Writing on the Web

APRIL 27, 2016

How do you use your blog analytics ? There are many easy-to-use blogging analytics tools out there, but the really successful bloggers know their results and tailor their blogs accordingly. This could be from a keyword search , a link from an external site or a link in an email. Where do you rank on search engine returns?

Business Blogging 100

Business Blogging Analytics Lead Scoring Lead Ranking 100

Writing on the Web

JUNE 16, 2015

These smart professionals understand the effectiveness of blogs, but blogging is not without challenges: figuring out what blog topics to focus on, conducting appropriate research, writing great content, and ensuring it has been optimized for search engines. Copy the entire title of target keywords into the search field.

Generation 100

Generation Keywords Adwords SERP 100

Writing on the Web

DECEMBER 12, 2012

Should my business website focus on keywords and getting search engine results ? Search engines will not know which page to rank for what keywords. Similarly formatted content can easily be classified as duplicate content and you risk being penalized or ignored by the search engines.

SEO 100

SEO Marketing Websites Business Content 100

Writing on the Web

FEBRUARY 26, 2011

There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. If your search results have changed lately, this may explain why. Search is powerful but it’s not the only way to ensure visitors to your website. Search engines like a little variety.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Writing on the Web

SEPTEMBER 26, 2012

Optimize for search engines. Incorporate analytics – and study them. There are so many easy-to-use blogging analytics tools out there. Share your posts on Facebook , Twitter , Google +, and the many other popular Internet gathering places. Image credit: wikipedia.org.

Traffic 100

Traffic Blogger RSS Opinions 100

Writing on the Web

MARCH 28, 2012

When Google and other search engines crawl sites for relevant information, they want fresh content. Use relevant keywords in blog posts, and track whether it’s working by using website analytic applications. If you’re unsure of the purpose of your blog, it might be time to reassess why you have one.

Business Blogging 100

Business Blogging Business Copywriting Sales Qualified Leads 100

Writing on the Web

FEBRUARY 1, 2012

Online newspapers learned that the hard way, but bloggers are discovering ways to use the Web as a means for two-way interaction – increasing the relevance of a blog while boosting Search Engine Optimization efforts to drive traffic. This also can help to lower your blog’s “bounce rate” as calculated by Google Analytics.

Opinions 100

Opinions Marketing Analytics Tools Click Rate Copywriting 100