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Top 15 Advertising Agencies on the East Coast USA

Outgrow

Their in-house analytics, strategy, and creative team can take care of everything related to advertising. With offices in 17 locations including New York, iCrossing is one of the top-rated advertising agencies out there. They offer a plethora of services to their clients ranging from content creation to marketing and analytics.

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Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

SES San Jose: Social Media Analysis and Tracking by TopRank Online Marketing Blog Jessica Cameron-Ruud provides detailed notes on this SES panel discussion featuring Todd Parsons of Buzz Logic , Rob Key of Converseon , and Edmund Won from iCrossing.

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Check out the amazing speakers who will be at MarTech Boston

chiefmartech

Frank Bifulco , CMO, and Mark Pickett , senior director of customer analytics, at Staples. Shiva Vannavada , CTO at iCrossing. Steve Lok , head of martech & operations at The Economist. Anuj Agrawal , CMO of Earth Networks. Bertrand Vandewiele , senior director of marketing at Philips, with Randy Delgado of CMG.

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B2B Lead Management Market Heats Up

Online Marketing Institute

problem: 1) Web analytics – typically the stronghold of companies like Coremetrics, Omniture, and WebTrends, the analytics area bleeds over into lead management as companies go online to generate demand. While called "web analytics" in both cases, the capabilities are not the same, nor are they intended to be.

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Marketing + Technology + Management – Hype = MarTech

chiefmartech

Frank Bifulco , who led Staples as CMO in their adoption of new marketing technology, along with Mark Pickett , senior director of customer analytics, will share how Staples planned and executed an innovative martech roadmap. You’ll learn how these technologies can make physical spaces and products come to life.