12 of the Best Facebook Post Ideas for Facebook Lead Generation
AUGUST 10, 2016
Most marketers know by now that Facebook is an important business tool for companies of every size and industry. But what about using Facebook for lead generation? Attracting new leads using Facebook -- leads that might eventually turn into paying customers -- is one of the most intriguing reasons to use Facebook in your marketing. billion (1.03
A Marketer's Guide to APIs
JANUARY 11, 2011
Need more leads? Despite the constraints of your current team, you need to develop new ways to scale lead generation growth. One solution to this problem can be leveraging the work and data of others, available on the web through Application Programing Interfaces (APIs). APIs bring the knowledge of the social web directly to your marketing campaign or corporate website.
Marketing Blog Marketing Automation | Lead Generation | Email.
DECEMBER 11, 2013
Lead To Revenue. Lead Capture. Internet Lead Capture. Lead Routing. Lead Scoring. Lead Profiles. Lead Scout. CRM API. All of that holiday togetherness can lead to passive aggressiveness, free-flowing opinions, political arguments, and intensifying rounds of the silent treatment – or is that just my family? Lead Management.
Facebook Content Published Via Third-Party Tools Suffers 67% Fewer Likes [New Data]
APRIL 2, 2012
Many social media marketers schedule content for Facebook through third-party APIs such as HootSuite or the HubSpot social media publisher. Our work days are spent monitoring and responding to our social media communities and strategizing how to optimize our business pages, generate leads, and grow reach -- manually uploading all our content daily would be far too time-consuming.
State of the Union Facebook 2013
JANUARY 22, 2013
The ever evolving Facebook: Profile shown on Thefacebook in 2005 (Photo credit: Wikipedia). Ah … Facebook. No matter what you call it, the truth is that 2012 was a banner year for Facebook. Facebook major stakeholder groups are demanding more and more in 2013. Leading brands will move in this direction in 2013, laggards will fall in line thereafter. Adapt or die.
Facebook Enhances Analytics to Enable Smarter Ad Targeting for Marketers
APRIL 19, 2012
Seems like the team over at Facebook has been eating their Wheaties. Facebook hasn't made the official announcement yet, but luckily our friends at TechCrunch were able to get an inside scoop. Let's take a look at the changes Facebook has rolled out so you can determine if the improvements will make starting -- or increasing -- your Facebook ad spend worth your while.
Review of 2011 B2B Social Media Predictions
Social Media B2B
DECEMBER 19, 2011
Open APIs Support Information Portability. Some applications provided API access for their customers to use their data in more powerful ways, but this was not fully utilized by B2B companies for better reporting and analysis. Google+ is an important part of this growth, but leveraging the large number of connections on Facebook and LinkedIn is key as well. Communications Marketing Sales Social Media 101 b2b predictions Mobile social media lead generationRead on for the details. Mobile, Mobile, Mobile. Collect, Analyze and Visualize Data. It did not in 2011.
Multi-Touch Attribution, A Full User Debrief
SEPTEMBER 14, 2016
With this modeling system, most credit would be given to the touchpoints between the lead and opportunity creation stages, which focus mostly on nurturing strategies. lead (user submits contact information). If you’re reporting on leads, this model is great. Also, single-touch modeling underestimates the opportunities and revenue generated from the referral/direct channel.
5 Underutilized LinkedIn Features B2B Marketers May Be Missing Out On
JUNE 2, 2015
LinkedIn has been found to be the most effective social media lead generator for B2B marketers, with 60-80% of those surveyed (depending on the study) stating that they have gotten real leads from the platform. A few years ago, LinkedIn started allowing company pages to post updates, much like Facebook and Google+ pages. Find the Perfect Job Candidates. Final Thoughts.
17 of the Best WordPress Plugins for Marketers
SEPTEMBER 29, 2015
Maybe even convert them into leads? Leadin is a marketing automation and lead tracking plugin that tracks visitors' behavior, making it easier for you to set up a conversion opportunity. Formerly known as Tweet Old Post, this plugin helps marketers extend the life of their old posts by automatically sharing them to social networks like Twitter, Facebook, and LinkedIn. 40,296.
