
[Article, Blogger] What’s Changed, What Hasn’t in Media Relations
Everyone is doing everything: The ease of creating online content extends to journalists, who are now routinely writing articles, blogging and tweeting on the side, as well as creating videos and infographics. Photo credit: lierne. As you know, the news media is not dead. Now more than ever, you’ve got to do your homework.
B2B MARKETING INSIDER | MONDAY, JULY 27, 2015
[Article, Blogger] The Best In B2B Technology Content Marketing
ShopKeep also leverages the expertise of other small business owners as guest bloggers, using Counter Culture as a platform for knowledge exchange. The digest below, for example, includes articles from Huffington Post and Small Business Trends in addition to a Counter Culture article. The B2B technology process is complicated.
B2B MARKETING INSIDER | TUESDAY, JANUARY 11, 2011
[Article, Blogger] Social Sharing Might Get You Sued: Social Media And Copyright Law
Since most bloggers simply cannot afford the legal fees or the fines, they settle for some cash plus the domain. But the article also states that a recent court case by a rival newspaper in Las Vegas may help ensure that this business model does not get out of hand. You could even get sued. All Rights Reserved. trademark law. Fair Use.
SALES PROSPECTING PERSPECTIVES | FRIDAY, JANUARY 24, 2014
[Article, Blogger] Sales Prospecting Perspectives Weekly Recap - Week of January 24, 2014
To start off our weekly recap, here are our favorite marketing and sales articles from this week. Wednesday: Guest blogger Lauren Weatherall from TinderBox wrote If Sales Technology is the Future, How Do We Keep B2B Sales Interactions Human? Thursday: Finally, on Thursday, previous blogger Kim Staib returned to us. on Wednesday.
BUZZ MARKETING FOR TECHNOLOGY | FRIDAY, JUNE 27, 2008
[Article, Blogger] Grow Your Wiki
guest blogger. Jun 26, 2008 0. I’m Writing a Guest Blog Series for the Wikinomics Blog. I’m the first-ever guest blogger for the Wikinomics Blog , and will be writing a four-part series over the next several weeks. Read the full article: Enterprise 2.0: La Rivoluzione dei Social Media entra nelle Imprese (Italian).
BIZNOLOGY | TUESDAY, OCTOBER 30, 2012
[Article, Blogger] A good reputation online is an essential marketing strategy
The content can be created by you as you build out your social media and social network empire: Twitter , Facebook Pages, Google+ Business Pages, Pinterest , Tumblr, About.me, LinkedIn, Blogger, TypePad , WordPress.com, YouTube , Slideshare, or your own blog. Related articles. And for some, it is. What are on them? Are they about you?
HUBSPOT | TUESDAY, JULY 22, 2014
[Article, Blogger] Are You Screwing Up Your Twitter Images? 7 Do's and Don'ts to Live By
You should also keep in mind that the profile picture covers a small section of your header image, so make sure to design accordingly. 2) Don''t lose out on the opportunity to include a picture when you link to an article. To promote the contest on Twitter, we tweeted pictures of advice from seasoned bloggers. Let''s dig into it.
GROW - PRACTICAL MARKETING SOLUTIONS | WEDNESDAY, NOVEMBER 7, 2012
[Article, Blogger] The New, Old Rules for Winning Fans and Influencing Followers
Blog bloviating : In July, 2012, a millennial blogger posted a provocative article entitled “Why Every Social Media Manager Should Be Under Age 25.” It set off a firestorm of 600+ comments and scrutiny of reasoning errors in the piece, with several rebuttals pointing out the author had alienated future hiring managers. Olson. John G.
HUBSPOT | WEDNESDAY, SEPTEMBER 29, 2010
[Article, Blogger] The 9 Worst Ways to Use Twitter for Business
Check your RSS reader daily and share interesting articles you see there. Also, find other relevant bloggers in your industry on Twitter and retweet their articles. Give to get; these bloggers may reciprocate and share your content as well. 3. Twitter is a fantastic network for businesses. Be Overly Self-Promotional.
