Valasys

OCTOBER 8, 2019

In a fiercely competitive B2B world, marketers need to optimize their returns on marketing investment (ROMI) & using the best email marketing tools can help the marketers achieve their desired results. The email tool from HubSpot is free for up to 2,000 emails per month.

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

Valasys

OCTOBER 10, 2019

Leveraging social media KPIs in the year 2019 & beyond will be an unbeatable approach for marketers to figure out the loopholes in their marketing strategies & will guide them on how to set social media KPIs to optimize their marketing & other core bottom-line endeavors such as sales revenue & return on marketing investment (ROMI).

Cost Per Thousand 55

Cost Per Thousand Social Media ROMI CPM 55

Hubspot

JANUARY 24, 2014

But in the digital age, in which data and analytics are increasingly becoming the de facto language of marketing (and sales) organizations, art has started to take a backseat to science. Every HubSpot team uses Excel in one way or another. According to HubSpot CMO Mike Volpe, that''s some pretty powerful stuff. "If

Top of Funnel 28

Top of Funnel ROMI Work Management Marketing Management 28

Valasys

AUGUST 1, 2019

Let’s scrutinize the specific aspects of LinkedIn advertising that the marketers need to incorporate into their advertising strategies (particularly those that optimize audiences’ engagement reflecting on the recent algorithm update), to optimize their Return on Marketing Investment (ROMI): 1.

Paid Content 45

Paid Content Advertising Agencies Linkedin Advertisements 45

Content Marketing Institute

NOVEMBER 16, 2017

Data scientists care about three types of analytics: Descriptive. Most marketers collect descriptive analytics. This data, gleaned from a tool like Google Analytics , gives a sense of what has happened – the historical results such as cost per link, click-through rates, and so on. Few marketers use predictive analytics.

Marketing Attribution 111

Marketing Attribution Multi-Touch Attribution Lead Ranking ROMI 111

Valasys

AUGUST 19, 2019

Furthermore, two independent studies by HubSpot unveil following statistics: 65% of the businesses acceded that driving traffic on their websites & generating quality leads were amongst their biggest marketing challenges. 74% of the companies stated that converting leads into customers was their top priority .

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

NOVEMBER 22, 2019

Moreover, blog content creation is a top priority for 53% of the marketers as per the State of Inbound Report by HubSpot. Clearly, a lack of confidence in answering delineates that probably you are not executing an optimal blog content strategy focused on bolstering the Return on Marketing Investment (ROMI).

Paid Search Agency 90

Paid Search Agency Companies B2B Lead Ranking 90

Markempa

MAY 1, 2019

They report, “The majority of senior B2B marketers are using basic marketing analytics tools such as web analysis (91%) and spreadsheets (80%)…” citing a recent report [download page] from Regalix. Return on Marketing Investment (ROMI) What’s your return on your marketing investment (ROMI)?

ROMI 50

ROMI B2B Marketing Work Management Marketing Qualified Leads 50

Valasys

NOVEMBER 18, 2019

So, we have compiled the ultimate list of B2B marketing software for ambitious brands, intending to help you optimize your marketing endeavors for a better Return on Marketing Investment (ROMI). Not only that it also helps dig into email analytics to inform strategy & fix strategies that lead to the unread marketing messages.

Work Management 51

Work Management Marketing Management Software B2B Marketing 51

Televerde

OCTOBER 30, 2019

67% of the buyer’s journey is done digitally, through engaging with a company’s content (Hubspot, 2019). 23% of users who open an email on a mobile device open it again later (Hubspot, 2019). Strategy Analytics, 2019). Hubspot, 2019). 91% Of marketers agree that return-on-marketing-investment (ROMI) is a top priority.

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

SnapApp

FEBRUARY 5, 2019

We send personalized content to our leads via workflows and e-mails,” says Romy Fuchs of BEE Inbound AG. “We Kristin Dennewill of Denamico uses HubSpot to score leads for agency clients: “We start by having a conversation with sales and marketing teams to identify what, exactly, is a sales-qualified lead.

Lead Ranking 117

Lead Ranking Sales Qualified Leads Planning Lead Scoring 117

Valasys

JULY 16, 2019

Matt Roberts, Digital Marketing & predictive Analytics Expert at Argos quoted the imperativeness of multi-channel marketing as follows: “ We have enough customer behavior signals (in the way they interact with our website and also off-site channels) to paint enough of a picture to give strong results and conversion metrics.”

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Navigate the Channel

JUNE 7, 2023

Hello, Google Analytics. According to HubSpot , gated content is a way to drive lead generation, as the content viewer must supply an email or other contact information to access it. HubSpot advises marketers to consider the content type, also. All three tactics can build long-lasting relationships.

Stats 65

Stats Planning Marketing Analytics Tools Paid Search Agency 65

Convert

OCTOBER 25, 2022

analytics, sales reports, etc.). Rafael Romis, Founder of Weberous Web Design. Google Analytics is your best friend here when it comes to seeing what pages convert and what pages have room for improvement. It’s called the Product Performance report under ecommerce in Google Analytics.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59