| |  API + Salesforce.com | 142 articles |
| Page 1 of 2 | Previous | Next | LOOPFUSE JULY 14, 2010 Why APIs Matter Why APIs Matter July 14th, 2010 by Tom Elrod One of the primary functions of a Marketing Automation system is to automate tasks that would otherwise be a manual process, just as the name itself would imply. Using application programming interfaces (APIs) to integrate with internal systems can also help automate systems running outside the Marketing Automation system as well. LoopFuse offers a wide variety of webservice APIs to allow for such automated integration. The API makes it easy to monitor trial usage and make your lead nurturing campaign more relevant. | LOOPFUSE AUGUST 23, 2012  How We Automate Our Marketing at LoopFuse with LoopFuse - Part 1 Even with those sources available, however, there are still plenty of times when people want an actual example of how LoopFuse, Salesforce.com, and their website work together. Our main form is a product registration form that leverages our Webservice API. Using the API we have been able to monitor certain actions within the product and kick off events that are captured by OneView. | | | | | |
| LOOPFUSE JANUARY 17, 2012  Connect the dots to get the big picture of your prospects This also includes and information uploaded via CSV import or automatic import from Salesforce.com LoopFuse keeps only the most recent data for any given field in the “Summary Profile” for a prospect so this can be useful if you’re investigating when a new value might have been provided. Find out when the prospect was exported to Salesforce.com. WebPage Views. Email Activity. | IT'S ALL ABOUT REVENUE SEPTEMBER 1, 2011  Dreamforce 2011: Salesforce.com Talks Platforms #DF11 by Jesse Noyes | Tweet this This is the moment most of the people that flock to Dreamforce each year can’t wait for: salesforce.com’s CEO and Chairman Marc Benioff ‘s keynote addresses. But it was also about Salesforce.com’s investments as it pushes deeper into enterprise operations market. In his second keynote, he did it again. million round for the startup. | CUSTOMER EXPERIENCE MATRIX DECEMBER 19, 2011 Influitive Helps Marketers Build an Army of Advocates managing awards, and API-level integration to pull profile data ( LinkedIn ), record completed challenges ( Quora , Twitter , Facebook , LinkedIn) and announce completed challenges ( Salesforce.com Chatter). The company plans additional API connections with Jive, ZenDesk , and other systems. Marketers recognize the potential reach of social media, but are rightly frightened that they can’t control the message. Marketing automation vendors have mostly worked on making it easy to post and share messages and to capture social data. See my December 8 post for details.) | LOOPFUSE AUGUST 27, 2012  How We Automate Our Marketing at LoopFuse with LoopFuse - Part 2 We covered how we use LoopFuse for our own marketing efforts in Part 1 of this two part post which included using the beacon to track site visitors, how we use forms, and our Salesforce.com integration. To add LoopFuse to Salesforce.com, click here. Marketing Automation OneView lead nurturing example Loopfuse Success Salesforce.com Integration SMB Lead Nurturing Best Practices | | | | | | | |
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IT'S ALL ABOUT REVENUE | FRIDAY, MARCH 4, 2011 May The Force Be With You: 4 Takeaways From Cloudforce 2011
Salesforce.com thinks the SaaS industry is ready for a re-launch. Cloud 2 ” is now the fundamental underpinning of Salesforce.com’s application strategy. Expect future releases and announcements to be based on the idea that cloud platforms must be: Open in their architecture, development language and API’s. Salesforce.com is committed to building a powerful development platform. At Cloudforce, Salesforce.com again showcased the ability to use the Force.com platform for rapid application development. by Andrew Sinclair | Tweet this. VMforce. Heroku. Facebook. MORE >> -