REPUTATION TO REVENUE | MONDAY, JANUARY 31, 2011
[Article, Blogger] Four levels of B2B content sharing: Publishing isn't everything
Commenting on other blogs, articles, community sites, tweets, and other social sources provides a fairly simple way to build visibility, demonstrate knowledge, and make or strengthen connections. Indeed, there are four levels of content sharing that B2B marketers should include in their social media mix. Four Levels of Content Sharing.
SAVVY B2B MARKETING | WEDNESDAY, DECEMBER 9, 2009
[Article, Blogger] 5 Ways to Repackage Your Best B2B Content
eBooks If you have a lot of content scattered in blog posts, presentations, articles and such, consider repackaging it as an eBook. Share quotes from experts: Ambal Balakrishnan routinely features B2B bloggers and experts in her blog ClickDocuments. I think about B2B marketing at the strangest times. Will it make their job easier?"
GROW - PRACTICAL MARKETING SOLUTIONS | THURSDAY, JANUARY 22, 2015
[Article, Blogger] What’s Your Content Cadence?
While shares are nice, I’ll be looking at comments, conversations, and other connections resulting from this article — this will guide me in creating future articles How can I analyze these components to find my best content cadence? I’m looking for triggers: What sparks debate? What’s Content Cadence?
AD YOUR COMMENT HERE | FRIDAY, OCTOBER 22, 2010
[Article, Blogger] 5 Great Resources to Maximize the SEO of your Online Content
This article suggests several key questions to ask, as well as identifies topics related to these different types of content and media for optimization, giving you a better picture of what you have to work with. This article highlights 10 blog SEO tips that may help you out, whether you’re a seasoned blogger or just getting started.
GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, JULY 23, 2013
[Article, Blogger] Shut up and blog: How to create endless ideas for content!
Comments Another great article Mark. by Barry Chignell Related Stories Unusual writing advice from a person who shouldn’t give writing advice Do you have to be a great writer to be a great blogger? It’s an idea that seems so obvious … but I don’t think I have ever seen it discussed before. People. Conversations.
PR MEETS MARKETING | TUESDAY, DECEMBER 18, 2007
[Article, Blogger] Embargoes â€“ Valid in the Brave New World of PR?
This raises an interesting question about whether or not embargoes are still valid in this new world of instantaneous news and the desire to scoop your fellow bloggers and traditional media. . The article appeared on the Sunday before the conference began and also mentioned a couple of other companies. . The saving grace? del.icio.us
WRITING ON THE WEB | THURSDAY, JUNE 30, 2011
[Article, Blogger] Serial Writing Formula: 1=5+2=7+1
You take one main concept, break it down into a list of 5 key elements, write an introductory overview, write a concluding summary, and here’s what you get: 7 stand-alone articles to post on your blog and to submit to article directories. idea = 5 points + intro + summary = 7 articles + 1 PDF report. Blog this on Blogger.
SAZBEAN | TUESDAY, DECEMBER 27, 2011
[Article, Blogger] How to Create Enough Quality Content for Daily Blog Posting
For the record, I’ve never bought into the theory that you have to post fresh content on a daily basis to be a successful blogger. For instance, every Friday, you could do a roundup post counting down the most interesting blog posts and news articles from around the web related to your niche. That’s where being a good reader will help.
BIZNOLOGY | WEDNESDAY, JANUARY 28, 2015
[Article, Blogger] 7 Corporate blogging blunders to avoid
Here are the seven of the most common corporate blogging blunders I see: Stuffing the blog full of “SEO articles” At least once a week, I receive an email asking me to create X “SEO articles” with a particular keyphrase density. Let’s get something straight: there is no such thing as an “SEO article.” Ignoring the data.
INTEGRATED B2B | WEDNESDAY, NOVEMBER 6, 2013
[Article, Blogger] How to set up a company blog – and what NOT to do
First and foremost, blogs that work are generally created by individual, highly motivated bloggers, not as a result of a strategic decision by a corporation with thousands of employees. Here’s another key point: blogging is best done by blogger types. B2B companies have had mixed experiences with blogs. Instead, start at the other end.
