Hubspot

JUNE 26, 2020

Did you know that YouTube is the second-largest global search engine and the biggest video platform of all time ? Each day, millions of people around the globe visit the site to learn more about a topic, find YouTube content when Google-searching a question, or stream a YouTube video embedded on another brand's website.

Youtube 101

Youtube Features Keywords Click Rate 101

Hubspot

MARCH 18, 2020

Well, it requires social media analytics and reporting. What is social media analytics? Social media analytics is the process of gathering and analyzing data and reports based on metrics from one or multiple social media accounts. Identify which social platforms receive the greatest amount of traffic. How do you do this?

Social Media 100

Social Media Analytics Media Work Management 100

SocialPilot

JANUARY 15, 2024

In 2024, video content will make up for 82% of the internet traffic. A study from Hubspot shows that 54% of video consumers are willing to see video content from their favorite brands. More than one billion hours of videos are viewed on YouTube daily. Social Media Video Statistics for YouTube 35.

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

Brandpoint

JULY 18, 2019

It’s no secret that video content is the name of the game when it comes to generating social media impressions, engagement and traffic. YouTube, a video streaming platform, is the world’s second largest search engine. In fact, how-to searches are increasing by 70% every year on YouTube. I gotta do more of it.

Social Media 114

Social Media Traffic Top of Funnel Video Marketing 114

Navigate the Channel

JANUARY 8, 2024

SEO and SEM, data analytics, cross-channel consistency and user experience. Here’s a quick refresher on the difference between the two: “The main difference is that Search Engine Optimization (SEO) is focused on optimizing a website in order to get traffic from organic search results,” according to Backlinko. “On Chamber of Commerce.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Hubspot

JUNE 17, 2019

In fact, video traffic will be a whopping 82% of all global IP traffic by 2022 -- up from 75% percent in 2017. It's clear that web visitors are shifting to video -- Facebook Watch, IGTV, and of course, YouTube have all picked up steam in recent years. The results exceeded my expectations for YouTube metrics. Literally.

Youtube 78

Youtube Video Marketing Work Management Marketing Management 78

Hubspot

JANUARY 25, 2018

By 2019, video content is predicted to command a hefty 80% of all web traffic. YouTube is obviously the largest video hosting platform on the web, but it might not be the best choice for every business. YouTube vs Vimeo. YouTube will be the better choice for most businesses. Winner: YouTube. Winner: YouTube.

Youtube 78

Youtube Video Marketing Paid Search Agency Best Practices 78

The Marketing Blender

MARCH 22, 2024

They often listen to podcasts or YouTube videos. It helps improve your website’s visibility on search engines, thereby increasing traffic and potential leads. Always begin with Google Analytics and get your tracking set up for your website. Select the ones that your target audience frequently uses.

Paid Content 97

Paid Content Sales Management B2B Marketing Marketing Strategy 97

Heinz Marketing

MARCH 4, 2021

There are a handful of types of social media, which differ depending on who you ask, however, I like how Hubspot breaks it down. Generates link-based traffic. According to HubSpot , roughly 88% of marketers say video gives them a strong ROI and 90% feel the level of video competition has increased. Social Networking.

Paid Content 132

Paid Content Social Media Media B2B 132

Vision6

JUNE 17, 2020

According to HubSpot, 90% of customers say it helps them make buying decisions. Aberdeen adds that organic traffic from search engines gets a 157% boost from video. Websites that have videos see 41% more search traffic , according to an Aberdeen study shared by HubSpot. This gives you a way to track your analytics.

Video Marketing 80

Video Marketing Paid Search Agency Youtube Click Rate 80

Customer Experience Matrix

JULY 30, 2009

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. Hubspot has accepted this challenge. But Hubspot also applies automation to improve results without making the user work harder. The scope of Hubspot makes it somewhat difficult to assess.

Small Business Marketing 120

Small Business Marketing Bundling Work Management Paid Search Agency 120

Valasys

JULY 12, 2023

Many of these well-known strategies also carry the same themes: know your target audience, personalize, and use data analytics. Popular CRM systems include HubSpot, Monday.com, Zoho, and Salesforce. Top SEO plugins include Google Analytics, Moz, Screaming Frog, Majestic, and SEMrush.

Marketing AI 52

Marketing AI Marketing Automation Services B2B Marketing Work Management 52

SmartBug Media

MARCH 18, 2019

It’s everywhere and rapidly growing as one-third of all time online is spent watching video, and it is predicted that 80 percent of all internet traffic will come from video in 2019. YouTube is probably the most mainstream video hosting platform out there. YouTube is a great option for entertainment. Sharing buttons.

