article thumbnail

B2B SEO:  Topic Clusters, Not Keywords

Envy

Why do Wikipedia and Wiki pages usually come up first in your searches? Once all your topic cluster content is live, go to Reports> Analytics Tools> Traffic Analytics> Topic Clusters in your HubSpot account to track how well it’s performing. Search engines love this! You’ll see reports like these.

Keywords 118
article thumbnail

How to Cultivate a Data-Driven Marketing Team

Hubspot

Data can help you be a much more successful, analytical marketer who makes decisions based on facts rather than hunches. When I first started working at HubSpot, I'll admit I wasn't the most analytically-minded person. Put the right analytics in place. and there, and blog analytics hanging out in an entirely different place.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Venntive Adds Communities to Small Business Marketing Automation and CRM

Customer Experience Matrix

More puzzling was Venntive’s decision to include a full accounting system and a community management features such as private discussion forums, Wikis, events, and custom fields for groups within its database. Members can share discussion forums and Wikis and be assigned rights such as access to specified information about each other.

article thumbnail

How Can I Do SEO for Free?

seo.co

Four free SEO tools you’ll need to use are Google Analytics , Google Search Console , Bing Webmaster Tools and Google Keyword Planner. Data tracking tips Install your analytics code as early as possible to capture the most data. Avoid adding links to your site on random wikis and other sites that give you free access to edit.

SEO 52
article thumbnail

The Ultimate User-Generated Content Guide

Sprout Social

Whether it’s a blog, social media post, Wiki, podcast, video or social image, the content is created by third-party users. Social networks like Twitter and Facebook have their own analytics features that help you uncover important demographics. These social media analytics can tell you exactly who’s engaging and where.

article thumbnail

How to Create an Effective Social Media Content Strategy

Valasys

Use tools such as Google Analytics for reviewing how your content is performing. User-Generated Content (UGC) is any form of content including images, videos, text, and video that has been posted by users on online platforms such as social media channels and wikis. alt – Employ web analytics to boost your social content).

article thumbnail

Identifying Advanced GSC Search Performance Patterns (and What to Do About Them)

Moz

This next example is from our own beloved en.ryte.com subdomain, which aims to drive leads to our services and is home to our vast online marketing wiki and magazine, so it naturally earns traffic for many informational-intent queries. Something that we were glad to act on was the “meta keywords'' wiki article.