Remove Analytics Remove Hubspot Remove netFactor Remove Optimization Remove Product
article thumbnail

Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

The challenge, then, is to maximize marketing productivity-to get more leads out of the same number of clicks. These services don't collect any information beyond what Google Analytics , WebTrends or other web analytics packages do. One answer to this challenge is provided by "post-click marketing," a.k.a.

article thumbnail

B2B Lead Management Market Heats Up

Online Marketing Institute

While honored, I also find reviewing these solutions confusing because there is a lot of variation in the product presentations and overlap between categories. Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others.