Paid Content 77

Paid Content Video Marketing Marketing Automation Services Bandwidth 77

SmartBug Media

MAY 6, 2020

One of the biggest takeaways he shared in using social ads is that you don’t need a massive social ad budget to drive traffic and leads. Run an attribution report in HubSpot or a similar conversion report in Google Analytics to identify these URLs. For starters, YouTube is the most straight-forward video ad platform.

Paid Content 109

Paid Content Paid Search Agency Advertising Channels Effectiveness 109

SmartBug Media

MARCH 19, 2021

As early pioneers of the inbound marketing movement, it should come as no surprise that the HubSpot blog is one of the most comprehensive resources for inbound marketers out there. In addition to blog articles and content, HubSpot also offers an amazing inbound marketing training curriculum —and it’s free! What Is Clubhouse?

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

Contently

DECEMBER 26, 2022

And I’m not talking about marriage proposals (although the flash mob proposals on YouTube smash). You can track Unique Page Views via Google Analytics. Organic Traffic: How many people found your content organically, without clicking a link on a paid ad or sponsored blog post? We all know that engagement is good.

Lead Ranking 129

Lead Ranking Marketing Qualified Leads Top of Funnel Sales Qualified Leads 129

TrustRadius Marketing

OCTOBER 23, 2022

One way to get started with figuring out team needs is to go through product tutorials on YouTube. If you have a website and want to track analytics or traffic It can especially benefit eCommerce platforms Many come with templates to help beginners build landing pages. Does your team need web platform tools?

Enterprise Management 75

Enterprise Management Marketing Automation Services Work Management Marketing Management 75

Hubspot

APRIL 5, 2018

Host your website's videos on YouTube, the largest video community in the world. Learn more about how to optimize your Google+ Page in this free ebook , and you can check out HubSpot's own Google+ Page here. HubSpot customers can easily add the Google +1 button to their blog within the HubSpot Marketing Platform.

Google 78

Google Adsense Tools Doubleclick 78

SalesIntel

NOVEMBER 17, 2022

There are several benefits to using SEO in edtech marketing: Increased traffic : By ranking higher in search results, you can attract more qualified traffic to your website, which can lead to more sales or conversions. These tools will also provide in-depth analytics about the performance of email marketing. Email Marketing.

Top of Funnel 98

Top of Funnel Marketing Budget Paid Content Paid Search Agency 98

Directive Agency

JULY 31, 2023

Shield Analytics “LinkedIn Wrap” Making user-generated and functional content is a great way to create content at scale that your buyers are likely to share. Similar to the very popular Spotify Wrap, it’s instead a round-up of the user’s LinkedIn analytics. Hubspot does this with its “Make My Persona” content.

Marketing AI 52

Marketing AI B2B Marketing Examples Campaigns 52

ClearVoice

NOVEMBER 25, 2022

The demand for short-form videos reached nauseous heights with the explosion of platforms like TikTok, Instagram Reels, and YouTube Shorts—with no signs of slowing down. Hubspot reports that short-form videos have the highest ROI of all social media content. Short-form videos give users bite-sized information and entertainment.

Top of Funnel 115

Top of Funnel Marketing AI Trends Enterprise Management 115

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. For example, you will invest more resources into video content for platforms like YouTube and Instagram. Social analytics. Creator compensation: $100-$425 per post or video.

Paid Content 124

Paid Content Social Media Work Management Marketing Management 124

Tiecas

JANUARY 27, 2024

HubSpot ) Industrial blogs are essential in a content marketing strategy for several reasons: Thought leadership : Blogs provide a way to establish the company as a thought leader. One of the most effective channels for promotion is social media, such as LinkedIn and YouTube. Engagement Time, etc.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

Hubspot

NOVEMBER 23, 2010

YouTube is well known as the most popular video platform that empowers anyone to "broadcast" themselves. While this channel emphasizes the production aspect of video, marketers should remember that YouTube also equips them with a powerful analytics tool. For HubSpot, for instance, embedded videos dominate the referral system.

Youtube 28

Youtube Analytics Buyer Personas B2B Marketing 28

FunnelEnvy

MARCH 21, 2022

Platforms like Facebook, Instagram, and YouTube are considered supremely valuable by corporate marketers looking to quickly get in front of the right people – even if they haven’t addressed that audience previously. But in many cases, a higher quantity of traffic doesn’t always translate to a higher quantity of leads. Click To Tweet.

