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YouTube - Informal Learning in 10 minutes

Buzz Marketing for Technology

Informal Learning in 10 minutes. As a french webmaster looking for a web to learn in this english web (because english is the universal language here), I think that a real eyes contact as demonstrated in your teaching, give a great help in learning confidence and stimulate positive orizons. Very interesting, personally the "art" and "science" of learning (and informal learning) is probably the most interesting thing. I am a chess player and i find that the process of informal-learning is perhaps more important then the normal examatic / 1-2-3 method.

A Marketer's Guide to APIs

Hubspot

One solution to this problem can be leveraging the work and data of others, available on the web through Application Programing Interfaces (APIs). To keep up with the future of marketing, you need to understand APIs and how they may integrate with your strategies. APIs bring the knowledge of the social web directly to your marketing campaign or corporate website. Reverse It.

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Paid Media “Molecule” Shows How To Accurately Track Performance With Attribution [Infographic]

bizible

Eva Sharf, our paid media manager at Bizible, helped develop this graphic based on how she uses attribution to plan, configure, and optimize her digital advertising, paid search, and paid social campaigns. API connections) allow data to pass seamlessly from one program to the other. click to view larger). The 26 elements included in the molecule are: Attribution. Attribution Data.

The Top 100 U.K. Marketing Blogs: How Does Yours Rank? [Free Tool]

Hubspot

InboundRank uses three awesome APIs: SimilarWeb , Moz , and SocialCrawlytics. The SimilarWeb API pulls web traffic data and blog categorisations; the Moz API pulls domain authority; and the SocialCrawlytics API pulls average social shares. Together, numbers from these APIs are used to calculate your InboundRank score -- the closer you are to 100, the higher you''ll rank.

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17 Marketing Terms You Were Too Embarrassed to Google (But Should Definitely Know)

Hubspot

When you permanently redirect one URL to another, you need to implement a 301 redirect so that it doesn''t mess up that SEO strategy you’ve worked so hard on. A 301 redirect can pass 90-99% of ranking power from the old URL to the new one , and in most instances, it’s the best method for implementing redirects on a website. 9) SaaS. 14) API. moments at my time here at HubSpot.

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17 Marketing Terms You Were Too Embarrassed to Google (But Should Definitely Know)

Hubspot

When you permanently redirect one URL to another, you need to implement a 301 redirect so that it doesn''t mess up that SEO strategy you’ve worked so hard on. A 301 redirect can pass 90-99% of ranking power from the old URL to the new one , and in most instances, it’s the best method for implementing redirects on a website. 9) SaaS. 14) API. moments at my time here at HubSpot.

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The Anatomy of a Shareable, Linkable & Popular Post: A Study of Our Marketing Blog

Hubspot

So when I recently joined HubSpot, I decided to use my love of data to help us understand what our "winning formula" is for content that is heavily shared on social media, earns lots of links, and brings in tons of organic traffic. So, here's what was done: We extracted each of the URLs of every blog post that we've ever published on the HubSpot Marketing Blog (a total of 6,192 blog posts).

60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

API: Application Programming Interface. APIs allow an application to extract information from a service and use that information in their own application, or sometimes for data analysis. It''s kind of like a phone for applications to have conversations -- an API literally "calls" one application and gets information to bring to you to use in your software.

The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Well, we thought it was time to create a blog post that could serve as a holistic marketing glossary -- one that not only defines each term, but also offers some helpful resources in case you want to learn about them in more depth. This is the process of comparing two variations of a single variable to determine which performs best in order to help improve marketing efforts. 90) URL.

Facebook Launches Global Pages to Simplify Brands' International Facebook Presence

Hubspot

The idea is, rather than a global brand maintaining one general, broadly targeted Facebook page -- or juggling multiple Facebook Pages set up for each different international market -- that brand can instead maintain and promote one centralized Facebook Page URL. Are you a global business that sells to customers on an international scale? Well as it turns out, Facebook feels your pain.

How to Find and Target High-Value Keywords for Your Business

Hubspot

That's where the following tools come in handy -- they'll help you flesh out your keyword research. Important note: Any keyword research tool reliant on Google’s Autocomplete API will be affected by its discontinuation on August 10th 2015. This tool will help you generate lots of terms (as it claims, “infinite”), and it's up to you to pick out the best ones. 4) KeywordSpy.

Hasta La Vista, Twitter Share Counter: How to Measure Engagement Without Social Share Counters

Modern B2B Marketing

Twitter recently removed the count API, which means that content and social media marketers alike are facing a new challenge—we can no longer factor in the number of Twitter shares from our content as a measure of engagement and validate it with social proof (a psychological phenomenon where people assume the actions of others in an attempt to reflect correct behavior for a given situation).