MODERN B2B MARKETING | TUESDAY, DECEMBER 7, 2010  Highlights from the 2010 Dreamforce Keynote: The Cloud Computing Event of the Year
Salesforce.com consumes 90% less energy than traditional software. Marc reminded us of the great work Salesforce foundation has done with $20 million in grants, 9,500 non-profit organizations using Salesforce.com, and 225,000 hours of community service from their empoyees. Enterprise database with the power of cloud computing including: Relational data, Full text search, User management, Row-level security, Triggers & stored procedures, Authentication, APIs. It just ended minutes ago, and it was #awesome. Of course, we reviewed cloud computing. Service Cloud. MORE >> -
MODERN B2B MARKETING | TUESDAY, DECEMBER 15, 2009 Online Marketing News in 2009: The Year’s Hottest Events
Salesforce.com announces Chatter, social computing for enterprise companies. Twitter announces an API to help control, standardize and mainstream retweeting. Tags: Modern B2B Marketing Bing Facebook Google LinkedIn marketing automation marketing news online marketing news Salesforce.com search marketing news Technorati Twitter Yahoo YouTube Here is our 2009 year in review. Take a moment to reflect on the year’s most interesting, exciting and sometimes surprising online marketing news. December 2009 Online Marketing News. Twitter Starts Testing Features for Businesses. MORE >> -
LEADSLOTH | WEDNESDAY, OCTOBER 20, 2010  Eloqua Experience 2010
Eloqua is also taking a lesson from Salesforce.com’s playbook by making it easier to extend Eloqua with 3rd party applications. The Eloqua API (application programming interface) has been available for a long time already, but there was no easy way for campaign managers to incorporate 3rd party applications in their marketing programs. Another new product is Eloqua Discover for Salesforce.com. This is available from within Salesforce.com, and it is a native Force.com application available from the AppExchange. They are raving about Eloqua 10. Eloqua University. MORE >> -
CUSTOMER EXPERIENCE MATRIX | THURSDAY, DECEMBER 2, 2010 HubSpot Expands Its Services But Stays Focused on Small Business
The company began with search engine optimization to attract traffic, and added landing pages, blogging, Web hosting, lead scoring, and Salesforce.com integration. It is now working on more robust outbound email, support for mobile Web pages, and APIs foroutside developers to create add-on applications. One distinct disadvantage is that most small business marketing automation systems offer their own low-cost alternative to Salesforce.com, while HubSpot does not. Summary: HubSpot has continued to grow its customer base and expand its product. MORE >>
- Infusionsoft: Impressive Marketing Power for a Very Low Price CUSTOMER EXPERIENCE MATRIX | THURSDAY, FEBRUARY 12, 2009
- Marketo Spark Targets Small Business Marketing Automation CUSTOMER EXPERIENCE MATRIX | TUESDAY, OCTOBER 11, 2011
- Building the business case for marketing automation LOOPFUSE | THURSDAY, MARCH 28, 2013
- KXEN Packages Automated Predictive Models within Salesforce Apps CUSTOMER EXPERIENCE MATRIX | TUESDAY, OCTOBER 2, 2012
- ExactTarget and Eloqua Stake Their Claim To Centralized Customer Management CUSTOMER EXPERIENCE MATRIX | WEDNESDAY, JUNE 29, 2011
- Eloqua, Oracle & Why Modern Marketing Needs Open Systems IT'S ALL ABOUT REVENUE | WEDNESDAY, DECEMBER 26, 2012
- LoopFuse August release (v3.4) now live! LOOPFUSE | FRIDAY, AUGUST 10, 2012
- 7 Must-Follow Marketing Automation Blogs « Loopfuse Marketing. LOOPFUSE | MONDAY, SEPTEMBER 13, 2010
