B2B Online Video Marketing; Planning to Execution Best Practices for Lead Generation
NuSpark Consulting
OCTOBER 27, 2013
Test offers with lead capture strategy. Analytics, hosting, and feature add-ons: Viewbix , Wistia , to name two I like. Conversion Optimization: Strong call-to-action (leads, downloads, next steps). The better the offer; the better the response rate. Determine offers: downloads, demos, trials, etc.
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