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Abandon Your Marketing Automation System!?

LeadSloth

Email marketing that integrates with Salesforce.com is provided by many vendors, like VerticalResponse , Boomerang , ExactTarget , Genius , Lyris and more. There are also some relatively affordable registration form vendors, like FormAssembly and OnDialog. You can create reports and dashboards in Salesforce.com to provide analytics.

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

lead automation management vendors. These services don't collect any information beyond what Google Analytics , WebTrends or other web analytics packages do. Opentracker is a simple yet powerful service that provides real-time visitor monitoring, search term analysis, online reporting and other analytical capabilities.

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B2B Lead Management Market Heats Up

Online Marketing Institute

problem: 1) Web analytics – typically the stronghold of companies like Coremetrics, Omniture, and WebTrends, the analytics area bleeds over into lead management as companies go online to generate demand. The lead management vendors are developing one-to-one email capabilities that help sales people be more consistent and productive.