- Lead Scoring: Deliver Pre-Qualified Leads to Sales « Loopfuse. LOOPFUSE | FRIDAY, OCTOBER 15, 2010
- Kwanzoo Builds Content for Cross-Channel Marketing CUSTOMER EXPERIENCE MATRIX | SUNDAY, MARCH 25, 2012
- QlikView's New Release Focuses on Enterprise Deployment CUSTOMER EXPERIENCE MATRIX | MONDAY, DECEMBER 6, 2010
- Drip Campaigns: Tips From Marketing Automation Monday LEADSLOTH | TUESDAY, NOVEMBER 16, 2010
- Getting The Most Out of Marketing Automation With CRM Integration LEAD VIEWS | THURSDAY, JANUARY 20, 2011
- Looking forward: LoopFuse OneView v3.28 « Loopfuse Marketing. LOOPFUSE | MONDAY, OCTOBER 25, 2010
- Marketing Automation Buyer's Guide to Email Deliverability. LOOPFUSE | WEDNESDAY, SEPTEMBER 15, 2010
- Tech talk – Cloud, Multitenant, J2EE, Open Source and other techie. LOOPFUSE | FRIDAY, MARCH 26, 2010
- Mega-List of Features in Marketing Automation (That You Won’t Find in CRM) MODERN B2B MARKETING | THURSDAY, NOVEMBER 15, 2012
- The Value in Free Marketing Automation LOOPFUSE | TUESDAY, JULY 6, 2010
- The Importance of CRM Integration in Marketing Automation ONPATH | FRIDAY, JANUARY 21, 2011
- HubSpot Spreads Its Wings CUSTOMER EXPERIENCE MATRIX | FRIDAY, JULY 22, 2011
- The Coming Battle Over Social CRM MANHATTAN MARKETING MAVEN | FRIDAY, SEPTEMBER 21, 2012
- The Future of Marketing Automation « Loopfuse Marketing Automation. LOOPFUSE | WEDNESDAY, JUNE 16, 2010
- Why Free? Why Now? LOOPFUSE | WEDNESDAY, JUNE 30, 2010
- Right On Interactive Offers Lifecycle Reporting CUSTOMER EXPERIENCE MATRIX | THURSDAY, NOVEMBER 4, 2010
- LoopFuse OneView 3.27 Released! LOOPFUSE | SATURDAY, AUGUST 28, 2010
- Taking Your Website to the Next Level « Loopfuse Marketing. LOOPFUSE | WEDNESDAY, OCTOBER 27, 2010
- Marketing Automation for the CEO « Loopfuse Marketing Automation. LOOPFUSE | THURSDAY, AUGUST 12, 2010
- NurtureHQ Offers "Dead Easy Marketing Automation". Is That Enough? CUSTOMER EXPERIENCE MATRIX | THURSDAY, FEBRUARY 9, 2012
- How you can make life easier for your sales team « Loopfuse. LOOPFUSE | FRIDAY, SEPTEMBER 3, 2010
- Are you ready to lead? LOOPFUSE | MONDAY, JULY 19, 2010
- Treehouse Interactive Refines Its Features and Targets Larger Firms CUSTOMER EXPERIENCE MATRIX | MONDAY, NOVEMBER 29, 2010
- Summary of 5 Ways Marketing Automation Provides Job Security for. LOOPFUSE | MONDAY, FEBRUARY 22, 2010
- We're Hiring: 3 Customer Support Specialists LOOPFUSE | WEDNESDAY, SEPTEMBER 23, 2009
- Marketing Automation Buyer's Guide to Lead Nurturing « Loopfuse. LOOPFUSE | TUESDAY, SEPTEMBER 21, 2010
- LoopFuse Integration for Drupal 6.x released « Loopfuse Marketing. LOOPFUSE | THURSDAY, SEPTEMBER 9, 2010
- The Loopfuse Exchange: Sales & Marketing Best Practices LOOPFUSE | MONDAY, OCTOBER 4, 2010
- What I learned at Dreamforce 2011 VIEWPOINT | MONDAY, SEPTEMBER 12, 2011
- Freemium and OpenSource Funnels « Loopfuse Marketing Automation. LOOPFUSE | THURSDAY, JULY 22, 2010
- Webinar Recap - Integrating Facebook Timeline into Your Digital Presence: Tips and Tools MEASURABLE MARKETING | THURSDAY, APRIL 26, 2012
- Welcome Cindy Ryan, Director of Marketing LOOPFUSE | TUESDAY, JULY 20, 2010
- Webinar: CRM Integration - Exploring the flexibility of options. LOOPFUSE | MONDAY, SEPTEMBER 27, 2010
- 5 Things to Think about Before Hitting the Send Button « Loopfuse. LOOPFUSE | TUESDAY, SEPTEMBER 21, 2010
- The Last Mile : Required Fields for JavaScript Illiterati. LOOPFUSE | TUESDAY, AUGUST 10, 2010
- Know Thy Customer « Loopfuse Marketing Automation Blog – The Mouth. LOOPFUSE | TUESDAY, SEPTEMBER 14, 2010
- A Lead: An Expression of Interest LOOPFUSE | MONDAY, OCTOBER 4, 2010
- Straight from the Horse's Mouth (Interview Sales) « Loopfuse. LOOPFUSE | WEDNESDAY, SEPTEMBER 29, 2010
