Remove test

Lattice

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I Like Big Stacks and I Cannot Lie

Lattice

Plan for Predictive – Data science is being applied in all areas of B2B organizations, but those advanced analytics are beginning to make huge differences for marketing and sales teams in a number of different industries. so that you can take advantage of integrations between all technologies in your stack.

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Preparing your Enterprise for AI: Lessons from predicting sales for B2B

Lattice

Business Intelligence was the last successful analytics killer-app in the enterprise. BI systems are built on middle-school math and while they are very useful, they are not analytically hard. We monitor every model in production at every customer through a set of automated tests.

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One Size Does Not Fit All – Part 2

Lattice

The overall model quality looks great – using back testing techniques – because the customers’ database mostly contains US leads and the model ranks those leads correctly. Predictive analytics is a detail-rich practice, and those details matter!