Digital B2B Marketing
NOVEMBER 21, 2013
B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true. How many leads came from Twitter?
Digital B2B Marketing
FEBRUARY 23, 2012
Here are ways you can find out who is sharing your content, and in some cases how much traffic each share is driving, on Twitter and LinkedIn. Some of the approaches here use Google Analytics or WordPress statistics, the measurement solutions I use here on B2B Digital Marketing.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Digital B2B Marketing
SEPTEMBER 27, 2011
Traditional media properties continue to be major traffic drivers and that traffic can kickstart social sharing and linking. Facebook, Twitter, Google+, LinkedIn and various niche platforms will be potential ways to nurture prospects, in the environment each prospect chooses. About Eric Wittlake.
Digital B2B Marketing
OCTOBER 13, 2011
They offer a reasonably reliable light rail commute option, free of traffic jams and accidents. They don’t monitor Twitter outside of business hours, when many of their customers are riding the train. Share your view in the comments below or with me on Twitter ( @wittlake ). About Eric Wittlake.
Digital B2B Marketing
JUNE 7, 2011
Drive traffic and increase our advertising revenue. is really a valuable “paper&# , it would be a meaningful traffic driver. editions, I receive more mentions on Twitter from Paper.li I am a digital and B2B marketer with a background in online media and analytics. In addition, if Paper.li than Paper.li-referred
Digital B2B Marketing
OCTOBER 4, 2011
I have had the opportunity to see the difference this makes in recent months with a client that has driven traffic to both a registration-based landing page and an open landing page with opportunities to consumer short form content in multiple formats, without registration. Open Landing Page Results. About Eric Wittlake.
Digital B2B Marketing
JUNE 28, 2011
Focusing social media measurement on direct traffic and activity is as ludicrous as doing a TED talk and judging its value by how many visitors you had to myTEDtalk.mycompany.com. Share in the comments below or with me on Twitter. I am a digital and B2B marketer with a background in online media and analytics.
Expert insights. Personalized for you.
100 
Let's personalize your content