eTrigue

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Email Marketing vs. Marketing Automation

eTrigue

Detailed analytics, lead scoring, real-time lead alerts and integration with CRM keep sales informed so they know when best to contact the prospect. Opens and Visits Email marketing can deliver information on which emails are opened by a prospect, but there is not much visibility beyond that. Give me some specific comparisons.”

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4 Marketing Emails You Can Set and Forget (At Least for a While)

eTrigue

Set up an automated email that’s triggered within minutes of someone subscribing to your email list or requesting more information. And don’t forget dessert: consider presenting a relevant link to a tidbit of further information they might be interested in. Keep it light. And do you know what busy people appreciate?