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TikTok Promotion: Boost your visibility in 2024

Sprout Social

TikTok Promote may be the answer. Like Instagram’s boosts and X’s (formerly Twitter) promoted post feature, TikTok created a tool that allows users to turn their organic content into a paid promotion quickly and simply. What is TikTok promotion? claireliz_ part 2 of trying out tiktoks promote feature!

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The Ultimate Guide to Google Analytics for Content Marketing

Marketing Insider Group

Content marketers shouldn’t fear Google Analytics. To help you navigate Google Analytics for content marketing , we’ve put together this handy guide you’ll want to bookmark. Being actionable with what you learn is key to leveraging the true potential of Google Analytics. Google Analytics for Content Marketing: Where to Start.

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5 Ways to Promote Virtual Events on Social Media in 2020

KoMarketing Associates

For many companies, this has shifted digital marketing efforts from promotion of physical event attendance to online webinars, participation in online industry events, and other virtual seminars or meetups. Let’s take a look at some of the key features and strategies to consider when promoting an online event. Social Media Stories.

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Rethinking Marketing Search and Promotion with Pinterest

Top Rank Marketing

This gave me a great opportunity to reimagine how marketers can re-position Pinterest for optimal promotional success. Try it out yourself and then check the referral traffic in your particular analytics tool. This leads us to another trend — partnering and influencer collaborations. Why Pinterest? and Mac Cosmetics.

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How to Stay Competitive in the Evolving State of Martech

To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and promote omnichannel marketing.

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3 ways MOps can bridge the gap in marketing analytics

Martech

They shape lead scoring, lifecycle models and campaign success metrics. Collaboration empowers marketing operations to support and educate data science teams to advance marketing analytics within a data-driven framework. The post 3 ways MOps can bridge the gap in marketing analytics appeared first on MarTech. In your inbox.

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How to use Google Analytics for stronger social media reporting

Sprout Social

Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting. Why use Google Analytics for social media measurement?