WriteSpark
NOVEMBER 14, 2012
On the Web, I read Jonathan Kantor's White Paper Pundit blog ; the Content Marketing Institute blog occasionally includes articles on writing and promoting white papers. Read more best tips: Best blog posts about case studies. Best blog posts about content marketing (coming in December 2012).
WriteSpark
NOVEMBER 14, 2012
On the Web, I read Jonathan Kantor's White Paper Pundit blog ; the Content Marketing Institute blog occasionally includes articles on writing and promoting white papers. Read more best tips: Best blog posts about case studies. Best blog posts about content marketing (coming in December 2012).
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WriteSpark
MARCH 26, 2009
Marketers use materials such as white papers, articles contributed to industry magazines or technical journals, and product comparison worksheets to help shape the purchaser's criteria and decision. These materials can be distributed as print documents, email messages, or posts on a company blog. Counteracting the Competition.
WriteSpark
APRIL 18, 2018
A lot of discussion about content marketing is focused on the more glamorous documents such as white papers, case studies, web articles, and blog posts. . But as a group of thoughtful consumers can tell you, don't forget the usefulness of detailed data sheets and technical product brochures for your sales collateral set. . .
WriteSpark
APRIL 18, 2018
A lot of discussion about content marketing is focused on the more glamorous documents such as white papers, case studies, web articles, and blog posts. . But as a group of thoughtful consumers can tell you, don't forget the usefulness of detailed data sheets and technical product brochures for your sales collateral set. . .
WriteSpark
MARCH 21, 2018
Whether they like it or not, whether they feel capable or not, many technical subject matter experts (SMEs) are expected to be a white paper writer, a web content writer, and a blog post writer. Besides, it's important to ask, is writing a blog post or white paper draft really the best use of time for a highly-paid technical employee?
WriteSpark
MARCH 21, 2018
Whether they like it or not, whether they feel capable or not, many technical subject matter experts (SMEs) are expected to be a white paper writer, a web content writer, and a blog post writer. Besides, it's important to ask, is writing a blog post or white paper draft really the best use of time for a highly-paid technical employee?
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