- WordPress Plugin 2.0 « Loopfuse Marketing Automation Blog – The. LOOPFUSE | TUESDAY, OCTOBER 5, 2010
- Friend or Foe (Competitive Assessment) « Loopfuse Marketing. LOOPFUSE | THURSDAY, OCTOBER 28, 2010
- Will Marketing Technology Look Like iOS Someday? HUBSPOT | MONDAY, SEPTEMBER 17, 2012
- Infor Epiphany Marketing and Interaction Advisor: Good Examples of B2C Marketing Automation CUSTOMER EXPERIENCE MATRIX | THURSDAY, OCTOBER 18, 2012
- Getting to Know You. Digitally (Online Research) LOOPFUSE | THURSDAY, OCTOBER 7, 2010
- Look Before You Leap (Market Sustainability) LOOPFUSE | MONDAY, OCTOBER 18, 2010
- Who is following your digital footprints? LOOPFUSE | THURSDAY, JULY 29, 2010
- 8 Tips for Leveraging Platforms for Marketing [@InboundNow #37] HUBSPOT | THURSDAY, OCTOBER 20, 2011
- Webinar: Launching your first email campaign and viewing analytics LOOPFUSE | MONDAY, SEPTEMBER 13, 2010
- Size Doesn't Always Matter (Market Size) « Loopfuse Marketing. LOOPFUSE | WEDNESDAY, OCTOBER 13, 2010
- How to Make Customer Experience the Heart of Your Internet Marketing Strategy HUBSPOT | WEDNESDAY, AUGUST 8, 2012
- 5 Best Practices for B2B Corporate Blogging « Loopfuse Marketing. LOOPFUSE | MONDAY, OCTOBER 25, 2010
- Inside Story: Behind HubSpot’s $32 Million Investment From Salesforce, Google and Sequoia HUBSPOT | TUESDAY, MARCH 8, 2011
- Nurturing your prospects with automated leadflows LOOPFUSE | FRIDAY, AUGUST 13, 2010
- Is Your Sales & Marketing Team Ready for a CRM? HUBSPOT | TUESDAY, APRIL 24, 2012
- The World of Free « Loopfuse Marketing Automation Blog – The Mouth. LOOPFUSE | WEDNESDAY, JULY 21, 2010
- Tracking the Effectiveness of your Banner Ads « Loopfuse Marketing. LOOPFUSE | TUESDAY, AUGUST 3, 2010
- Salesforce Partners & Users Working With HubSpot Partners EB2BLEADS | MONDAY, SEPTEMBER 12, 2011
- Blocking registration spam – a better alternative to CAPTCHA. LOOPFUSE | WEDNESDAY, JANUARY 28, 2009
- Webinar: “Search and Rescue” for your lead database: How to find. LOOPFUSE | MONDAY, AUGUST 2, 2010
- Email Open-Rates Lie LOOPFUSE | MONDAY, NOVEMBER 16, 2009
- Q&A with Laura Ramos of Forrester Research – Part 1: Defining the. LOOPFUSE | WEDNESDAY, FEBRUARY 24, 2010
- B2B Marketing ROI DELICIOUS B2BMARKETING | TUESDAY, JUNE 30, 2009
- Startups: “Atlanta is Hosed” « Loopfuse Marketing Automation Blog. LOOPFUSE | SATURDAY, OCTOBER 13, 2007
- Sprinkle Sugar on your Loops « Loopfuse Marketing Automation Blog. LOOPFUSE | MONDAY, DECEMBER 10, 2007
- On Hiring Talent LOOPFUSE | WEDNESDAY, JANUARY 16, 2008
- Forecasting beyond the pipeline LOOPFUSE | MONDAY, JANUARY 21, 2008
- springsource makes a big move LOOPFUSE | TUESDAY, JANUARY 29, 2008
- loopfuse oneview 3.0 Announced LOOPFUSE | TUESDAY, JANUARY 29, 2008
- loopfuse @ OSBC 2008 LOOPFUSE | WEDNESDAY, FEBRUARY 13, 2008
- Bulls on Parade LOOPFUSE | FRIDAY, FEBRUARY 15, 2008
- OSBC 2008 Review LOOPFUSE | MONDAY, MARCH 31, 2008
- Making friends with the sales team LOOPFUSE | THURSDAY, APRIL 24, 2008
- IBM, Sun, and "The Community" LOOPFUSE | THURSDAY, MAY 15, 2008
- Introducing Closed-Loop Reporting « Loopfuse Marketing Automation. LOOPFUSE | WEDNESDAY, JUNE 25, 2008
- Introducing Closed-Loop Reporting LOOPFUSE | WEDNESDAY, JUNE 25, 2008
- Drupal / loopfuse Integration Module Released LOOPFUSE | TUESDAY, JULY 22, 2008
- Drupal / LoopFuse Integration Module Released « Loopfuse Marketing. LOOPFUSE | TUESDAY, JULY 22, 2008
- Introducing Rollover Credits LOOPFUSE | THURSDAY, SEPTEMBER 18, 2008
- Blocking registration spam - a better alternative to CAPTCHA LOOPFUSE | WEDNESDAY, JANUARY 28, 2009
- Funded. LOOPFUSE | TUESDAY, FEBRUARY 10, 2009
- loopfuse with linkedin Integration LOOPFUSE | THURSDAY, APRIL 16, 2009
- Congratulations to Zimbra LOOPFUSE | FRIDAY, MAY 29, 2009
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