NuSpark Consulting
DECEMBER 18, 2011
Analytics packages do this all the time to measure website performance. Here’s an example of Loopfuse Marketing Automation. DemandBase integrates with Analytics packages and Salesforce as well, allowing you to track website activity of classifications of companies. Sales people can be alerted immediately when activity occurs.
Customer Experience Matrix
DECEMBER 8, 2011
. - Facebook forms: use forms within Facebook pages and apps to gather customer permissions - social sign-in: use social media sign-in services to replace marketing automation forms - personalized Facebook ads : display different ad versions on a Facebook page based on the user’s profile, including both Facebook and non-Facebook data Marketo - sharing: (..)
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Customer Experience Matrix
DECEMBER 29, 2009
Summary: LoopFuse offers attractive but limited demand generation functions at an easy-to-swallow price. It’s been nearly a year since I took my first close look at the LoopFuse OneView demand generation system. The process to set up multi-step campaigns (which the vendor calls “lead flows”) is now quite straightforward.
Hubspot
MARCH 13, 2012
From the results of its Marketing Automation Survey last year, Loopfuse released some interesting data about the adoption of advanced marketing automation features. The other reason marketers fail to set up lead scoring is that they don't have enough data or analytics in place to create an indicative lead score. The Solution.
Hubspot
MARCH 14, 2012
If this is the case, then why are only 49% of marketers taking advantage of lead nurturing tools , as evident by Loopfuse's Marketing Automation Study ? The process sounds kind of like this: A lead converts on a top-of-the-funnel offer like an educational ebook , so they get nurtured with similar top-of-the-funnel content.
Online Marketing Institute
JULY 31, 2009
The main problems targeted are keeping the pipeline full of marketing-qualified leads and automating the process of nurturing demand not yet ready to buy. I would put the lead management automation crop here: Eloqua, Loopfuse, Manticore Technologies, Market2Lead, Marketo, and Vtrenz. Among other stuff. All thoughts are welcome!
LeadSloth
JANUARY 12, 2010
The need for new analytical skills. Matthew Quinlan , VP Field Operations, Loopfuse. With shiny new marketing automation platforms now in place, 2010 promises to be the year that marketers begin to create business processes to measure and manage the marketing funnel. Creation of buyer-centric content. Maria Pergolino , Sr.
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