Top Internet strategy, marketing and technology links for the week of February 23, 2013
FEBRUARY 23, 2013
Twitter is Testing a New Advertising Card for Lead Generation (Tech Crunch) STUDY: How are Top Brands Using Instagram? (All All Facebook) Marketing Automation 101 (marketo) Twitter seeks more, better advertising with new API (GigaOM) What We Talk About When We Talk About “Social” (Harvard Business Review) Are You Missing Out on This Amazing Opportunity? (Jim’s
The Ultimate Dictionary of Marketing Terms You Should Know
MARCH 10, 2016
3) Application Programming Interface (API). APIs are a series of rules in computer programming, which allow an application to extract information from a service and use that information either in their own application or in data analyses. APIs facilitate the data needed to provide solutions to customer problems. Learn more about how marketers can use APIs here. 13) CASL.
The Marketer's Go-To Guide for Creating Data-Based Content
MARCH 27, 2013
When Austrian student Max Schrems requested the data Facebook collected on him, it amounted to 1,222 pages. Now, consider that there are more than a billion monthly active users on Facebook. There is also an API for SocialCrawlytics so you can start creating dashboards for your competitors' most shared content and easily spot what topics are performing best. well, the internet.
The Marketing Power of Pokemon Go and Other New, Unsaturated Marketing Channels
JULY 20, 2016
It doesn't take a brave soul to advertise on Facebook. Everyone is advertising on Facebook. Placing that content magnet close enough to leads to draw them in, however, remains a completely separate topic. Using Strategy to Catapult Content into Your Lead's World. New channels offer new leads, strategic connections, and open doors. So what? For a $10 investment.
15 Hygiene Tips to Keep Your Email List Clean as a Whistle
MAY 29, 2015
Kickbox uses a real-time API to verify email addresses before it adds a subscriber to your list. Dasheroo allows you to instantly view key stats from your VerticalResponse emails alongside your other apps like Facebook, Twitter, Google Analytics and many more, all in one easy-to-understand business dashboard! A healthy email list is vital to any business. Tip No. Tip No. Tip No.
The Ultimate Glossary: 120 Social Media Marketing Terms Explained
DECEMBER 30, 2011
Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. An example of this is the Twitter API. We're talking Facebook friends. link] ).
The Social Media Publishing Schedule Every Marketer Needs [Template]
JULY 24, 2012
And then Facebook. it's not in panic mode looking for something to push out to our Facebook fans -- we already took care of that last Friday before we left. This section will walk you through how to fill out each of the four tabs you see in this template -- the updates for Twitter, Facebook, LinkedIn, and Google+. Facebook Updates. but for Facebook! meeting?
Not Getting What You Want From Blogging? Ask These 11 Questions
APRIL 27, 2015
You’re generating a handful of views but people aren’t flocking to your posts … and they’re not converting either. The script sorted the posts from most shared to least shared and used social APIs (Twitter, Facebook, LinkedIn, and Google+) to determine the number of shares for each post. more leads than companies that published between 0 - 4 monthly posts. You did it.
5 Proven Strategies for B2B Social Media Marketing
NOVEMBER 8, 2010
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Facebook metrics is not that accurate as of this moment.
5 Proven Strategies for B2B Social Media Marketing
NOVEMBER 4, 2010
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Android Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Facebook metrics is not that accurate as of this moment.
Here’s just a taste of what transpired at MarTech Europe this week
OCTOBER 23, 2015
Borrowing from Gartner’s concept of bi-modal IT — stable foundational systems and fast-moving, agile capabilities on top of them — Cleve strongly recommended decoupling content production and experimentation (fast moving) from the underlying CXM platform (slow moving), and using APIs, standards, and guidelines to enforce the separation. ” – Martin Majlund, Carlsberg Group.
Top 5 Mistakes to Avoid on Your Company Blog
MARCH 24, 2011
Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! When you write a new post, discuss it on Twitter and Facebook.
