Remove work

Hive9

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Turn Marketing Analytics into Sales Enablement

Hive9

The most effective marketing organizations in 2017 (and beyond) will be those who break down any remaining barriers that prevent them from working harmoniously with sales.

Analytics 100
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Webinar Recap: Measurement and Path to Improved Performance

Hive9

No marketer questions the importance of analytics. Measurement is the only way we see the results of the work we’re doing.

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The Foundation of a Successful Agile Marketing Team: Centralization

Hive9

It didn’t work out for Michael Scott either.) “Agile marketing won’t happen on its own by declaring, ‘We are now an agile marketing organization!’” Brien said, adding that this approach would be a “recipe for disaster.” (It Instead, to bring everyone on board, “you have to enable your teams” and “train people on an agile mindset.”.

Planning 147
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Why Spreadsheets Still Aren't Great for Marketing Management

Hive9

However, as we all know, 2020 brought about dramatic changes we never could have anticipated: canceled events, full-time remote working, shifting budgets and priorities, layoffs, hiring freezes — the list goes on. Investing in and learning the nuances of an unfamiliar product can be intimidating, especially when there’s a learning curve.