Will Machines Replace Marketers? Artificial Intelligence Isn't Ready Yet But Watch Your Back
Customer Experience Matrix
MAY 7, 2015
Yet the closest I can find to strategic planning is optimization of media plans by media mix model vendors like MMA , Analytic Partners , Nielsen and IRI. It works across email, landing pages, text messages, social posts, Facebook ads, app notifications, and other media. I’m not really sure.
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