The Ultimate Glossary: 101 Social Media Marketing Terms Explained
JUNE 23, 2010
A Application Programing Interface (API) - An API is a documented interface that allows one software application to to interact with another application. An example of this is the Twitter API. F Facebook - Facebook is a social utility that connects people with friends and others who work, study and live around them. On the web today, things change fast. Bit.ly
Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)
Modern B2B Marketing
NOVEMBER 15, 2012
Salesforce recently rebranded their social marketing application as the Marketing Cloud, and their website says you can use their solutions to “optimize campaigns from lead to close, on every channel”. For example, when a prospect clicks on a specific link, a sales rep logs a call, or a lead score goes above a certain threshold, you can automatically send the right message at the right time.
26 Social Media Marketing Hidden Treasures You Never Knew Existed
JUNE 15, 2012
As more and more marketers have championed (or begrudgingly admitted) the importance of social media as part of a well-rounded marketing strategy , lots of cool tricks and tips have been published across the interwebs to help turn social media into a traffic- and lead-generating channel. Things You Might Have Missed on Facebook. Things You Might Have Missed on Twitter.
The Top 20 Twitter Clients being Used in 2012
JANUARY 31, 2012
The leading client in the poll as I write this blog? Cibo , a digital agency based in San Francisco, saw my tweet and responded as follows: @ NealSchaffer Interesting poll, a quick query of 5,000+ agency accounts and 1.5M+ tweets shows that HootSuite leads. I am assuming that Cibo pulled in this data directly from the Twitter API, so I believe these results are a good enough sampling to be pretty indicative as to the top 20 Twitter clients being used in 2012. Facebook features the ability to sync one’s Twitter account to his or her Facebook page.
Everything You Need to Run a Successful Social Media Contest
JULY 3, 2012
Who knows -- it could be the best tactic you’ve ever introduced to grow your reach, drive site traffic, and generate leads ! Here's how you can set yourself up for success with contests on Facebook, Twitter, Pinterest, and Instagram. How to Run a Contest on Facebook. Before you start your Facebook contest, make sure you can actually run it legally. Trust me.
Top Social Media Measurement and Tracking Tools
JULY 31, 2012
Lead Generation. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. The breakdown: “We get most of our Facebook data by marrying up Facebook Insights data with our Web analytics from Adobe Sitecatalyst. The breakdown: “Pinterest doesn’t have an open API yet, so data has been pretty limited. The breakdown: “Capturing conversation outside brand-owned channels is not a perfect science, but at the moment, Radian6 is leading the pack. Reader Service and Lead Generation.
Content Marketing Expert Rebecca Lieb Discusses Strategy, Influencers, and Leftover Turkey
Modern B2B Marketing
APRIL 19, 2012
A lot of organizations have outdated content on their site, so a content audit can lead to a content strategy of what to do with stuff that’s getting old or stale. To increase lead generation? Joe founded The Content Marketing Institute and their feed is invaluable and probably the leading publication. The regularity of these types of features keeps people coming back.
Visualizing How a Link Spreads Through the Twitterverse
AUGUST 30, 2010
Using a combination of the Twitter API, the TweetMeme API and the Processing visualization library, I was able to graph the spread of a handful of popular links. HubSpot has compiled over 50 original marketing charts and graphs on topics including Lead Generation, Blogging and Social Media, Marketing Budgets, Twitter and Facebook. Marketing Takeaway.
The March Of Twitter: Analysis of How And Where Twitter Spread
AUGUST 26, 2010
This makes it possible to walk through the first few thousand ids in using the API and reconstruct when every person joined, and so how many users there were at any point in time. This feels a lot like the way that Facebook started at Ivy League colleges and then opened up progressively to lower-status groups with the promise of mixing with a 'better class' of people. 2009.
Your Guide to the Crowdsourced Workforce - ReadWriteWeb
Buzz Marketing for Technology
JUNE 27, 2008
Facebook. SitePoint co-founder Mark Harbottle tells me that many designers use the site for lead generation, and that often, winning designers find that contest holders will turn into long term clients who forgo the crowdsourcing option on future projects to work directly with a designer whose work they know they like. We tried to figure out how to use some of these applications to generate unique content when building a travel portal and failed miserably. facebook. Home | Web Apps | Trends | Google | Microsoft | Facebook | Archives | Jobs. RWW Network.