Buzz Marketing for Technology

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Is Sentiment Making Brands Stupid?

Buzz Marketing for Technology

Nick likened the use of Google and other tools as training us how to “power browse” and not really read effectively. So I have been thinking about a parallel article that would apply in the social media space as people try to effectively read what is being said on mediums like Twitter and Facebook about their brand.

Branding 100
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6 Tips for Turning Big Data into Great Customer Experiences

Buzz Marketing for Technology

Instead of working on intuition, or crude analytics, you could use definitive evidence to design product pages that lure your best customers directly toward the shopping cart. You will need to include marketing strategists, analytics gurus and Web developers. Use pictures and graphs. Don’t hide results.

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The Tipping Point and your Contact Center

Buzz Marketing for Technology

Many of the most Socially advanced Contact Centers today are using tools to listen in on Conversations. But today’s listening and analytical technology for social conversations are still in their infancy. Too much manual intervention and we need to evolve the analytical tools take the place of the “Connector” role.

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No patience for the ROI of Social Media discussion

Buzz Marketing for Technology

In a blog post last week, Dell revealed that it has generated more than $2 million in revenue from @DellOutlet, one of its many Twitter sites. Late last year, there were some headlines about Dell crossing the $1 million mark via Twitter and it’s only gotten bigger since then. How did they do it? With a coupon code!

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5 Excellent Productivity Tips For Google Reader

Buzz Marketing for Technology

Track Google via Twitter [new]. How-to automatically discover your site has been hacked using Google Alerts 4 Easy Ways of Subscribing to Feeds in Google Reader New Google Maps feature: The GoogleMap Maker Check A Website For Malware With Google Safe Browsing Tool GTalk Tip: How do you transfer files? Translate Tools.

Google 100
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4 Easy Ways of Subscribing to Feeds in Google Reader

Buzz Marketing for Technology

Google Reader is a very popular online tool for reading RSS feeds. Discover is a little tool that works in two ways: Recommendations Tab: Google Reader analyzes your existing feeds and makes suggestions for feeds you might like, based on a number of parameters. Track Google via Twitter [new]. Translate Tools. PC Extreme.

Google 100
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5 Keys to Effective Knowledge Transfer for Nonprofits

Buzz Marketing for Technology

This blog is sponsored by Wild Apricot membership software : a set of tools for membership administration , event registration , website management , online fundraising - with friendly and knowledgeable tech support. tools, to get past some of those communication barriers â?? tools more effectively. both electronic and print.

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