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DMA 2013: Top Takeaways for B2B Marketers #DMA13

KoMarketing Associates

According to Wikipedia : Big data is the term for a collection of data sets so large and complex that it becomes difficult to process using on-hand database management tools or traditional data processing applications. A few keys: Use Multi-attribution to show how social is impacting other channels. Social for Lead Generation.

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Should guest blogging still be part of your SEO strategy?

Biznology

(Photo credit: Wikipedia). Matt says the guidelines don’t apply to multi-author blogs. But Google acknowledges that multi-author sites will likely continue to pass full value on guest posts. As noted earlier, multi-author sites may prove more effective for SEO purposes. After all, he ought to know.

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11 ways DaaS helps grow your business

PureB2B

By using the kind of detailed analytics that DaaS can provide, you can easily see what types of people are interested in the content you create, how much they engage with it, and which content is generating the most interest. DaaS definition source: Wikipedia. ? Three other ways DaaS can change your business.

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Google Algorithmic Update: SEO Best Practices for B2B Brands

Valasys

The algorithm looks at words before & after entities & context pre-trained on Wikipedia & is essentially bi-directional in nature. Optimize for the Foundational SEO: Titles, Metas, Headers, alt text, site speed, robots.txt, site maps, UX, CRO, Analytics, etc.: still hold as much importance as they did before.

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Keyword Research Beyond the Basics: 16 Ways to Find New Terms

QuanticMind

Checking Google Analytics for Occasional Ideas. Ever since Google made SSL Search its default mode back in 2011, Google Analytics has not been the goldmine of keywords that it once was. Nevertheless, it’s still possible to find a few keywords through analytics. Wikipedia) and see if a PPC campaign on a search engine will work.

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21 Top Social Media Sites to Consider for Your Brand

Buffer

To get started, you can create a YouTube channel for your brand where you can upload videos for your subscribers to view, like, comment, and share. As a brand, you can have an Instagram business profile , which will provide you with rich analytics of your profile and posts and the ability to schedule Instagram posts using third-party tools.

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From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories

Buzz Marketing for Technology

Scientific collaborations must work harder than other organizations to maintain open communication channels, adopt common toolsets, and keep groups focused on common goals. Universities often guard their intellectual property and funding in ways that hinder multi-site collaboration. Use of Landscape Samples.