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What to Do When Your Twitter Account Gets Hacked

Hubspot

stray click on a link, downloading a seemingly harmless file, or logging in to what you thought was a legitimate site you''ve used before can compromise your login information and grant hackers access to your Twitter account. In reality, most hackers gain access to sensitive information by exploiting our own complacency. Also, never send personal information via email as a reply.

5 Steps to True (Data) Love: From Big Data to Smart Data

Talkwalker B2B

With data of all kinds being produced in record amounts every year, collating and analyzing this information will give businesses more insights than ever before into their customers, their industries as a whole and perhaps even let them predict what might happen in the future. This isn’t irrelevant information by any means. In a sense this point of view is correct.

The Marketer's Go-To Guide for Creating Data-Based Content

Hubspot

As more and more companies begin to turn on their inbound marketing machine and start creating content, let's remember that our inherent data chops as marketers can help us create content that's high-quality, shareable, and insightful. where myriad tools and technologies help us harness the data that's at our fingertips and use it to improve our content strategies. well, the internet.

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YouTube - Diigo V3: Highlight & Share the Web! Social Bookmarking 2.0

Buzz Marketing for Technology

URL: Customize. Diigo - Improving how we find, share, and save information. Help & Info. Help Resources. Developer APIs. Close. Sign Up. QuickList ( 0 ). Sign In. Site: Home. Videos. Channels. Community. Upload. Videos. Channels. advanced. Loading. Diigo V3: Highlight & Share the Web! Social Bookmarking 2.0. Rate: 47 ratings Sign in to rate. Views: 31,977. watch in standard quality. watch in high quality. Share. Favorite. Playlists. MySpace. Facebook. more share options ). fewer share options ). This video will appear on your blog shortly. Loading.

Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

sales enablement: systems to share marketing information with sales ( Genius , SalesFusion , LeadFormix , RightOn Interactive , Optify) distributed marketing: systems shared between central marketing organizations and local branches, dealers, distributors, sales agents, etc. proper API for bi-directional integration with any CRM system is under development. That''s theme number three.

YouTube - Education Today and Tomorrow

Buzz Marketing for Technology

Information R/evolution. Help & Info. Help Resources. Community Help Forums. Developer APIs. Sign Up. QuickList ( 0 ). Sign In. Worldwide. English. Close. Set Your Country Content Preference. Close. Set Your Language Preference. Videos. Channels. Community. Upload. Videos. Channels. advanced. Loading. Education Today and Tomorrow. Rate: 182 ratings Sign in to rate. Views: 171,510. Share. Favorite. Playlists. MySpace. Facebook. more share options. fewer share options. This video will appear on your blog shortly. Loading. Loading. Loading. Loading. Saving.

5 Essential Insights You Can Uncover Using Twitter Analytics

Hubspot

Understanding which types of content and topics your audience members most enjoy can help drive your social marketing and content strategy. Answering these questions can help you better identify what content to create and share on Twitter -- and when to share it. That would really help social media marketers get a better handle on their different audience segments.

11 Content Curation Tools Every Marketer Needs

Hubspot

For the uninitiated, content curation is finding information relevant to your audience from a variety of sources and sharing it strategically through your communication channels. Value can also be measured in time or information. Every customer wants to save time and stay informed. which is essentially visiting one site at a time, copying a URL, and pasting it accordingly.

The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Application Programing Interface (API) - An API is a documented interface that allows one software application to interact with another application. An example of this is the Twitter API. BackType - BackType is a social media analytics company that helps companies measure their social engagement. On the web today, things change fast. Example: yourblogname.blogspot.com.

Kwanzoo Builds Content for Cross-Channel Marketing

Customer Experience Matrix

By contrast, users design the flows by filling out a simple form within Kwanzoo and then receive HTML snippets – simple calls to Kwanzoo-hosted URLS – that can be embedded anywhere. The Eloqua integration is especially elegant, using an Eloqua Cloud Connector (i.e., a parameterized API call) that makes the Kwanzoo pages available within Eloqua’s own content builder and can read Eloqua cookies in real time to help guide the response selection. I first bumped into Kwanzoo about a year ago at a conference trade show and was frankly puzzled at what they offered. True enough.

How to Create an Amazing Content Resource Center

Modern B2B Marketing

As Manya Chylinski wrote in the Content Marketing Institute , this can really make a difference for your customers and business, because: It enables customers and prospects to easily find the information they seek. It helps spread your influence.  This helps our customers, since typically a visitor is searching for information about a topic, not a type of information.

