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Writing Readably Doesn’t Mean You’re Stupid

B2B Memes

JUNE 7, 2012

The analytical tool used by the study is the Flesch-Kincaid readability test , which, as Daum puts it, associates long words and sentences with higher grade levels. Headlined “Speaking down to Americans,” it discusses a recent study by the Sunlight Foundation analyzing the grade level of speeches by members of Congress.

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Is Your Content Putting You at Risk?

B2B Memes

APRIL 1, 2010

Did you know, by the way, that if you use Google Analytics, you are expected to have and post a privacy policy?). Likewise, openness and disclosure will serve you well in legal areas, whether in observing FTC guidelines or in deciding whether you need to include a privacy policy and terms of service on your Web site.

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