Remove landing-page

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How Harnessing the Macro Customer Experience Can Drive Growth

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In this scenario, a typical example of a micro growth tactic would be to optimize the landing page that Sarah finds – reduce friction, expose her to the content, and get her wanting more. We also recommend leveraging Google Analytics to track behavior flow and identify bottlenecks or problem spots.

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4 Marketing Automation Must-Haves For Beginners

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If you are looking to create an email that directs to a landing page where someone can fill out a form and then be directed to a thank you page, you can take step by step tutorials on each item and then pull them all together to create a program. Platform-specific resources are available – you just need to use them.

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The Rise of the Marketing Technologist Part 3: People, Process, Content and then Technology

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All of the usual suspects were in the room – head of marketing, head of sales, marketing automation power users, demand generation leads, content marketer … but also present were the head of their CRM install and the lead project manager of their website and web analytics team — both IT roles in this particular company.

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Zoho is Quietly Building an AI-Powered Go-to-Market Tech Stack

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However, Zia is more of an analytics and machine learning algorithm. While there are a lot of deep analytics and AI inside the portfolio, we believe the additions to the following applications will have the most impact for go-to-market leaders: CRM, Cliq, LandingPage, Mail, Writer, Social, and Analytics.

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Salesforce’s AI Cloud Furthers its Full Journey GTM Vision

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Cross-channel analytics and optimization is also a cited use case. And, of course, the GPT tools can be used to more quickly develop content, optimize content like landing pages and email subject lines, etc.