A Small Biz Guide to Digital Marketing Acronyms

Vertical Response

If you’ve ever heard or read an acronym and secretly wondered what it meant, you’re not alone: “I think you should update your CTA so your CTR increases, which will positively impact SEM, specifically PPC, which will give you a better ROI, plus help out your SEO as you market to both B2B and B2C markets.” We’ve got a helpful Beginner’s Guide to SEO here.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. An example of this is the Twitter API. BackType - BackType is a social media analytics company that helps companies measure their social engagement. On the web today, things change fast. Its 15 million articles (over 3.3

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50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

Twitter users frequently exchange information about products and services.” 71% of business users now say Twitter is a useful tool, up from 59% a year ago. Which tools are most helpful? Amy-Mae Elliott offers guidance on writing a great bio, selecting a Twitter picture, making the best use of your URL link and using lists to optimize your Twitter profile. And much more. Crabs.

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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Modern B2B Marketing

Similarly, Microsoft Dynamics CRM’s website claims “familiar and intelligent marketing capabilities” that help you “market more effectively, improve productivity, and gain actionable insight into your marketing efforts”. Track opportunities and pipeline, manage contact and account information. Thanks to Jep Castelein and his LeadSloth blog for helping with this list. Pricing.

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How Closed-Loop Marketing Works

Hubspot

“Closing the loop” just means that sales teams report to Marketing about what happened to the leads that they received, which helps Marketing understands their best and worst lead sources. To do so, you should assign a tracking URL to every marketing campaign that is sending traffic to your website. How has it helped you be a better marketer Let's find out!

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Top Social Media Measurement and Tracking Tools

delicious b2bmarketing

Tool: Adobe Sitecatalyst URL: Omniture.com/sitecatalyst What it does: Segments traffic to determine “high-value” Web visitors and offers real-time analytics. Erin Hoskins, Senior Marketing Director, New Media, Meredit h. T ool: Curalate URL: Curalate.com What it does: Monitors and measures traffic from “visual-based platforms”—namely (for now, at least) Pinterest. The breakdown: “Pinterest doesn’t have an open API yet, so data has been pretty limited. The breakdown: “The Chartbeat interface is very intuitive and visual, so you can get a lot of information in one place.

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The Top 20 Twitter Clients being Used in 2012

WindMill Networking

I recently changed my main Twitter client (more information on that below) and decided to create a new LinkedIn Poll for Groups  in my Social Media Strategies for Business LinkedIn Group  to find out what others use. CIBO (@cibostudios) January 15, 2012. I am assuming that Cibo pulled in this data directly from the Twitter API, so I believe these results are a good enough sampling to be pretty indicative as to the top 20 Twitter clients being used in 2012. The web service bit.ly  is a tool that helps collect, organize and shorten links and URLs. SproutSocial. Thanks!

4 Tips for B2B Marketing on Facebook

delicious b2bmarketing

You’re also engaging with customers, helping to solve their business problems and maybe even documenting the process with case studies. Why not funnel this content onto Facebook and make your Page the go-to place for insights and information on your particular industry? Within 24 hours, the company had generated fifteen new customer references and were able to immediately turn this information into media coverage. 3. All of these ideas will help your fans make a stronger and more personal connection with your company. Include photos or even a short video.

HubSpot Spreads Its Wings

Customer Experience Matrix

In both cases, what’s really happening is the vendor has published APIs that make it easier for other vendors to build products that integrate with their systems. Such APIs are available to varying degrees for other marketing automation products too, so an app marketplace isn’t quite as huge a leap as it may seem. Performable also has existing connectors with a variety of social media, help desk, email, billing, chat and CRM systems. Events can also trigger multi-step campaigns that send an email or call an external URL.

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6 Ways to Filter Your RSS Feeds - ReadWriteWeb

Buzz Marketing for Technology

But the problem many people face is that there are so many sources of information that were trying to keep track of, weve become buried. Information overload is a real problem for many web users, and one way to cope with it is to filter your RSS feeds so you only see what you want to see. So here I was, sitting at home listening to the kids being read a good night story when purveyor of all thing informational, ReadWriteWeb, suggested a foray with FeedRinse would leave me more time to engage with aforementioned story time and less inane read to. ReadWriteWeb. RWW Network.

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How to Manage Successful Webinars: A Checklist

Modern B2B Marketing

The following is a checklist of things we do pre-webinar to help ensure a successful event. Some now also integrate with next-generation API’s and connectors , allowing them to easily sync registration information with select marketing automation platforms. Let them help you promote the event to their peers, who will likely be just as qualified as they are.

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