CONFLUENT FORMS | WEDNESDAY, JANUARY 27, 2010
[Article, Blogger] Blog tip #2: Domain names are inexpensive, no excuses
Using Google's Blogger service you are able to quickly and easily customize your blog to use either an existing domain or one that you can purchase through the site. The other services that Google provides will come in handy in the next articles. If you already own a domain So you've decided to go the harder way, eh?
SAVVY B2B MARKETING | FRIDAY, JANUARY 27, 2012
[Article, Blogger] Week in Review January 27th
The New Year has been chock full of great new content from all our favorite bloggers. Content Marketing Articles Worth Reading by @copyblogger. Is it really the last Friday in January? Where did the month go? How are your resolutions going? Still hanging in there? This week is no exception. Here are four terrific reasons.
WINDMILL NETWORKING | WEDNESDAY, AUGUST 21, 2013
[Article, Blogger] From Link Love to Hate; Don’t Let Your Content Get Slammed by Google’s New Rules
Or use content such as press releases or articles in your social media marketing efforts? by Joel Don (@joeldon) Related Stories Professional LinkedIn Profile Tips: A Checklist of 17 Must-Have Items Build Your Network of Brand Ambassadors with Blogger Outreach 5 Ways to Power Up Pinterest in Your Real Estate Biz.
BIZNOLOGY | TUESDAY, OCTOBER 2, 2012
[Article, Blogger] Your keywords suck and are outdated
Then it became social media marketing, then blogger outreach, then digital PR and digital marketing. Related articles. You probably built your website years ago by now. You’ve probably never updated your CV, just added your latest jobs and clients to the top. Like I said, probably years ago. Admit it. Why does this matter?
INDUSTRIAL MARKETING TODAY | FRIDAY, JUNE 17, 2011
[Article, Blogger] Why Industrial Companies and Manufacturers Struggle with Content Marketing
If you are in this situation, help yourself by: Creating thought leadership content from technical articles (See my post, Thought Leadership: Marketing Engineering Services with Technical Articles ). Inviting guest bloggers to post on your company blog if you have one. Assimilate all that knowledge.
WRITING ON THE WEB | SATURDAY, FEBRUARY 26, 2011
[Article, Blogger] High Quality Content Sites Is What Google Wants
Here’s an excerpt from Website Magazine , an article from Mike Phillips that constitues good search marketing advice: From the Official Google Blog : “ Many of the changes we make are so subtle that very few people notice them. Blog this on Blogger. Related posts: Search Engine Results: 3 Tips for Savvy Bloggers.
B2B MEMES | THURSDAY, FEBRUARY 3, 2011
[Article, Blogger] A Lesson from the Digital Productivity Terrorists
Earlier this week, ReadWriteWeb co-editor Marshall Kirkpatrick wrote on Twitter (post now deleted) that he was looking to hire a writer “to produce 5 solid web tech news articles a day, 5 days a week.” Was this an unreasonable expectation? Doctorow: Productivity Terrorist? As a bred-in-the-bone print editor, I sympathize. And yet I wonder.
GROW - PRACTICAL MARKETING SOLUTIONS | THURSDAY, MARCH 26, 2015
[Article, Blogger] Is Europe America’s Online Colony? American Influence on the Web
Example? I’m writing this article on an American computer using American software, in proper American English that I learned from American grammar books, bought from an American online retailer, sent via an American delivery service. Bloggers making a full-time living through e-products and coaching? So what about the future?
BUZZ MARKETING FOR TECHNOLOGY | MONDAY, JULY 21, 2008
[Article, Blogger] Internet resources on information overload and productivity | ManagingIO
Some of the articles/ studies are not the newest ones, but I preferred quality over publishing dates. Communication O verload - Another blog devoted to IO Â . Â Articles worth reading Â . NY times article pointing to the $650 billion cost estimate of information overload published by a US research firm. Article directory.
GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, DECEMBER 27, 2011
[Article, Blogger] The anti-prediction of 2012 social media predictions
But how many bloggers go back and actually let you know how they did with last year’s predictions? This is the time of year for predictions and it’s all starting to sound like yada-yada to me. Probably you too? Lets’s start there, and then I will add four surprising 2012 predictions of my own at the end. Yes, I was right.
BIZNOLOGY | TUESDAY, OCTOBER 14, 2014
[Article, Blogger] How to Build Your Influencers in Social Media
Are you routinely on television? If the answer to any of these questions are “yes” then you really don’t need either the webinar or even this article or the embedded Slideshare presentation. Bloggers are so 1996. Your goal isn’t becoming a writer or blogger. Are you already Kim Kardashian? personal site.
WEBBIQUITY | MONDAY, JANUARY 30, 2012
[Article, Blogger] 12 (of the) Best WordPress Guides and Plugin Reviews of 2011
Get the answers to those questions and more here in a dozen of the best posts and articles about WordPress from the past year. ” This brilliant article delves into the technological, economic, cultural and environmental factors behind the success of WordPress, and inspired more than 70 comments. WordPress Guides and Commentary.
WRITTENT | FRIDAY, NOVEMBER 7, 2014
[Article, Blogger] 58+ Resources to Master SEO Copywriting
What is the point of writing an amazing and compelling article if people can’t find it on the web? First Step SEO Tips for Bloggers. In this article, special attention is paid to the on-site SEO basics. Change it by reading this fantastic introductory article. Better read the article and find out the difference.
REPUTATION TO REVENUE | MONDAY, APRIL 4, 2011
[Article, Blogger] B2B marketing as media: Six ways to think like an editor
MarketingProfs has an enormous following based on its constant stream of how-to articles, webinars, and tools. Microsoft and uber-blogger Robert Scoble made an early splash in social media with Channel 9 , a behind-the-scenes forum for developers to share their work as it was happening. What kinds of content should you actually create?
HUBSPOT | FRIDAY, OCTOBER 12, 2012
[Article, Blogger] 7 Targeted Social Networks Niche Marketers Should Try
When possible, provide links to resources such as blog articles that help to answer users' questions. Mommy bloggers have become a very popular resource for promoting products and services to other mothers looking for parenting advice. But you must know that those "top" social networks aren't the only ones out there, right?
DELICIOUS B2BMARKETING | WEDNESDAY, MAY 26, 2010
[Article, Blogger] How to measure 5 popular social media channels
The post is a follow-up piece to an earlier article Estill wrote where he suggested that ROI, or return on investment, on marketing is a bogus term. Blogger outreach A key component to many, if not most, social media campaigns are blogger outreach programs. Social media can offer some very accurate metrics for ROI. Uncertain?
WRITTENT | TUESDAY, AUGUST 6, 2013
[Article, Blogger] 13 Time-Saving Blogging Tips from the World’s Busiest Marketers
The benefits of custom article marketing are clear; and recent studies have found that 60% of consumers cite custom content as a key factor for developing an affinity towards companies. Blogger Crystal Paine takes a particularly strict approach to budgeting her time at her computer, even using a timer while on social media networks.
B2B MARKETING INSIDER | TUESDAY, JULY 24, 2012
[Article, Blogger] The Content Marketing A-Team
This is the person who finds the best stuff out of the millions of blogs and website articles published every day. The social writer is a new breed of journalist, content creator or blogger: they not only create the content, they are also able to gain reach all on their own due to a nurtured base of fans and followers. Editor.
WEBBIQUITY | FRIDAY, OCTOBER 4, 2013
[Article, Blogger] How To Analyze and Grow Website Visits
Online branding tactics include media mentions, building links by writing guest posts and articles, product reviews, social media, and industry activities like high-quality directory listings and trade association membership. Possible sources of referral traffic links include: • News articles in trade, local or business publications.