Spending 76

Spending CMS Development Media Marketing Analytics Tools 76

SocialPilot

JANUARY 11, 2024

But with over 300 million monthly active users, it is also true that traffic on the platform can keep your content out of the spotlight from your audience. Hubspot favors the time between 10 a.m. However, it’s always a good idea to dive into your own analytics to determine the best times to post on LinkedIn.

Linkedin 52

Linkedin Best Practices Click Rate Case Studies 52

Optinmonster

FEBRUARY 5, 2020

Best Marketing Automation Solutions for Lead Generation and Analytics. With that in mind, let’s turn to some marketing automation tools that you can use to increase traffic , leads , and paying customers. Marketing Automation Platforms for Lead Generation and Analytics. Best Marketing Automation Solutions for SMS Campaigns.

Marketing Automation Services 101

Marketing Automation Services Budget Programs Enterprise Management Marketing Automation 101

Hubspot

JULY 30, 2020

I could click on an ad about ice cream, and five minutes later, find myself looking at YouTube videos of homemade sundaes. You'll just have different things to look for — So instead of traffic being the number one priority, now it might be the number of shares or comments. If you're like me, your answer is probably up in the dozens.

Landing Pages 93

Landing Pages Facebook Marketing Automation Services Budget Programs 93

ClearVoice

NOVEMBER 2, 2018

Great for: SEOs, SEMs, marketing analytics pros. Great for: Brand marketers, content marketers, marketing analytics managers. Sponsor: Brain Traffic. Join thousands of eager attendees at Confab, organized and hosted by Brain Traffic (the brainchild of CEO and Founder Kristina Halvorson. Converge 2019. Date: Feb.

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

TrustRadius Marketing

APRIL 13, 2022

You can increase your brand awareness and website traffic all while connecting with consumers. They offer SEO copywriting, marketing, and Google Analytics reporting services. If your budget can’t handle paid advertising you can focus on organic traffic generated with SEO best practices.

Paid Content 52

Paid Content Social Media Pricing Price 52

Marketing Insider Group

FEBRUARY 5, 2024

Hubspot) 79% of companies have observed revenue growth in marketing and sales due to AI. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. HubSpot) 80% of bloggers affirm that blogging contributes to significant marketing success. HubSpot) On average, bloggers incorporate 2-3 images in each post.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Excelsior Research

DECEMBER 5, 2021

Such campaigns are crucial to driving traffic to your website. We will also cover brief campaigns analytics. HubSpot , About 64% of marketers invest time in search engine optimization. Ads Traffic Magnitude: 1) Budget : Businesses should consider the budget distributed within the campaigns. Are you also curious?

Campaigns 52

Campaigns Demand Generation Agencies Privacy Policies Terms and Conditions 52

Vidyard

FEBRUARY 13, 2020

By empowering different teams to easily create, share, and track custom video content, high-growth B2B organizations, including Digital 22 , Jostle , Miovision , and New Breed , are seeing faster growth and greater efficiency across their customer-facing teams: Digital 22 , the largest 100% largest HubSpot agency in the UK, generated £1.6

Video Marketing 84

Video Marketing Top of Funnel Optimization Sales Qualified Leads 84

SmartBug Media

MARCH 19, 2020

If you are uploading to YouTube, take advantage of YouTube’s call-to-action overlays that make offers to viewers, can include more information about your business, and help drive traffic to your website. Are your videos appearing on your website as well as on YouTube? Make It Social. Location, Location, Location.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Hubspot

MARCH 14, 2017

In-depth analytics can tell you how your viewers engage with your content and whether or not they take action. Every online business wants to drive more traffic from search, and quality videos on your site can help you achieve this goal. YouTube is free, and it has over 1 billion users. Talk about measurable. Why Use Wistia.

Marketing Automation Services 89

Marketing Automation Services Top of Funnel Click Rate Budget Programs 89

Oktopost

JUNE 14, 2021

Dedicated tools like Ahrefs are key, but Google Analytics and Google Search Console can also help you define your approach. . How Can I Get More Traffic? Traffic can also be aided via running time-limited promotions via sponsored posts on social media or through influencer sponsorships. .

Demand Generation Agencies 145

Demand Generation Agencies Demand Generation Lead Generation Paid Content 145

EMagine B2B Blog

NOVEMBER 7, 2018

YouTube, Instagram Stories, the launch of IGTV, Facebook video and Snapchat all continue to point to a top trend in 2019. According to Hubspot : Video will make up 80% of all internet traffic by 2019. The analytics capabilities YouTube offers make it convenient to track your video metrics in real-time as well.

Video Marketing 64

Video Marketing Paid Search Agency Planning Marketing & Strategy 64